# Josh Ramsey --- ## Pages - [New Home ( Jan 2024 ) Dev](https://jrcmo.com/new-home-jan-2024-dev/): Fractional CMO, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Work with a CMO who takes 2 hours to learn about you first! - [High Voltage Marketing](https://jrcmo.com/high-voltage-marketing/): High Voltage Marketing - Immediate Upgrades Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - [Thank You For Sharing Your Information Dallas Build Expo flash consult](https://jrcmo.com/thank-you-for-sharing-your-information-dallas-build-expo-flash-consult/): Thank You For Sharing Your Information Dallas Build Expo flash consult, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Dallas Build Expo](https://jrcmo.com/dallas-build-expo-2/): Dallas Market Hall Lead Gen in 2025 Using AI - Meeting Google Expectations Wednesday, April 23, 2025 9:30AM - 10:30AM... - [Thank You For Sharing Your Information Dallas Build Expo](https://jrcmo.com/thank-you-for-sharing-your-information-dallas-build-expo/): Thank You For Sharing Your Information Dallas Build Expo, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Agile Happy Lunch](https://jrcmo.com/event/): Scale your business with Joshua Ramsey’s 2024 Fractional CMO services — strategic leadership without the full-time cost. Discover the smarter way to grow. - [Thank You For Your Review agile](https://jrcmo.com/thank-you-for-your-review-agile/): Thank You For Your Review agile, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Agile Happy Lunch OLD](https://jrcmo.com/agile-happy-lunch-old/): As either a Fractional CMO or Digital Marketing Director 2024, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - [Learning How to Manage Ad Agencies V2](https://jrcmo.com/learning-how-to-manage-ad-agencies-v2/): Learning How to Manage Ad Agencies V2 , Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - [Learning How to Manage Ad Agencies](https://jrcmo.com/learning-how-to-manage-ad-agencies-event/): Learning How to Manage Ad Agencies , Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - [Google Ad Account Review](https://jrcmo.com/google-ad-account-review/): Get a professional Google Ad Account Review from JRcmo. Uncover wasted spend, improve ad performance, and receive expert recommendations to maximize your ROI. Perfect for businesses looking to optimize their paid search strategy and drive better results. - [How A Fractional CMO drives success](https://jrcmo.com/how-a-fractional-cmo-drives-success/): Discover how a Fractional CMO can drive growth and maximize marketing ROI for your business. Learn the benefits of strategic leadership, cost efficiency, and expert marketing execution without the full-time commitment. Unlock scalable success with the right marketing expertise. - [Local Conference](https://jrcmo.com/local-conference/): Local Conference, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Content Creation](https://jrcmo.com/content-creation/): Discover expert tips and strategies for effective content creation. Learn how to craft engaging, SEO-optimized content that drives traffic, boosts engagement, and enhances your brand's online presence. - [High Voltage Marketing - Immediate Upgrades](https://jrcmo.com/high-voltage-marketing-immediate-upgrades/): High Voltage Marketing - Immediate Upgrades Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - [High Voltage Marketing - Free consulting](https://jrcmo.com/high-voltage-marketing-free-consulting/): High Voltage Marketing - Free consulting Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - [High Voltage Marketing - Live Trainings](https://jrcmo.com/high-voltage-marketing-live-trainings/): High Voltage Marketing - Live Trainings Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - [High Voltage Marketing](https://jrcmo.com/high-voltage-marketing-old/): High Voltage Marketing - Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - [CMO Starter](https://jrcmo.com/cmostarter/): The CMO Starter Plan is an ideal solution for businesses needing expert marketing leadership without a full-time CMO. Get strategic guidance, proven frameworks, and actionable plans to jumpstart your marketing and drive growth—cost-effectively and efficiently. - [Thank you for your interest in working with us](https://jrcmo.com/adwords-josh/thank-you-for-your-interest-in-working-with-us/): Josh Ramsey, As either a Fractional CMO or Digital Marketing Director Adwords, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - [Starter Plan Access](https://jrcmo.com/starter-plan-access/): Follow these simple instructions to connect your Google accounts to JRcmo. Grant secure access to Google Analytics, Google Ads, and other tools so our team can optimize your digital marketing and drive results for your business. - [Terms & Conditions](https://jrcmo.com/terms-and-conditions/): JRCMO Terms and Conditions. These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity (“you”), and JRCMO, concerning your access to and use of the Services. - [webinar](https://jrcmo.com/webinar/): Webinar, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Thank you for registering in our webinar - Josh Ramsey](https://jrcmo.com/thank-you-for-registering-in-our-webinar/): Thank you for registering in our webinar, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Thank you for your appointment confirmation - Josh Ramsey](https://jrcmo.com/thank-you-for-your-appointment-confirmation/): Thank you for your appointment confirmation. As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [New Home ( Jan 2024 )](https://jrcmo.com/): As either a Fractional CMO or Digital Marketing Director 2024, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - [Thank you - System Credentials](https://jrcmo.com/system-credentials/thank-you/): Josh Ramsey, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - [Fractional CMO Special - Offer](https://jrcmo.com/cmo-special-offer/): Fractional CMO Special - Offer , Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - [CRM Training](https://jrcmo.com/crm-training/): Read here to learn more about CRM Training - how Joshua Ramsey, Digital Marketing Director, helps companies take their brand to the next level. See how he has worked with clients to identify the ideal customer, evaluate current digital channels, and plan new media campaigns in order to achieve optimum visibility. - [Cincinnati, Ohio](https://jrcmo.com/location/cincinnati-ohio/): Fractional CMO Services in Cincinnati, Ohio. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Greenville Spartanburg, South Carolina](https://jrcmo.com/location/greenville-spartanburg-south-carolina/): Fractional CMO Services in Greenville Spartanburg, South Carolina. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Milwaukee, Wisconsin](https://jrcmo.com/location/milwaukee-wisconsin/): Fractional CMO Services in Milwaukee, Wisconsin. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [West Palm Beach, Florida](https://jrcmo.com/location/west-palm-beach-florida/): Fractional CMO Services in West Palm Beach, Florida. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Jacksonville, Florida](https://jrcmo.com/location/jacksonville-florida/): Fractional CMO Services in Jacksonville, Florida. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Grand Rapids, Michigan](https://jrcmo.com/location/grand-rapids-michigan/): Fractional CMO Services in Grand Rapids, Michigan. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Harrisburg, Pennsylvania](https://jrcmo.com/location/harrisburg-pennsylvania/): Fractional CMO Services in Harrisburg, Pennsylvania. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Norfolk, Virginia](https://jrcmo.com/location/norfolk-virginia/): Fractional CMO Services in Norfolk, Virginia. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Birmingham, Alabama](https://jrcmo.com/location/birmingham-alabama/): Fractional CMO Services in Birmingham, Alabama. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Oklahoma, USA](https://jrcmo.com/location/oklahoma-usa/): Fractional CMO Services in Oklahoma, USA. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Greensboro, North Carolina](https://jrcmo.com/location/greensboro-north-carolina/): Fractional CMO Services in Greensboro, North Carolina. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Louisville, Kentucky](https://jrcmo.com/location/louisville-kentucky/): Fractional CMO Services in Louisville, Kentucky. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Albuquerque, New Mexico](https://jrcmo.com/location/albuquerque-new-mexico/): Fractional CMO Services in Albuquerque, New Mexico. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [New Orleans, Louisiana](https://jrcmo.com/location/new-orleans-louisiana/): Fractional CMO Services in New Orleans, Louisiana. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Providence-New Bedford, Massachusetts](https://jrcmo.com/location/providence-new-bedford-massachusetts/): Fractional CMO Services in Providence-New Bedford, Massachusetts. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Memphis, Tennessee](https://jrcmo.com/location/memphis-tennessee/): Fractional CMO Services in Memphis, Tennessee. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Fresno, California](https://jrcmo.com/location/fresno-california/): Fractional CMO Services in Fresno, California. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Buffalo, New York](https://jrcmo.com/location/buffalo-new-york/): Fractional CMO Services in Buffalo, New York. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Fort Myers, Florida](https://jrcmo.com/location/fort-myers-florida/): Fractional CMO Services in Fort Myers, Florida. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Richmond, Virginia](https://jrcmo.com/location/richmond-virginia/): Fractional CMO Services in Richmond, Virginia. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Wilkes-Barre, Pennsylvania](https://jrcmo.com/location/wilkes-barre-pennsylvania/): Fractional CMO Services in Wilkes-Barre, Pennsylvania. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Fort Walton Beach, Florida](https://jrcmo.com/location/fort-walton-beach-florida/): Fractional CMO Services in Fort Walton Beach, Florida. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Schenectady, New York](https://jrcmo.com/location/schenectady-new-york/): Fractional CMO Services in Schenectady, New York. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Pine Bluff, Arkansas](https://jrcmo.com/location/pine-bluff-arkansas/): Fractional CMO Services in Pine Bluff, Arkansas. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Knoxville, Tennessee](https://jrcmo.com/location/knoxville-tennessee/): Fractional CMO Services in Knoxville, Tennessee. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Tulsa, Oklahoma](https://jrcmo.com/location/tulsa-oklahoma/): Fractional CMO Services in Tulsa, Oklahoma. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Lexington, Kentucky](https://jrcmo.com/location/lexington-kentucky/): Fractional CMO Services in Lexington, Kentucky. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Dayton, Ohio](https://jrcmo.com/location/dayton-ohio/): Fractional CMO Services in Dayton, Ohio. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Tucson, Arizona](https://jrcmo.com/location/tucson-arizona/): Fractional CMO Services in Tucson, Arizona. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Honolulu, Hawaii](https://jrcmo.com/location/honolulu-hawaii/): Fractional CMO Services in Honolulu, Hawaii. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Spokane, Washington](https://jrcmo.com/location/spokane-washington/): Fractional CMO Services in Spokane, Washington. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Des Moines, Iowa](https://jrcmo.com/location/des-moines-iowa/): Fractional CMO Services in Des Moines, Iowa. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Green Bay - Appleton, Wisconsin](https://jrcmo.com/location/green-bay-appleton-wisconsin/): Fractional CMO Services in Green Bay - Appleton, Wisconsin. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Hutchinson, Kansas](https://jrcmo.com/location/hutchinson-kansas/): Fractional CMO Services in Hutchinson, Kansas. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Roanoke - Lynchburg, Virginia](https://jrcmo.com/location/roanoke-lynchburg-virginia/): Fractional CMO Services in Roanoke - Lynchburg, Virginia. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Madison, Wisconsin](https://jrcmo.com/location/madison-wisconsin/): Fractional CMO Services in Madison, Wisconsin. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Omaha, Nebraska](https://jrcmo.com/location/omaha-nebraska/): Fractional CMO Services in Omaha, Nebraska. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Saginaw Bay, Michigan](https://jrcmo.com/location/saginaw-bay-michigan/): Fractional CMO Services in Saginaw Bay, Michigan. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Springfield, Missouri](https://jrcmo.com/location/springfield-missouri/): Fractional CMO Services in Springfield, Missouri. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Columbia, South Carolina](https://jrcmo.com/location/columbia-south-carolina/): Fractional CMO Services in Columbia, South Carolina. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Rochester, New York](https://jrcmo.com/location/rochester-new-york/): Fractional CMO Services in Rochester, New York. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Portland-Auburn, New York](https://jrcmo.com/location/portland-auburn-new-york/): Fractional CMO Services in Portland-Auburn, New York. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Charleston, South Carolina](https://jrcmo.com/location/charleston-south-carolina/): Fractional CMO Services in Charleston, South Carolina. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Toledo, Ohio](https://jrcmo.com/location/toledo-ohio/): Fractional CMO Services in Toledo, Ohio. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Huntsville-Decatur, Alabama](https://jrcmo.com/location/huntsville-decatur-alabama/): Fractional CMO Services in Huntsville-Decatur, Alabama. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Waco St bryan, Texas](https://jrcmo.com/location/waco-st-bryan-texas/): Fractional CMO Services in Waco St bryan, Texas. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Weslaco Rd Brownsville, Texas](https://jrcmo.com/location/weslaco-rd-brownsville-texas/): Fractional CMO Services in Weslaco Rd Brownsville, Texas. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Chattanooga, Tennessee](https://jrcmo.com/location/chattanooga-tennessee/): Fractional CMO Services in Chattanooga, Tennessee. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Syracuse, New York](https://jrcmo.com/location/syracuse-new-york/): Fractional CMO Services in Syracuse, New York. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Colorado Springs - Pueblo, Colorado](https://jrcmo.com/location/colorado-springs-pueblo-colorado/): Fractional CMO Services in Colorado Springs - Pueblo, Colorado. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Savannah, Georgia](https://jrcmo.com/location/savannah-georgia/): Fractional CMO Services in Savannah, Georgia. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Shreveport, Louisiana](https://jrcmo.com/location/shreveport-louisiana/): Fractional CMO Services in Shreveport, Louisiana. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Champaign, Illinois](https://jrcmo.com/location/champaign-illinois/): Fractional CMO Services in Champaign, Illinois. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [El Paso–Las Cruces, Texas–New Mexico](https://jrcmo.com/location/el-paso-las-cruces-texas-new-mexico/): Fractional CMO Services in El Paso–Las Cruces, Texas–New Mexico. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Cape Girardeau-Harrisburg, Missouri](https://jrcmo.com/location/cape-girardeau-harrisburg-missouri/): Fractional CMO Services in Cape Girardeau-Harrisburg, Missouri. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Cedar Rapids, Iowa](https://jrcmo.com/location/cedar-rapids-iowa/): Fractional CMO Services in Cedar Rapids, Iowa. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Burlington-Plattsburgh, New York](https://jrcmo.com/location/burlington-plattsburgh-new-york/): Fractional CMO Services in Burlington-Plattsburgh, New York. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Baton Rouge, Louisiana](https://jrcmo.com/location/baton-rouge-louisiana/): Fractional CMO Services in Baton Rouge, Louisiana. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Jackson, Mississippi](https://jrcmo.com/location/jackson-mississippi/): Fractional CMO Services in Jackson, Mississippi. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Fayetteville-Springdale-Rogers, AR-MO](https://jrcmo.com/location/fayetteville-springdale-rogers-ar-mo/): Fractional CMO Services in Fayetteville-Springdale-Rogers, AR-MO. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [South Bend, Indiana](https://jrcmo.com/location/south-bend-indiana/): Fractional CMO Services in South Bend, Indiana. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Myrtle Beach, Florence](https://jrcmo.com/location/myrtle-beach-florence/): Fractional CMO Services in Myrtle Beach, Florence. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Tri-Cities, Washington](https://jrcmo.com/location/tri-cities-washington/): Fractional CMO Services in Tri-Cities, Washington. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Philadelphia, Pennsylvania](https://jrcmo.com/location/philadelphia-pennsylvania/): Fractional CMO Services in Philadelphia, Pennsylvania. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [washington hagerstown, Maryland](https://jrcmo.com/location/washington-hagerstown-maryland/): Fractional CMO Services in washington hagerstown, Maryland. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Boston](https://jrcmo.com/location/boston/): Fractional CMO Services in Boston. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [San Francisco, California](https://jrcmo.com/location/san-francisco-california/): Fractional CMO Services in San Francisco, California. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Phoenix, Arizona](https://jrcmo.com/location/phoenix-arizona/): Fractional CMO Services in Phoenix, Arizona. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Detroit, Michigan](https://jrcmo.com/location/detroit-michigan/): Fractional CMO Services in Detroit, Michigan. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Minneapolis, Minnesota](https://jrcmo.com/location/minneapolis-minnesota/): Fractional CMO Services in Minneapolis, Minnesota. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Cleveland, Ohio](https://jrcmo.com/location/cleveland-ohio/): Fractional CMO Services in Cleveland, Ohio. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - [Sacramento, California](https://jrcmo.com/location/sacramento-california/): Fractional CMO Services in Sacramento, California. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! --- ## Posts - [Fractional CMO & Strategic Marketing Leader](https://jrcmo.com/fractional-cmo-strategic-marketing-leader/): Discover the real challenges entrepreneurs face and how to overcome them. JRCMO shares strategies for success in today’s competitive business world. - [Finding Your USP with AI – Joshua Ramsey’s Guide](https://jrcmo.com/finding-your-usp-with-ai-joshua-ramseys-guide/): Discover practical strategies for overcoming common entrepreneurship challenges. JRCMO shares insights to help you thrive in business. - [Authentic Branding with Joshua Ramsey](https://jrcmo.com/authentic-branding-with-joshua-ramsey/): Explore the challenges of entrepreneurship and how to overcome them in this insightful blog from JRCMO. Learn key strategies for managing risks, staying resilient, and building a successful business in today's competitive landscape. - [What is your vision? Featuring Joshua Ramsey](https://jrcmo.com/what-is-your-vision-featuring-joshua-ramsey/): Explore common entrepreneurship challenges and discover how to overcome them with expert insights from JRCMO. Build a stronger, more resilient business. - [Marketing Playbook with Joshua Ramsey](https://jrcmo.com/marketing-playbook-with-joshua-ramsey/): Facing obstacles in your entrepreneurial journey? JRCMO shares expert tips on managing risk, staying focused, and scaling your business. - [Unforgettable Marketing Campaigns that Drive Results](https://jrcmo.com/unforgettable-marketing-campaigns-that-drive-results-2/): Explore the challenges of entrepreneurship and how to overcome them in this insightful blog from JRCMO. Learn key strategies for managing risks, staying resilient, and building a successful business in today's competitive landscape. - [261 Enhancing Client Relationships with Fractional CMO Services](https://jrcmo.com/261-enhancing-client-relationships-with-fractional-cmo-services/): Explore the challenges of entrepreneurship and how to overcome them in this insightful blog from JRCMO. Learn key strategies for managing risks, staying resilient, and building a successful business in today's competitive landscape. - [UNFORGETTABLE MARKETING CAMPAIGNS THAT DRIVE RESULTS](https://jrcmo.com/unforgettable-marketing-campaigns-that-drive-results/): Explore unforgettable marketing campaigns that drive real results with JRCMO. Learn key strategies, creative approaches, and expert insights to craft impactful campaigns that boost engagement, brand awareness, and ROI. - [Navigating the Challenges of Entrepreneurship](https://jrcmo.com/navigating-the-challenges-of-entrepreneurship/): Uncover the biggest challenges faced by entrepreneurs and discover actionable strategies to overcome them in this expert blog by JRCMO. - [Marketing Strategies to Grow Your Private Practice Online](https://jrcmo.com/outsource-your-marketing-to-increase-your-roi-with-josh-ramsey/): Discover how outsourcing your marketing can boost your ROI in this blog featuring Josh Ramsey. Learn the benefits of expert marketing strategies, cost efficiency, and scalable solutions to grow your business effectively with JRCMO. - [Zoom Meeting with Pro Engineering - June 10, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-june-10-2024/): Zoom Meeting with Pro Engineering, June 10, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Marketing Strategies to Grow Your Private Practice Online](https://jrcmo.com/private-practice-workshop-podcast-josh-ramsey/): Josh Ramsey, Fractional CMO on the Private Practice Workshop Podcast. Read podcast transcript for more information on topics related to marketing strategies for private practices, particularly for therapists. - [Zoom Meeting with Bear Iron Works – June 18, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-june-18-2024/): Zoom Meeting with Bear Iron Works, June 18, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Industrial Talk with host Scott MacKenzie!](https://jrcmo.com/industrial-talk-podcast-josh-ramsey/): Josh Ramsey, Fractional CMO on the Industrial Talk Podcast. The main topic discussed is search engine optimization (SEO) and its importance for ranking higher on search engines and driving more website traffic and business. Read the full transcript here! - [Zoom Meeting with A-Lert – June 19, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-alert-josh-ramsey-june-19-2024/): Zoom Meeting with A-Lert, June 19, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Pro Engineering - June 24, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-june-24-2024/): Zoom Meeting with Pro Engineering, June 24, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [How to Optimize Sales through Marketing](https://jrcmo.com/sales-babble-podcast-josh-ramsey/): Josh Ramsey, Fractional CMO on the Sales Babble Podcast. Read transcript for more information on marketing tactics that salespeople can use to optimize their sales efforts. Learn the importance of understanding target persona, crafting strategic messaging, and measuring campaign effectiveness. - [Zoom Meeting with Bear Iron Works – June 24, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-june-24-2024/): Zoom Meeting with Bear Iron Works, June 24, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Pro Engineering - August 19, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-august-19-2024/): Zoom Meeting with Pro Engineering, August 19, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Bear Iron Works – August 19, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-19-2024/): Zoom Meeting with Bear Iron Works, August 19, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Bear Iron Works – August 26, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-26-2024/): Zoom Meeting with Bear Iron Works, August 26, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [How To Get Off The Revenue Plateau](https://jrcmo.com/breakthrough-success-podcast-josh-ramsey/): Josh Ramsey, Fractional CMO on the Breakthrough Success Podcast. Read podcast transcript for more information on how to enhance sales and operations with data-driven strategies. Learn how to target customers, test tactics, analyze ROI, and overcome revenue plateaus for sustainable growth. - [Zoom Meeting with Pro Engineering - August 26, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-august-26-2024/): Zoom Meeting with Pro Engineering, August 26, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [How Can a Fractional CMO Improve Your Company’s Bottom Line?](https://jrcmo.com/sales-pop-podcast-josh-ramsey/): Josh Ramsey, Fractional CMO on the Sales Pop Podcast. Discover the benefits of hiring a fractional CMO. Learn how they tailor strategies, bridge marketing gaps, optimize sales collaboration, and leverage AI tools for effective growth. Read entire transcript here. - [Zoom Meeting with Bear Iron Works – August 12, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-12-2024/): Zoom Meeting with Bear Iron Works, August 12, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Pro Engineering - August 12, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-august-12-2024/): Zoom Meeting with Pro Engineering, August 12, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Bear Iron Works – August 6, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-6-2024/): Zoom Meeting with Bear Iron Works, August 6, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Pro Engineering – July 9, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-july-9-2024/): Zoom Meeting with Pro Engineering, July 9, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Bear Iron Works – July 11, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-july-11-2024/): Zoom Meeting with Bear Iron Works, July 11, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Bear Iron Works – July 15, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-july-15-2024/): Zoom Meeting with Bear Iron Works, July 15, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Pro Engineering - July 24, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-with-pro-engineering-josh-ramsey-july-24-2024/): Zoom Meeting with Pro Engineering, July 24, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with Pro Engineering - July 15, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-july-15-2024/): Zoom Meeting with Pro Engineering, July 15, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Zoom Meeting with TCB EnviroCorp, Jul 17, 2024 | Josh Ramsey](https://jrcmo.com/zoom-meeting-with-tcb-envirocorp-josh-ramsey-jul-17-2024/): Zoom Meeting with TCB EnviroCorp, July 17, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [BUILD by DESIGN, LLC](https://jrcmo.com/wheeler/): Build By Design SEO Overview. Explore the positive SEO results achieved for Build By Design in this blog. Learn how JRCMO enhanced online visibility and attracted more clients with SEO tactics tailored to the construction and remodeling industry. - [Impromptu Zoom Meeting with Pro Engineering | Josh Ramsey](https://jrcmo.com/zoom-meeting-with-pro-engineering-josh-ramsey-jul-22-2024/): Zoom Meeting with Pro Engineering. July 22, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Eliminating Your Biggest Marketing Headaches with Joshua Ramsey](https://jrcmo.com/profit-minds-podcast-josh-ramsey/): Josh Ramsey, Fractional CMO on the Profit Minds Podcast. This episode covers key differences between a Fractional CMO, an ad agency, and a marketing consultant. Read entire transcript here. - [Zoom Meeting with Pro Engineering | Josh Ramsey](https://jrcmo.com/zoom-meeting-with-pro-engineering-josh-ramsey-jul-15-2024/): pro-engineering Zoom Meeting. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [Elevating Lead Generation: Innovations in Digital Marketing](https://jrcmo.com/your-partner-in-success-radio-podcast-josh-ramsey/): Joshua Ramsey on Your Partner In Success Radio Podcast. This podcast covered a wide range of digital marketing topics, including strategic messaging, tactical placement, nurturing leads and more. Read the whole transcript here! - [Impromptu Zoom Meeting | Josh Ramsey](https://jrcmo.com/zoom-meeting-bear-iron-works/): Bear Iron Works Zoom Meeting. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - [New Podcast Click & Convert - Podcast | Josh Ramsey](https://jrcmo.com/click-convert-podcast-josh-ramsey/): This is an episode transcript of the "Click & Convert" podcast hosted by Sean Clark. In this episode he interviews Josh Ramsey, Fractional CMO. The discussion revolves around finding the right marketing partner for your business. Read now to see the entire podcast dialogue! - [Marketing Expert, Entrepreneur, and SEO Author on The Business Power Hour](https://jrcmo.com/marketing-expert-entrepreneur-and-seo-author-on-the-business-power-hour/): This is a transcript of a podcast episode titled "Impactful Marketing" hosted by Deb Krier, where she interviews Josh Ramsey, Fractional CMO. The discussion revolves around finding the right marketing partner for your business. Read now to learn more! - [Boost Profits Through Smart Marketing Tactics - Podcast](https://jrcmo.com/how-can-a-fractional-cmo-improve-your-companys-bottom-line/): Boost Profits With Smart Marketing Tactics. In this podcast, Fractional CMO, Joshua Ramsey emphasizes the importance of understanding a company’s unique needs, developing strategic messaging, and integrating marketing efforts with sales to nurture leads through the buyer’s journey. Listen now! - [Crafting Your Narrative: The Key to Winning More Clients](https://jrcmo.com/how-to-win-clients/): How To Win Clients: Crafting Your Narrative. In today's market, what truly sets you apart is your appeal, your Unique Selling Position (USP). Read our latest blog to discover how to create an unforgettable experience that will resonate with your client and inspire brand loyalty. - [Choosing the Perfect Legal Marketing Partner with Fractional CMO Josh Ramsey](https://jrcmo.com/choosing-the-perfect-legal-marketing-partner-with-fractional-cmo/): This is a transcript of a podcast episode titled ‘Center Stage’ hosted by John Henson, where he interviews Josh Ramsey, a Fractional CMO (Chief Marketing Officer). The discussion revolves around finding the right marketing partner for your business. Read now to learn more! - [Fractional CMOs: Your Secret Weapon for Content Marketing](https://jrcmo.com/help-with-content-marketing/): Get Help With Content Marketing From Fractional CMO. Discover how businesses can stay competitive with effective content marketing strategies. Learn how to navigate the complexities and thrive under the direction of a Fractional CMO. - [Transform Your Business with a Strategic PPC Boost](https://jrcmo.com/fractional-cmo-for-ppc-marketing/): Need help with PPC? Strategic Pay-Per-Click (PPC) advertising can set you apart from the competition, so don't miss out. Read our latest blog to learn how partnering with a Fractional CMO to leverage your paid ad campaigns can elevate your digital marketing game! - [Role of a Fractional CMO in Digital Marketing](https://jrcmo.com/fractional-cmo-for-digital-marketing/): Fractional CMO for Digital Marketing. Can a Fractional CMO help with SEO and Digital Marketing? How can you increase online visibility by optimizing SEO? Get answers to these questions and more in our latest blog. - [Unlocking Social Media Success: Can a Fractional CMO Help?](https://jrcmo.com/get-help-with-social-media/): Can A Fractional CMO Help With Social Media? A Fractional CMO is an industry expert who brings a plethora of knowledge about crafting and managing digital marketing campaigns, including social media. Find out more in our latest blog. - [Digital Marketing Guide](https://jrcmo.com/digital-marketing-guide/): Digital Marketing Guide. Adopting a robust digital marketing strategy can be a game-changer in propelling your business forward. Read our guide for insights on the importance of digital marketing and related strategies. - [How Important Is My Homepage to Google?](https://jrcmo.com/how-important-is-my-homepage/): How Important Is My Homepage to Google? Read our latest blog to explore the role of homepages in Google's algorithm. Gain insights into their importance for optimal online visibility and ranking. - [The Benefits of Using a CRM](https://jrcmo.com/why-use-a-crm/): Benefits of Using a CRM. No matter the size of your company, you can effectively manage and store vital sales data with the help of customer relationship management (CRM) solutions. Solidify a connection with your customers. Find out how a CRM can serve you and streamline your business processes. - [Making Sense of Your Digital Marketing Budget: How to Allocate it Effectively](https://jrcmo.com/making-sense-of-your-digital-marketing/): Are you ready to drive significant growth for your business, but struggling to decide what kind of budget you should be allocating to digital marketing? Fractional CMO. - [8 Signs Your Company Needs a Fractional CMO](https://jrcmo.com/8-signs-your-company-needs-a-fractional-cmo/): As businesses continue to evolve and adapt to the ever-changing market, the role of a Chief Marketing Officer (CMO) has become increasingly crucial. However, for small and medium-sized companies, hiring a full-time CMO may not always be feasible or cost-effective. - [A Dallas Based Fractional CMO & Digital Marketer](https://jrcmo.com/a-dallas-based-fractional-cmo-digital-marketer/): We're thrilled to announce our inclusion in DesignRush's list of top Digital Marketing Agencies in Texas. Discover how our expertise can elevate your brand's online presence - [pertinent](https://jrcmo.com/pertinent/): Thank you for sharing all the pertinent details; it’s greatly appreciated. While my schedule doesn’t permit a call this week, - [Unlocking Business Success: The Power of Fractional CMO Services](https://jrcmo.com/fractional-cmo-services/): The Power of Fractional CMO Services. See how leveraging the expertise of a Fractional CMO can unlock the full potential of your marketing efforts without the long-term commitment. Read our latest blog to learn more. - [Lessons Learned From a Marketing Disaster: Your Roadmap to Growth](https://jrcmo.com/marketing-lessons-learned/): Your Roadmap to Growth. Read the latest blog by Joshua Ramsey, Fractional CMO. It's a valuable case study for businesses navigating the complexities of reaching the right audience, particularly in the high-dollar, long-term project landscape. - [Customer Engagement 101: Top 5 Ultimate Guide For Customer Success](https://jrcmo.com/customer-engagement-101-top-5-ultimate-guide-for-customer-success/): When improving customer relations, we typically think about service and support rather than customer engagement. However, this goes beyond high-quality customer service. - [AdWords Glossary & Descriptions](https://jrcmo.com/adwords-glossary-descriptions/): A keyword match type allows your ad to show on searches that are related to the meaning of your keyword, which can include searches that don’t contain the keyword terms. - [Episode 1 Part - Josh Ramsey](https://jrcmo.com/episode-1-part-1/): Episode 1 Part - Josh Ramsey, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Episode 1 Part 2 - Josh Ramsey](https://jrcmo.com/episode-1-part-2/): Episode 1 Part 2 - Josh Ramsey, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Why Hire a Marketing Strategist (Fractional CMO)?](https://jrcmo.com/why-hire-a-marketing-strategiest-fractional-cmo/): A fractional CMO is a marketing strategist who can help you with many aspects of your business. This includes SEO, PPC advertising, social media campaigns, content creation and more. - [Why Hire a Fractional CMO Before a Marketing Consultant?](https://jrcmo.com/why-hire-a-fractional-cmo-before-a-marketing-consultant/): If you’re looking for marketing help, a fractional CMO may be the perfect solution. A fractional Chief Marketing Officer (CMO) is a consultant who provides strategic, operational and tactical advice to companies in all stages of growth. - [How to Create and Sell an Online Course: From Zero to First Launch](https://jrcmo.com/how-to-create-and-sell-an-online-course-from-zero-to-first-launch/): How to Create and Sell an Online Course. This latest blog by Joshua Ramsey, SEO Expert, discusses the importance of online courses and how to create one. By following his step-by-step checklist, you'll be ready to create and sell a successful online course today! - [Social Marketing: What It Is and How to Create a Success Plan](https://jrcmo.com/social-marketing-what-it-is-and-how-to-create-a-success-plan/): Social Marketing: What It Is and How to Create a Success Plan. In this latest blog, Joshua Ramsey, SEO Expert, discusses the importance and how to's of social marketing. Then he gives a step by step list on how to improve your online presence using social media. Get started now. - [11 Tips to Make Your Company an Online Sales Machine](https://jrcmo.com/11-tips-to-make-your-company-an-online-sales-machine/): 11 Tips to Make Your Company an Online Sales Machine. Looking for ways to increase monthly sales? The process starts with lead generation, goes through the training of the team and monitoring of indicators and reaches the marketing strategy and customer experience. Read more in our latest blog. - [10 Free Google Tools for Content Marketers](https://jrcmo.com/10-free-google-tools-for-content-marketers/): 10 Free Google Tools for Content Marketers. When it comes to content marketing, the tools and strategy you use have a big impact on the bottom line. Joshua Ramsey, SEO Expert and Fractional CMO, lists tips for making your content relevant and searchable. - [User Experience (UX): Understand What It Is and How to Apply It to Your Business](https://jrcmo.com/user-experience-ux-understand-what-it-is-and-how-to-apply-it-to-your-business/): User Experience (UX): Understand What It Is and How to Apply it to Your Business. Read this latest blog by Joshua Ramsey, SEO Expert, to learn how the user experience of your website can make or break the effectiveness of your online presence. - [Design Strategy Explained](https://jrcmo.com/design-strategy-explained/): Website Design Strategy Explained. Need help with designing a website? Read the latest blog by Joshua Ramsey, SEO Expert, on how to choose a website design that will attract visitors and create leads for your company. - [Improve Your Landing Pages](https://jrcmo.com/improve-your-landing-pages/): SEO Expert, Joshua Ramsey discusses important strategies for improving and optimizing your landing pages - including headlines that make an impact, placement of information on the page, A/B testing and more! Need additional information? Contact Josh today. - [Why Podcasts Will Grow Your Brand](https://jrcmo.com/why-podcasts-will-grow-your-brand/): How can podcasts help you grow your brand? Digital Marketer Joshua Ramsey outlines exactly what podcasts are, why they are important in any marketing strategy, how to get on the right podcast, and more. Need additional information? Contact Josh today! - [How To Know When Search Algorithm Updates Are Rolling Out – SEO Sensors](https://jrcmo.com/how-to-know-when-search-algorithm-updates-are-rolling-out-seo-sensors/): Digital Marketing Director and SEO Expert Joshua Ramsey discusses the topic of Search Algorithm Updates and how to know when they'll be rolling out. Learn more about SEO Sensors and the tools that track Google's SERP changes. Still need help? Contact Josh today! - [What a Fractional CMO SHOULD Be Doing For Your Company](https://jrcmo.com/what-does-a-fractional-cmo-do/): What does a Fractional CMO do for your company? If you've ever considering using cmo services, keep reading. In this blog Joshua Ramsey outlines what you can and should expect from an Outsourced CMO. Want more information? Contact Josh today! - [Media Markets Size](https://jrcmo.com/media-markets-size/): Fractional CMO Joshua Ramsey uses Nielsen as a resource to compile a list of top media markets in the U.S. This list was created as a tool for businesses to use in identifying target market opportunities. Need help interpreting this information? Contact Joshua Ramsey today! - [The Traditional Ad Agency Model Is Flawed](https://jrcmo.com/the-traditional-ad-agency-model-is-flawed/): Traditional ad agencies fall flat when it comes to keeping up with current marketing trends. Offering only “boxed” solutions, a traditional ad agency struggles to manage customized marketing campaigns across diverse platforms and devices. Read more from Joshua Ramsey, Digital Marketing Director. - [Troubleshooting Tips To Consider Before Moving A Website](https://jrcmo.com/troubleshooting-tips-to-consider-before-moving-a-website/): When websites stop working properly, there is a checklist of factors to evaluate and troubleshoot. Moving a website often causes things to break or not function properly. Read this blog post for a list of troubleshooting tips to consider before moving your site in order to avoid potential problems. - [Pest Control Client in St. Louis Missouri](https://jrcmo.com/pest-control-client-in-st-louis-missouri/): Read this Case Study on a pest control client of Joshua Ramsey's, Fractional CMO and Digital Marketing Director. Find out more about his initial assessment, the solutions he proposed, and the result they had on this client's cost per lead over time. - [Joshua Ramsey - Maximize and Optimize Radio Show, Episode 2 Part 1](https://jrcmo.com/episode-2-part-1/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 1, here! - [Joshua Ramsey - Maximize and Optimize Radio Show, Episode 2 Part 2](https://jrcmo.com/episode-2-part-2/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 2, here! - [Joshua Ramsey - Maximize and Optimize Radio Show, Episode 2 Part 3](https://jrcmo.com/episode-2-part-3/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 3, here! - [Joshua Ramsey - Maximize and Optimize Radio Show, Episode 2 Part 4](https://jrcmo.com/episode-2-part-4/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 4, here! - [Episode 1 Part 1](https://jrcmo.com/episode-1-part-1-2/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 1, here! - [Joshua Ramsey - Maximize and Optimize Radio Show, Episode 1 Part 2](https://jrcmo.com/episode-1-part-2-2/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 2, here! - [Joshua Ramsey - Maximize and Optimize Radio Show, Episode 1 Part 3](https://jrcmo.com/episode-1-part-3/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 3, here! - [Joshua Ramsey - Maximize and Optimize Radio Show, Episode 1 Part 4](https://jrcmo.com/episode-1-part-4/): Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 4, here! --- ## Products - [Core Website SEO wash](https://jrcmo.com/product/core-website-seo-wash/): Core Website SEO wash, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Power up with A CMO](https://jrcmo.com/product/power-up-with-a-cmo/): Power up with A CMO, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [High Voltage Marketing Campaign](https://jrcmo.com/product/high-voltage-marketing-campaign/): Explore the JRCMO High Voltage Marketing Campaign, designed to amplify your brand with powerful strategies and innovative tools. Unlock high-impact advertising, digital solutions, and measurable results tailored to elevate your business growth. Discover more today! - [High Voltage Marketing - Live Trainings](https://jrcmo.com/product/high-voltage-marketing-live-trainings/): Discover the JRCMO High Voltage Marketing Live Trainings – hands-on sessions designed to empower your team with cutting-edge marketing strategies. Gain practical insights, boost your skills, and drive real results for your business. Elevate your expertise today! - [CMO Starter](https://jrcmo.com/product/cmo-starter/): Hoffer - CMO Starter To improve the effectiveness of your marketing strategy, consider bringing in a fractional CMO, Joshua Ramsey, to work with your company for 30 days. Joshua Ramsey will help identify and implement the most effective strategies required to achieve your goals. With his expertise and experience, he can optimize your marketing efforts and enhance overall effectiveness - [Baseline Marketing Plan​](https://jrcmo.com/product/plain-english-marketing-plan/): Plain English Marketing Plan - To improve the effectiveness of your marketing strategy, consider bringing in a fractional CMO, Joshua Ramsey, to work with your company for 30 days. Joshua Ramsey will help identify and implement the most effective strategies required to achieve your goals. With his expertise and experience, he can optimize your marketing efforts and enhance overall effectiveness. - [30 Days CMO - Offer](https://jrcmo.com/product/30-days-cmo-offer/): 30 Days CMO - Offer, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Marketing Strategy Room](https://jrcmo.com/product/marketingstrategyroom-early-access/): Marketing Strategy Room, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Power Up](https://jrcmo.com/product/power-up-program-offer/): Power Up, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [30 Days CMO](https://jrcmo.com/product/30-days-cmo-services-offer/): 30 Days CMO, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Starter Package](https://jrcmo.com/product/core-starter-package-offer/): Hoffer - Starter Package To improve the effectiveness of your marketing strategy, consider bringing in a fractional CMO, Joshua Ramsey, to work with your company for 30 days. Joshua Ramsey will help identify and implement the most effective strategies required to achieve your goals. With his expertise and experience, he can optimize your marketing efforts and enhance overall effectiveness. - [30 Days CMO Services](https://jrcmo.com/product/30-days-cmo-services/): 30 Days CMO Services, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Digital Marketing Review](https://jrcmo.com/product/digital-marketing-review/): Improve your online marketing efforts with our comprehensive digital marketing review. Our expert team will analyze your website, SEO, social media, and more to provide you with personalized recommendations for boosting your online presence. Order now and take the first step towards a more successful digital strategy. - [AMP’d Up Publications](https://jrcmo.com/product/ampd-up-publications/): AMP’d Up Publications, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [3 Packages in 1](https://jrcmo.com/product/3-packages-in-1/): 3 Packages in 1, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Power Up SEO Wash Package](https://jrcmo.com/product/power-up-seo-wash-package/): Power Up SEO Wash Package, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Online Marketing eBook - Paperback Copy](https://jrcmo.com/product/joshua-ramsey-online-marketing-ebook-paperback/): Online Marketing eBook - Paperback Copy, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Advanced SEO Webinars
Taught by SEO Expert, Joshua Ramsey](https://jrcmo.com/product/advance-seo-webinars/): Advanced SEO Webinars Taught by SEO Expert, Joshua Ramsey - Identifying And Shoring Up Weaknesses Is An Important Part Of Putting Together Your Digital Marketing Plan - [Joshua Ramsey, Fractional CMO](https://jrcmo.com/product/joshua-ramsey-fractional-cmo-cyber-monday-sale/): To enhance the effectiveness of your marketing strategy, I recommend hiring a fractional CMO, such as Joshua Ramsey, to work with your company for 30 days. Joshua Ramsey can assist in identifying and implementing the best strategies needed to achieve your goals. With his expertise and experience, he can help optimize your marketing efforts and improve overall effectiveness. - [Joshua Ramsey, Digital Marketer](https://jrcmo.com/product/marketing-plan-review-joshua-ramsey-digital-marketer/): Identifying And Shoring Up Weaknesses Is An Important Part Of Putting Together Your Digital Marketing Plan - [Core Starter Package](https://jrcmo.com/product/core-starter-package/): To improve the effectiveness of your marketing strategy, consider bringing in a fractional CMO, Joshua Ramsey, to work with your company for 30 days. Joshua Ramsey will help identify and implement the most effective strategies required to achieve your goals. With his expertise and experience, he can optimize your marketing efforts and enhance overall effectiveness. - [Online Marketing eBook](https://jrcmo.com/product/joshua-ramsey-online-marketing-ebook/): Online Marketing eBook, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Elevating Your Business](https://jrcmo.com/product/elevating-your-business/): Elevating Your Business, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Time Investment](https://jrcmo.com/product/time-investment/): Time Investment, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Maximize and Optimize Your Entire System](https://jrcmo.com/product/maximize-and-optimize-your-entire-system/): Maximize and Optimize Your Entire System, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - [Optimizing Systems](https://jrcmo.com/product/optimizing-systems/): Optimizing Systems, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. --- ## FAQs - [00:00:44 Introduction and Background](https://jrcmo.com/faq-items/000044-introduction-and-background/): The host, Joe Metz, introduces Josh Ramsey as a fractional - [00:02:01 Five Things to Consider Before Trusting a Digital Marketing Company ](https://jrcmo.com/faq-items/000201-five-things-to-consider-before-trusting-a-digital-marketing-company/): Josh outlines five key points to consider when evaluating a - [00:19:21 The Importance of a Unique Selling Proposition (USP) ](https://jrcmo.com/faq-items/001921-the-importance-of-a-unique-selling-proposition-usp/): Josh emphasizes the importance of having a strong unique selling - [00:44:01 Challenges and Lessons Learned as an Entrepreneur ](https://jrcmo.com/faq-items/004401-challenges-and-lessons-learned-as-an-entrepreneur/): Josh shares some of the challenges he has faced as - [00:54:10 Advice and Resources for Entrepreneurs ](https://jrcmo.com/faq-items/005410-advice-and-resources-for-entrepreneurs/): In the lightning round, Josh offers advice for aspiring entrepreneurs - [Lead Notifications:](https://jrcmo.com/faq-items/lead-notifications/): Set up a system to alert via text from a - [Creative Posts:](https://jrcmo.com/faq-items/creative-posts/): Post 1-2 creative updates per week (ex: company offerings, industry - [Proactive Interaction:](https://jrcmo.com/faq-items/proactive-interaction/): Join relevant LinkedIn groups and comment on posts that align with company goals Look for opportunities to comment on industry... - [Outreach Strategy:](https://jrcmo.com/faq-items/outreach-strategy/): Tailor connection requests and messages Use avatars to guide content and engagement strategy - [Engagement Rate:](https://jrcmo.com/faq-items/engagement-rate/): Likes, comments and shares on posts - [Response Rate:](https://jrcmo.com/faq-items/response-rate/): Time and effectiveness of responses to messages and connection requests - [New Connections:](https://jrcmo.com/faq-items/new-connections/): Number of new connections and quality of connections - [Lead Conversion:](https://jrcmo.com/faq-items/lead-conversion/): Number of leads and success rate of converting them into - [Weekly Reports:](https://jrcmo.com/faq-items/weekly-reports/): Weekly update on KPIs and progress towards goals Successes, challenges and areas for improvement - [Response Management:](https://jrcmo.com/faq-items/response-management/): Monitor and respond to messages, comments and connection requests as the account holder Use of Grammarly to ensure all comments... - [Engagement Activities:](https://jrcmo.com/faq-items/engagement-activities/): Comment on relevant posts and industry events Engage with posts from target connections and relevant groups - [Sales Navigator:](https://jrcmo.com/faq-items/sales-navigator/): Use Sales Navigator to search for and find leads based on the avatars Connect with leads and follow up as... - [00:00:46  Q: What else should people know about you just right off the bat?](https://jrcmo.com/faq-items/000046-q-what-else-should-people-know-about-you-just-right-off-the-bat/): Josh emphasizes that people care more about the quality someone - [00:01:56 Q: If there's one topic we hit on the most on this show, it's marketing. You know, I myself used to run a Google ads agency for therapists, we used to also build websites, do SEO, things like that. And we eventually packaged it into a program called “Fully Booked” to kind of teach therapists the five steps to, to marketing on our end, which is really, yeah, website, paid traffic, organic traffic content, and email marketing. But no, I think it's great. I mean, you know, strategy has so much to do with it. And a lot of times therapists will hire someone who might be a pretty capable SEO person technically, but they have no idea about the strategy, the therapist doesn't have a clear brand, a clear idea of who they help, or how they're going to stand out, or whatever it might be. And if you go to, you know, the SEO person say, I have a brand new website, I want it to rank for San Francisco therapists, you know, if you tell someone to do that, they might do it for you, you know, they might plug in those keywords and say, cool, I did your SEO, and I did what you asked.](https://jrcmo.com/faq-items/000156-q-if-theres-one-topic-we-hit-on-the-most-on-this-show-its-marketing-you-know-i-myself-used-to-run-a-google-ads-agency-for-therapists-we-used-to-also-build-websites-do-seo-things-li/): Josh agrees that strategy is crucial and simply plugging in - [00:02:30 Q: In the case of SEO, I think it can be harder to measure that ROI, especially if I'm at ground zero, I have no traffic at all, and I hire an SEO, you know, agency to take over, and then paying them a monthly retainer. It takes time, you know, to get organic traffic. And let's say we're just focusing on organic traffic. So if that's the case, I mean, how do you measure success, you know, and measure ROI if it could be six months before I'm ranking on page one in San Francisco.](https://jrcmo.com/faq-items/000230-q-in-the-case-of-seo-i-think-it-can-be-harder-to-measure-that-roi-especially-if-im-at-ground-zero-i-have-no-traffic-at-all-and-i-hire-an-seo-you-know-agency-to-take-over-and-then-pa/): Josh explains that agencies often claim it takes 3-6 months - [00:03:36 Q: What marketing resources are recommended in starting a private practice? And here's another great question. You know, if you Josh, when should a practitioner know before I mean, what should they know before outsourcing without wasting their time or money?](https://jrcmo.com/faq-items/000336-q-what-marketing-resources-are-recommended-in-starting-a-private-practice-and-heres-another-great-question-you-know-if-you-josh-when-should-a-practitioner-know-before-i-mean-what-shou/): For marketing resources when starting a practice, Josh recommends identifying - [00:05:15 Q: So a little piece right there that you're talking about, there's two elements that I would share with you and others to consider. One of them is an underutilized strategy that most people don't even know exists. It's called keyword gap marketing.](https://jrcmo.com/faq-items/000515-q-so-a-little-piece-right-there-that-youre-talking-about-theres-two-elements-that-i-would-share-with-you-and-others-to-consider-one-of-them-is-an-underutilized-strategy-that-most-peopl/): Josh explains that keyword gap marketing is an underutilized strategy - [00:04:15  Q: Why is it important for industrial companies to focus on digital marketing, digital sales, and all that stuff?](https://jrcmo.com/faq-items/000415-q-why-is-it-important-for-industrial-companies-to-focus-on-digital-marketing-digital-sales-and-all-that-stuff/): Your online presence acts as your business card, and if - [00:06:54 Q: What is a long-tail keyword?](https://jrcmo.com/faq-items/000654-q-what-is-a-long-tail-keyword/): Long-tail keywords are very specific phrases that potential customers use - [00:17:27 Q: How can a business owner identify a reliable SEO service provider?](https://jrcmo.com/faq-items/001727-q-how-can-a-business-owner-identify-a-reliable-seo-service-provider/): Look for providers who can demonstrate actual work done, like - [00:22:19 Q: What are some key questions to ask an SEO company?](https://jrcmo.com/faq-items/002219-q-what-are-some-key-questions-to-ask-an-seo-company/): Josh has outlined 5 key questions and expected answers in - [00:26:07 Q: Where can listeners find more information from Josh?](https://jrcmo.com/faq-items/002607-q-where-can-listeners-find-more-information-from-josh/): Listeners can request a free copy of Josh’s book and - [00:03:51  Q: What's a fractional CMO?](https://jrcmo.com/faq-items/000351-q-whats-a-fractional-cmo-2/): A fractional CMO is a step between a general marketing - [00:04:20 Q: When is the right time for a company to hire a fractional CMO?](https://jrcmo.com/faq-items/000420-q-when-is-the-right-time-for-a-company-to-hire-a-fractional-cmo/): There’s no definitive answer, but it’s often when a company - [00:05:48 Q: What's the distinction between marketing and sales?](https://jrcmo.com/faq-items/000548-q-whats-the-distinction-between-marketing-and-sales/): Marketing is meant to magnify and highlight a salesperson’s efforts, - [00:08:04 Q: What are some guerrilla marketing tactics for salespeople?](https://jrcmo.com/faq-items/000804-q-what-are-some-guerrilla-marketing-tactics-for-salespeople/): Following and engaging with prospects on social media, sending handwritten - [00:10:33 Q: How can you explain the difference between a persona, avatar, and ideal client?](https://jrcmo.com/faq-items/001033-q-how-can-you-explain-the-difference-between-a-persona-avatar-and-ideal-client/): A persona is focused on individual characteristics for B2B targeting, - [00:13:22 Q: What are some rules of thumb for conversion rates with guerrilla marketing campaigns?](https://jrcmo.com/faq-items/001322-q-what-are-some-rules-of-thumb-for-conversion-rates-with-guerrilla-marketing-campaigns/): Results vary based on the strategic messaging and how well - [00:21:14 Q: How can people find Josh online?](https://jrcmo.com/faq-items/002114-q-how-can-people-find-josh-online/): Through his website jrcmo. com, where he has a marketing strategy - [7. They will receive an email notification that they have gained access to the account and will need to click "Accept Invitation."](https://jrcmo.com/faq-items/they-will-receive-an-email-notification-that-they-have-gained-access-to-the-account-and-will-need-click-accept-invitation/): Most agencies or partners will probably want to use a - [Step 8: Verify We Have Access](https://jrcmo.com/faq-items/step-8-verify-we-have-access/): Verify we have access. - [Step 4: Open the Users and Permissions settings](https://jrcmo.com/faq-items/step-4-open-the-users-and-permissions-settings/): Click on the Users and permissions section of the Settings screen: - [Step 5: Add a user](https://jrcmo.com/faq-items/step-5-add-a-user/): Click on the blue “Add User” button top-right: - [Step 6: Add user details](https://jrcmo.com/faq-items/step-6-add-user-details/): In the Add User window that pops up, enter the - [Step 7: Google Search Console Permission Levels](https://jrcmo.com/faq-items/step-7-google-search-console-permission-levels/): There are three permission level options to choose from when - [WIX](https://jrcmo.com/faq-items/wix/): Roles & Permissions: Inviting People to Collaborate on Your SiteInvite - [Domain](https://jrcmo.com/faq-items/domain/): More info Learn more about delegate access. - [Hosting](https://jrcmo.com/faq-items/__trashed/): To give others access to your Hosting account, add them - [00:01:20  Q: How can we not feel discouraged if we see a revenue plateau and be open to exceeding it?](https://jrcmo.com/faq-items/000120-q-how-can-we-not-feel-discouraged-if-we-see-a-revenue-plateau-and-be-open-to-exceeding-it/): Be aware that you are stuck on a revenue plateau - [00:04:16 Q: How do we get better at hiring people who can help us break out of our revenue plateau?](https://jrcmo.com/faq-items/000416-q-how-do-we-get-better-at-hiring-people-who-can-help-us-break-out-of-our-revenue-plateau/): Use assessments and sharpen interview skills to identify the right - [00:09:04 Q: What works best for finding clients?](https://jrcmo.com/faq-items/000904-q-what-works-best-for-finding-clients/): Identify your target market personas and build strategies around where - [00:18:43 Q: How can we test marketing tactics without sinking the ship?](https://jrcmo.com/faq-items/001843-q-how-can-we-test-marketing-tactics-without-sinking-the-ship/): Do small tests and be innovative in the marketplace. Negotiate - [00:23:39 Q: Where can we find more information about Josh Ramsey and his services?](https://jrcmo.com/faq-items/002339-q-where-can-we-find-more-information-about-josh-ramsey-and-his-services/): Visit jrcmo. com for free tools, an SEO library, upcoming conferences, - [00:01:25  Q: What is a fractional CMO?](https://jrcmo.com/faq-items/000125-q-what-is-a-fractional-cmo/): A fractional CMO provides high-level marketing expertise between needing a - [00:02:41 Q: How do you assess if you're the right fit as a fractional CMO for a company?](https://jrcmo.com/faq-items/000241-q-how-do-you-assess-if-youre-the-right-fit-as-a-fractional-cmo-for-a-company-2/): Through in-depth conversations and evaluation to really understand the company’s - [00:08:27 Q: How do you optimize the relationship between marketing and sales teams?](https://jrcmo.com/faq-items/000827-q-how-do-you-optimize-the-relationship-between-marketing-and-sales-teams/): Good marketing should complement and nurture the sales pipeline, keeping - [00:11:05 Q: What are the different roles involved in effective marketing?](https://jrcmo.com/faq-items/001105-q-what-are-the-different-roles-involved-in-effective-marketing/): There are three key roles – the designer (visual/UI), the - [00:17:20 Q: How can AI tools be effectively utilized in marketing?](https://jrcmo.com/faq-items/001720-q-how-can-ai-tools-be-effectively-utilized-in-marketing/): AI can assist with content creation ideas, but human strategic - [00:03:43  Q: What's the difference between a fractional CMO, an ad agency, and a marketing consultant?](https://jrcmo.com/faq-items/000343-q-whats-the-difference-between-a-fractional-cmo-an-ad-agency-and-a-marketing-consultant/): A fractional CMO works hands-on to execute marketing plans tailored - [00:03:43 Q: What distinguishes one from the other and why would somebody wanna choose one or the other?](https://jrcmo.com/faq-items/000343-q-what-distinguishes-one-from-the-other-and-why-would-somebody-wanna-choose-one-or-the-other/): An ad agency will only sell and provide what they - [00:07:11 Q: So what's the difference between a fractional CMO and a marketing consultant?](https://jrcmo.com/faq-items/000711-q-so-whats-the-difference-between-a-fractional-cmo-and-a-marketing-consultant/): A fractional CMO implements marketing plans and strategies, while a - [00:16:48 Q: Can somebody implement this Agile plan themselves without you?](https://jrcmo.com/faq-items/001648-q-can-somebody-implement-this-agile-plan-themselves-without-you/): Yes, the Agile Marketing Plan is available as a free - [00:10:14 Q: What's your methodology? How did you come up with the methodology that you use for being this fractional CMO?](https://jrcmo.com/faq-items/001014-q-whats-your-methodology-how-did-you-come-up-with-the-methodology-that-you-use-for-being-this-fractional-cmo/): The guest’s ‘Agile Marketing Plan’ methodology covers keyword research, strategic - [00:18:04 Q: What's the best, uh, what's, what's a great client for you? How do you, how do you, and how do you find them?](https://jrcmo.com/faq-items/001804-q-whats-the-best-uh-whats-whats-a-great-client-for-you-how-do-you-how-do-you-and-how-do-you-find-them/): The best clients understand marketing basics, are willing to be - [00:19:53 Q: What's that about and tell us a little bit about how folks can get a hold of that?](https://jrcmo.com/faq-items/001953-q-whats-that-about-and-tell-us-a-little-bit-about-how-folks-can-get-a-hold-of-that/): The guest offers a free 86-page ebook on his website - [00:21:28 Q: If people want to get a hold of you, what's the best way to reach out?](https://jrcmo.com/faq-items/002128-q-if-people-want-to-get-a-hold-of-you-whats-the-best-way-to-reach-out/): Visit jrcmo. com and sign up for a free 2-hour consultation. - [Step 1: Decide on a Role for the New User](https://jrcmo.com/faq-items/step-1-log-in-to-google-business-profile/): There are three roles to choose from. Owners can do anything - [Step 2: Sign in to Google Business Profile](https://jrcmo.com/faq-items/step-2-add-your-business-information/): Sign into Google Business Profile and you’ll see the dashboard below. - [Step 3: Choose Your Location](https://jrcmo.com/faq-items/step-3-select-your-business-type/): Click on the name of the location to open it. - [Step 4: Click on Users in the Left Navigation](https://jrcmo.com/faq-items/step-4-enter-your-location-and-or-location-targeting/): Once you do, you’ll get a pop-up box. It’s going - [Step 5: Click the “Add” icon on the Upper Right Side of the Box](https://jrcmo.com/faq-items/step-5-add-contact-information/): Now you’ll get the option to enter an email address. - [Step 6: Enter the Email Address](https://jrcmo.com/faq-items/step-6-verify-your-business/): Add this email address – strategicpointanalytics@gmail. com - [Meta Title](https://jrcmo.com/faq-items/meta-title/): A meta title (a. k. a. , the “title tag”) tells search engines - [Meta Description](https://jrcmo.com/faq-items/meta-description/): A meta description summarizes the content of the webpage for search engines - [Wordpress](https://jrcmo.com/faq-items/website/): How to log in to your WordPress Website How to - [1. Access Your Account](https://jrcmo.com/faq-items/ga4/): Navigate to “Admin” and click on “Account Access Management” under - [2. Add a User](https://jrcmo.com/faq-items/2-create-a-ga4-property/): Click on “+” for “Add users. ” - [3. Define User's Role](https://jrcmo.com/faq-items/3-provide-your-business-details/): Enter this email address – strategicpointanalytics@gmail. com – and choose the - [4. Save & Ready](https://jrcmo.com/faq-items/4-provide-your-business-objectives/): Click “Save” to confirm that you have invited a new - [Send a link request](https://jrcmo.com/faq-items/4-click-the-plus-button/): Sign in to your Google Ads manager account . From the page menu on the left, click Settings. In the... - [Step 1: Log in to your Google Search Console account](https://jrcmo.com/faq-items/step-1-sign-in-to-search-console-with-your-google-account/): Navigate to https://search. google. com/search-console/ in your browser and log in to your Google - [Step 2: Select the property you want to share](https://jrcmo.com/faq-items/step-2-enter-your-websites-domain-or-url-prefix-to-add-a-property/): If you have access to more than one website property - [Step 3: Open the Settings menu](https://jrcmo.com/faq-items/step-3-verify-your-website/): Click on the Settings link at the bottom of the left menu - [1. Log in to the Google Ads account you want to give access to ](https://jrcmo.com/faq-items/add-your-business-info/): Sign in to your Google Ads account. - [00:30:49  Q: Listen, I wanted to, I've got a whole bunch of questions for you. Let's talk about the growing significance, and we're going to switch topics here a bit. So let's talk about the growing significance of podcasts and marketing strategies.](https://jrcmo.com/faq-items/003049-q-listen-i-wanted-to-ive-got-a-whole-bunch-of-questions-for-you-lets-talk-about-the-growing-significance-and-were-going-to-switch-topics-here-a-bit-so-lets-talk-about-the/): Podcasts are a great way to share and display information, - [00:36:36 Q: Could you walk us through the process of nurturing leads and guiding people through a marketing funnel?](https://jrcmo.com/faq-items/003636-q-could-you-walk-us-through-the-process-of-nurturing-leads-and-guiding-people-through-a-marketing-funnel/): First, identify the specific products/services the prospect is interested in - [00:44:56 Q: What are some practical tips for boosting engagement on social media platforms?](https://jrcmo.com/faq-items/004456-q-what-are-some-practical-tips-for-boosting-engagement-on-social-media-platforms/): Identify your unique selling proposition (USP) – what differentiates you - [00:49:06 Q: What are some of the core values or principles that guide you in your work and your life and how do you stay true to them?](https://jrcmo.com/faq-items/004906-q-what-are-some-of-the-core-values-or-principles-that-guide-you-in-your-work-and-your-life-and-how-do-you-stay-true-to-them/): Treating people the way I want to be treated and - [Add a new user or delegated owner](https://jrcmo.com/faq-items/add-a-new-user-or-delegated-owner/): Open the property in Search Console. Open the Users and permissions page in property settings (Settings > Users and permissions). This page is... - [6. Enter The Manager’s Email Address*](https://jrcmo.com/faq-items/6-enter-the-managers-email-address/): *strategicpointanalytics@gmail. com - [00:00:52 What is the most important thing that a company needs to be doing?](https://jrcmo.com/faq-items/000052-what-is-the-most-important-thing-that-a-company-needs-to-be-doing/): According to Deb Krier, marketing is the most important thing - [00:00:04  Are you ready to take your business to the next level?](https://jrcmo.com/faq-items/000004-are-you-ready-to-take-your-business-to-the-next-level/): This is a rhetorical question to introduce the topic of - [00:02:55 Tell us a little bit more about how it is that you got to where you are today?](https://jrcmo.com/faq-items/000255-q-tell-us-a-little-bit-more-about-how-it-is-that-you-got-to-where-you-are-today/): Joshua Ramsey started his career in the late 1990s selling - [00:07:27 You mentioned content and you talk about it in your book. And one of the things that I loved was in the book you talk about, you know, it is so important to have the right message. And so many companies have no idea, you know, they're like, buy from me because I have the best stuff. But it's not only that it's when is the right time to approach them with the message. So talk to us more about that, because I love that.](https://jrcmo.com/faq-items/000727-you-mentioned-content-and-you-talk-about-it-in-your-book-and-one-of-the-things-that-i-loved-was-in-the-book-you-talk-about-you-know-it-is-so-important-to-have-the-right-message-and-so-man/): Ramsey explains that marketing principles don’t change, but the situation, - [00:02:48 You have a brand new ebook out. That is how some SEO companies disguise laziness. There it is. There it is. And hide poor strategies. So we're going to talk a lot about SEO, because I think it is one of the absolute most misunderstood things, and most ignored. So we're going to talk a lot about that.](https://jrcmo.com/faq-items/000248-you-have-a-brand-new-ebook-out-that-is-how-some-seo-companies-disguise-laziness-there-it-is-there-it-is-and-hide-poor-strategies-so-were-going-to-talk-a-lot-about-seo-because-i-think/): Ramsey’s new ebook discusses how some SEO companies disguise laziness - [00:07:08 Q: Tell us more about why it is absolutely critical to have a good headline?](https://jrcmo.com/faq-items/000708-q-tell-us-more-about-why-it-is-absolutely-critical-to-have-a-good-headline/): Ramsey explains the four principles of a good headline: interrupt, - [00:59:19 You have any final thoughts that you want to leave everyone with?](https://jrcmo.com/faq-items/005919-you-have-any-final-thoughts-that-you-want-to-leave-everyone-with/): Ramsey’s final thoughts emphasize the importance of having a marketing - [00:51:45 Leverage unique selling propositions to differentiate from competitors](https://jrcmo.com/faq-items/005145-leverage-unique-selling-propositions-to-differentiate-from-competitors/): Continuously test and iterate based on data and KPI performance - [00:00:11 Introduction and Background](https://jrcmo.com/faq-items/000011-introduction-and-background/): Jon Henson introduces the podcast episode’s topic, which is about - [00:01:16 Understanding the Role of a Fractional CMO](https://jrcmo.com/faq-items/000116-understanding-the-role-of-a-fractional-cmo/): Josh Ramsey explains the concept of a fractional CMO, which - [00:05:12 Frustrations with Marketing Vendors](https://jrcmo.com/faq-items/000512-frustrations-with-marketing-vendors/): Jon and Josh discuss common frustrations that business owners face - [00:13:15 Setting Expectations and Hiring the Right Vendor](https://jrcmo.com/faq-items/001315-setting-expectations-and-hiring-the-right-vendor/): Josh advises that businesses should establish their internal strategy and - [00:19:10 Determining Marketing Budgets](https://jrcmo.com/faq-items/001910-determining-marketing-budgets/): The discussion turns to determining appropriate marketing budgets. Josh introduces - [00:22:35 Bringing Marketing In-House](https://jrcmo.com/faq-items/002235-bringing-marketing-in-house/): Jon and Josh explore the decision of when to bring - [00:30:21 Approach to SEO and Evolving Search Behavior](https://jrcmo.com/faq-items/003021-approach-to-seo-and-evolving-search-behavior/): The conversation shifts to SEO (Search Engine Optimization) and how - [00:38:45 Closing Thoughts and Advice](https://jrcmo.com/faq-items/003845-closing-thoughts-and-advice/): In closing, Josh emphasizes the importance of understanding one’s personal --- # # Detailed Content ## Pages > Fractional CMO, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Work with a CMO who takes 2 hours to learn about you first! - Published: 2025-04-29 - Modified: 2025-05-01 - URL: https://jrcmo.com/new-home-jan-2024-dev/ Ad Agencies Sell You What They Are Good At... A Fractional CMO Builds A Plan Around The CEO VisionNot Just Sell You One Solution. Fractional CMO EXPERIENCE & RESUME LIKE NO OTHER! NOT OVERPRICED - NOT JUST A DIGITAL EXPERT. I WILL MAXIMIZE THE EFFECTIVENESS OF ANY AD AGENCY OR MARKETING TEAM. STREAMLINE YOUR PROSPECT TOUCH POINTS Keep Leads Warm and ready to buy. It's Time To GROW YOUR LEAD FLOW AND KEEP YOUR SPEND AS LOW AS POSSIBLE. A comprehensive marketing plan you can implement easily and achieve immediate results! experience/ resumeGet The Most OuT Of Your Ad Agency(or marketing team) streamline lead to workflowgrowth through lead generationmarketing plan2 Hour Consultation - Josh Wants To Hear Your Whole StoryThere is no way to understand your story and past marketing successes and failures in a consultation less than 2 hours. Josh prides himself on learning more about you, what you have done, what brought you to look for a new marketing direction and what your vision is BEFORE giving any advice. With decades of experience he has been helping business owners make better decisions on the direction of their marketing. Increase your results and net profit. Start YourJourney - Improve the trajectory of your company. FRACTIONAL CMO – JOSHUA RAMSEY My resume speaks volumes. You will see the difference between working with a Fractional CMO versus an average ad agency or marketing person. The first 2 hours of working with Josh your jaw will be on the ground and leave... --- > High Voltage Marketing - Immediate Upgrades Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - Published: 2025-04-23 - Modified: 2025-04-30 - URL: https://jrcmo.com/high-voltage-marketing/ The Most Competitive Pricing For A Fractional CMO With My Expertise If price is your biggest concern, our Fractional CMO services have an option for every budget. If experience and track record are your biggest concern, Joshua Ramsey and his team have been in the industry for 20+ years consistently delivering results. If you want both the most affordable and highest quality CMO in the business, you have no choice but to partner with Joshua Ramsey and the JRCMO team. Free ConsultingFree ConsultingWork With JoshLive TrainingsLive TrainingsCMO Starter $3,500 CMO Base Monthly $2,914 One Time Everything in Premium Starter Plus Oversight, management, communication with any of your current ad agencies Building out new paid ad campaigns (Google AdWords and Meta) New strategic messaging and content created in the first 2 weeks Implement new content, as needed, and Strategies immediately Landing pages created (pending your platform and need) Personas or Avatars created Budget management Tracking system implemented (Pending your CRM) Watch Explainer VideoGET STARTEDPremium Starter$1,100 Agency Average Monthly $1,928 One Time Everything in Plain English Plus 4 hours of consulting strategy calls with a CMO or Agency leaders Lead Gen and tracking strategies outlined in the final report Best plan of action for all aspects of your company, created by Joshua Ramsey, Fractional CMO Tracking strategies for you to implement (or your team/ agency) Deeper dive into your USP (Unique Selling Position) Watch Explainer VideoGET STARTEDBaseline Marketing Plan Competitors Typically Charge $5,000 $1,087 One Time Everything in Velocity Plus Best plan... --- > Thank You For Sharing Your Information Dallas Build Expo flash consult, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2025-04-18 - Modified: 2025-04-18 - URL: https://jrcmo.com/thank-you-for-sharing-your-information-dallas-build-expo-flash-consult/ Thank You For Sharing Your Information. I Will Exponentially Increase Your Business --- - Published: 2025-04-16 - Modified: 2025-04-18 - URL: https://jrcmo.com/dallas-build-expo-2/ Dallas Market HallLead Gen in 2025 Using AI - Meeting Google ExpectationsWednesday, April 23, 2025 9:30AM - 10:30AM Room 4 Every ad agency claims to have the best AI tools and will increase your business. The problem is they will charge you an arm and leg for access to their tools. Come hear the best AI tools that you can use for FREE. Then hear about a handful of tools that are low cost but will get you improved results. Know what you are missing? ! ? ! ? CRO. See, anyone can get someone to your website. But CRO is when you have built the content of your website to SELL YOUR PROSPECTS. When you are keeping users on your website longer than your competitors and the users are browsing more pages, your site will rank higher! No pitch. No fluff. No Filler. Just the real truth from a CMO who has been doing this for over 20 years! Register Now 5 Core Lessons: Avoid Failing Marketing Strategies. Chief Marketing Officer Real Stories You Need To Learn From. Wednesday, April 23, 2025 2:30PM - 3:30PM Room 4 Wondered why all ad agencies sound the same? Wonder how to get better marketing results? Hear stories on these topics: Maximize the effectiveness of ad agencies or your marketing personnel Streamline the touchpoints of your marketing system, keeping leads warm and ready to buy Spend LESS, grow your lead flow Learn what “Leveraged Marketing” is Register Now Register NowDALLAS BUILD EXPO --- > Thank You For Sharing Your Information Dallas Build Expo, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2025-04-16 - Modified: 2025-04-16 - URL: https://jrcmo.com/thank-you-for-sharing-your-information-dallas-build-expo/ Thank You For Sharing Your Information. I Will Exponentially Increase Your Business --- > Scale your business with Joshua Ramsey’s 2024 Fractional CMO services — strategic leadership without the full-time cost. Discover the smarter way to grow. - Published: 2025-04-10 - Modified: 2025-06-26 - URL: https://jrcmo.com/event/ Executive MasterclassMarketing Strategy Training For LeadersReserve Your SpotOne Hour For Game-Changing Marketing Insight. No Pitch - Fluff - FillerLearn to maximize ROI, drive growth, and turn your marketing into a high-performing asset. Join Josh Ramsey, where we cut through the confusion and talk real marketing strategy. In just one hour, Josh will show you what’s holding your marketing back—and what to do about it. Request Event DetailsWHO IS THIS GUY? Joshua Ramsey Fractional CMO EXPERIENCE & RESUMETeaching Point #1 Dealing with Ad Agencies and internal marketing executivesTeaching Point #2 Building The Best USP (Unique Selling Position)Teaching Point #3 HOW SETTING YOUR BUDGET AND TRACKING RESULTS ARE INTERTWINEDWhy does Josh Do This For Free? Find out NOWLearn how to maximize ROI, drive growth, and turn your marketing into a high-performing asset. One Hour. One Meal. Game-Changing Marketing Insight. Join me, Josh Ramsey, for a lunch or happy hour where we cut through the confusion and talk real marketing strategy. In just one hour, I’ll show you what’s holding your marketing back—and what to do about it. Reserve Your Spotexperience/ resumeAgencies and internal marketing(or marketing team) Building The Best USPBUDGET AND TRACKING RESULTSWhy does Josh Do This For Free? Effective Strategies From Someone Who Has 'Been There, Done It - The Right Way! 'VIEW JOSH’S RESUME NOW Click To View Learn All Of The Following From Each ClassTired of Agencies and Marketing Execs Falling Short? If you’ve been burned by ad agencies or disappointed by internal marketing teams, you’re not alone. The... --- > Thank You For Your Review agile, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2025-04-04 - Modified: 2025-04-04 - URL: https://jrcmo.com/thank-you-for-your-review-agile/ Thank you for your review! Below Is A Link To Download Josh's Book. It will fast-track you into your next level of growth! Download Your E-Book for $2. 99 I Will Exponentially Increase Your Business --- > As either a Fractional CMO or Digital Marketing Director 2024, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2025-04-03 - Modified: 2025-04-23 - URL: https://jrcmo.com/agile-happy-lunch-old/ Executive Masterclass Series Is HereFractional CMO Teaching C-Level ExecutivesTo Get More From Their Marketing EffortsWho is this Guy? Joshua Ramsey Fractional CMO EXPERIENCE & RESUME Teaching Point #1 Dealing with Ad Agencies and internal marketing executivesTeaching Point #2 Building The Best USP (Unique Selling Position)Teaching Point #3 Setting Your Budget and Tracking Results IntertwinedWhy does Josh Do This For Free? Find outexperience/ resumeGet The Most OuT Of Your Ad Agency(or marketing team) streamline lead to workflowgrowth through lead generationmarketing planFRACTIONAL CMO – JOSHUA RAMSEY My resume speaks volumes. VIEW JOSH’S RESUME NOW Click To View Why I do this at no cost? My best client has been through the headaches and marketing nightmares to only come out the other end with more frustration. I can’t work with everyone based on time and Not every company is a good fit for my services. Deal dealing with ad agencies and internal marketing executives that often fail. Wondering why you have repeated disappointments from Ad agencies? Never getting the results you want to expect or deserve The main reason is Ad agencies Never set proper expectations. It’s time to understand why all of this happens day in and day out. I will explain it during the sessions. I will show you a detailed explanation of why this happens and a precise way to start avoiding it Time to get past the frustration and have a clear expectation and understanding How to track all sources of lead gen and when to pivot strategiesIt is... --- > Learning How to Manage Ad Agencies V2 , Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2025-03-17 - Modified: 2025-05-09 - URL: https://jrcmo.com/learning-how-to-manage-ad-agencies-v2/ Learn More About Josh, His Overall Teaching and Strategies. Fractional CMO TeachingGenerate More Leads – Learning How to Manage Ad AgenciesComplimentary Passes From Build Expo - Palmer Event Center Signup To Attend! Fill out the form below to register for your conference session(s). You will receive a confirmation by email. We look forward to seeing you there! Conference Details: --- > Learning How to Manage Ad Agencies , Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2025-03-12 - Modified: 2025-03-17 - URL: https://jrcmo.com/learning-how-to-manage-ad-agencies-event/ Learn More About Josh, His Overall Teaching and Strategies. Fractional CMO TeachingGenerate More Leads – Learning How to Manage Ad AgenciesComplimentary Passes From Build Expo - Palmer Event Center Signup To Attend! Fill out the form below to register for your conference session(s). You will receive a confirmation by email. We look forward to seeing you there! Conference Details: --- > Get a professional Google Ad Account Review from JRcmo. Uncover wasted spend, improve ad performance, and receive expert recommendations to maximize your ROI. Perfect for businesses looking to optimize their paid search strategy and drive better results. - Published: 2025-02-13 - Modified: 2025-04-04 - URL: https://jrcmo.com/google-ad-account-review/ Account-Wide AnalysisAd Group: General Storage BuildersAd Group: Metal Storage BuildingsAd Group: Self Storage ConstructionAd Group: Storage Unit Construction & DesignAccount-Wide AnalysisAd Group: General Storage BuildersAd Group: Metal Storage BuildingsAd Group: Self Storage ConstructionAd Group: Storage Unit Construction & DesignVerification of GTM & GA4 Setup:Confirmed whether Google Tag Manager and Google Analytics 4 are correctly connected to track conversions and on-site behavior. This is crucial for measuring campaign performance accurately. Learn MoreOverall Spend & PerformanceSpent $503 since May 26, 2023, with 39 clicks and 0 conversions. Impression share of 74. 46% indicates strong visibility in search results but highlights a need for conversion optimization. Learn MoreAuction Insights & Competitive PositionAcross all ad groups, A-Lert consistently outranks competitors, showing effective bidding and strong ad placement strategies. Monitoring competitor strategies (e. g. , peaksteelbuildings. com) will help maintain competitive edge. Learn MorePrimary Observations & RecommendationsConversion Rate Optimization (CRO): Zero conversions suggest refining landing pages, CTAs, and possibly offering more compelling value propositions. Budget & Bid Strategies: With high impression share, consider shifting budget to top-performing keywords once conversion data is available. Continuous Monitoring: Review search term reports regularly, prune non-converting traffic via negative keywords, and test different ad creatives/landing pages. Learn MoreKeywords & Search TermsExisting keywords are relevant, but additional high-CTR search terms (e. g. , “building self storage units”) present opportunities for expansion. Recommended negative keywords include “how to build a storage facility,” “self build storage units,” etc. , to eliminate informational traffic. Learn MoreAd Creative & AssetsCurrent headlines can be supplemented... --- > Discover how a Fractional CMO can drive growth and maximize marketing ROI for your business. Learn the benefits of strategic leadership, cost efficiency, and expert marketing execution without the full-time commitment. Unlock scalable success with the right marketing expertise. - Published: 2025-01-20 - Modified: 2025-06-04 - URL: https://jrcmo.com/how-a-fractional-cmo-drives-success/ How We Drive Marketing Success:The JRCMO ProcessMy job is to lower your marketing spend by analyzing the best lead generation sources. Then... making modifications to track better and convert more leads. Identify What Works & What Doesn’tThe first step in any successful marketing strategy is understanding past performance. We analyze:What WorkedIdentifying high-performing channels and finding the "Law of Diminishing Return" to determine the optimal spend before results plateau. What Didn’t WorkPinpointing issues in messaging, targeting, or budget allocation, and refining strategies to improve performance. Analyze Your Marketing PerformanceOptimize Budget AllocationWith insights from Step 1, we focus on aligning your budget with performance:What was spentAssessing past marketing investments to identify high-performing channels, optimize spending, and refine strategies for maximum ROI and growth. What workedEvaluating past campaign performance to identify what worked, optimize strategies, and maximize future success. What’s nextDeveloping a forward-looking plan to maximize the impact of your spend. Get a Custom Budget StrategyCrafting the Right MessageEvery marketing channel is unique, and so is the message it requires. We tailor your messaging to align with each platform:Social Media & RetargetingCaptivate audiences with engaging storytelling that resonates emotionally. Paid AdsDeliver highly targeted messages that grab attention with compelling, location-specific, and action-oriented content. Create Your Perfect Marketing MessageExecute, Monitor, & RefineExecution is where strategy meets action. Here’s how we make it happen:ImplementationOur team ensures seamless execution of your marketing campaigns. ImplementationWeekly and monthly tracking to compare performance against benchmarks. ImplementationIf results don’t align with expectations, we adapt strategies and repeat the process for... --- > Local Conference, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2024-11-25 - Modified: 2025-03-05 - URL: https://jrcmo.com/local-conference/ 20+ Year Chief Marketing Officer Explains The Roots Of Lead Gen Plus, How Ad Agencies Often Fail YouThis is a NO PITCH Conference! HERE'S WHY... As a fractional CMO i only work with business owners who understand marketing, have a healthy budget, but don't want to spend the time actually managing and implementing the budget. Plus everything else that goes along with the ins and outs of general marketing. What You Will Learn At The Conference: The Disconnect Between What You Say & Consumers Hear How To Better Manage Ad Agencies Growing The Top Of your marketing funnel, without a massive budget Where most business owners fail in leading marketing teams Plus More! How You Will Use This Information To HaveImmediate Impact On Your BusinessOn average, you have to spend 25 hours a week managing marketing. Successful business owners don't have that time. Coordinating Communication with team members, ad agencies, media outlets... to get the tasks completed and everyone to pull together for the greatness of your company. Managing calendars, budgets, future events, and watching hindsight success or failures takes a lot of time. (When was the last time you found and extra 5 minutes laying on the ground? ) Creating follow-up systems to the prospect's pre and post-scheduled appointments improves the chances you win the deal! Who is making your sales team more effective, keeping scheduled appointments, and communicating your message? How much do you really pay attention to these details? Grab Your Seat A the Conference – RegistEr... --- > Discover expert tips and strategies for effective content creation. Learn how to craft engaging, SEO-optimized content that drives traffic, boosts engagement, and enhances your brand's online presence. - Published: 2024-10-15 - Modified: 2024-10-24 - URL: https://jrcmo.com/content-creation/ Content Creation --- > High Voltage Marketing - Immediate Upgrades Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - Published: 2024-08-20 - Modified: 2025-03-24 - URL: https://jrcmo.com/high-voltage-marketing-immediate-upgrades/ The Most Competitive Pricing For A Fractional CMO With My Expertise If price is your biggest concern, our Fractional CMO services have an option for every budget. If experience and track record are your biggest concern, Joshua Ramsey and his team have been in the industry for 20+ years consistently delivering results. If you want both the most affordable and highest quality CMO in the business, you have no choice but to partner with Joshua Ramsey and the JRCMO team. Free ConsultingFree ConsultingWork With JoshLive TrainingsLive TrainingsCMO Starter $3,500 CMO Base Monthly $2,914 One Time Everything in Premium Starter Plus Oversight, management, communication with any of your current ad agencies Building out new paid ad campaigns (Google AdWords and Meta) New strategic messaging and content created in the first 2 weeks Implement new content, as needed, and Strategies immediately Landing pages created (pending your platform and need) Personas or Avatars created Budget management Tracking system implemented (Pending your CRM) Watch Explainer VideoGET STARTEDPremium Starter$1,100 Agency Average Monthly $1,928 One Time Everything in Plain English Plus 4 hours of consulting strategy calls with a CMO or Agency leaders Lead Gen and tracking strategies outlined in the final report Best plan of action for all aspects of your company, created by Joshua Ramsey, Fractional CMO Tracking strategies for you to implement (or your team/ agency) Deeper dive into your USP (Unique Selling Position) Watch Explainer VideoGET STARTEDBaseline Marketing Plan Competitors Typically Charge $5,000 $1,087 One Time Everything in Velocity Plus Best plan... --- > High Voltage Marketing - Free consulting Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - Published: 2024-08-20 - Modified: 2025-05-01 - URL: https://jrcmo.com/high-voltage-marketing-free-consulting/ Joshua Ramsey, Fractional CMO, Has More Than 25 Years Experience Book Your Free Consultation You Have 2 Engagement OptionsFree ConsultingWork With JoshWork With JoshLive TrainingsLive TrainingsBook a Free Consulting Session With Fractional CMO, Joshua Ramsey. Follow this link to go directly to book a time now Book a MeetingFollow this path and get 10x more than you will from any other Fractional CMO or marketing consultant – ANYWHERE! Complete a short business evaluation and share your analytics before the call, allowing Josh to understand your company's historical narrative. Free Consultation and Business Evaluation FormFRACTIONAL CMO – JOSHUA RAMSEY My resume speaks volumes. You will see the difference between working with a Fractional CMO versus an average ad agency or marketing person. After the first 2 hours of working with Josh, you'll wonder why you haven’t already hired him as your Fractional CMO! VIEW JOSH’S RESUME NOW Hear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA Online Marketing eBookBy: Joshua Ramsey, Fractional CMOOnline Marketing eBookDownload Joshua Ramsey’s eBook For FreeThis is your step-by-step guide to winning online! DOWNLOAD --- > High Voltage Marketing - Live Trainings Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - Published: 2024-08-20 - Modified: 2025-05-01 - URL: https://jrcmo.com/high-voltage-marketing-live-trainings/ High Voltage Marketing Groups Are Forming Now. Free ConsultingFree ConsultingWork With JoshWork With JoshLive TrainingsIf you have been on a marketing path for years and still frustrated by the noise, smoke screens, and chaos of marketing - this is the group for you! 2 times a month Josh will be doing a video podcast for you to hear about the newest innovations in marketing, learn the biggest mistakes companies make, hear about real life stories of success and failure - so you don't make the same mistakes! If you join the High Voltage CEO group you will get 2 additional meetings a month where you will work in a small group (only 5 business owners per group) to talk specifically about your campaigns and get a real CMO's feedback on how to ensure that your marketing doesn't fail. Even if it does fail, you will hear how to track the results so you don't duplicate that failure again! Live Trainings 0. 99cents per month Sign Up NowImportant Details: High Voltage CEO - $250 a MonthThe High Voltage CEO groups are made up of 5 CEOs that work with Josh two times a month to improve their marketing. Below is a sneak peek into just the tip of the learning ice berg. Building a proper budget with KPI and ROI indicatorsWebsite builds or redesigns- When should you do it, why, what to avoid, how to pick the best agencyBuilding traffic to your website - how much should it cost, what should... --- > High Voltage Marketing - Considering the possibility of hiring a Fractional CMO or Marketing Strategist? Or maybe you just need some guidance on your current SEO plan. - Published: 2024-08-20 - Modified: 2025-04-23 - URL: https://jrcmo.com/high-voltage-marketing-old/ Core Website SEO WashAsk for PricingBasic Keyword FocusClickable Phone (mobile)Google My Business Set-upAnalytics Set-up & Peak Points of Traffic Notification SetGoogle Search Console Set-upSitemap Created & Submitted to Google Search ConsoleGoogle Captcha to Reduce SpamLanguage TagCheck for/fix broken linksSet canonical tagFavicon Fixing Install no-sniff headers Ensure SSL installed Correctly & Updated Toxic Links Removed Website Error Audit ReportCore Digital Marketing PlanContact UsPower up with A CMOAsk for Pricing Everything From Power Wash Baseline build of target personaPaid ads strategy review/update2 additional hours of website updatesUser Experience/flow strategy based on GA4Call-to-action strategy consultationContact UsSee Pricing on Starter PlansFree Two Hour ConsultationLive or Virtual TrainingSee Pricing on Starter PlansFree Two Hour ConsultationLive or Virtual TrainingRequest the slide decks from any conference. FRACTIONAL CMO – JOSHUA RAMSEY My resume speaks volumes. You will see the difference between working with a Fractional CMO versus an average ad agency or marketing person. After the first 2 hours of working with Josh, you'll wonder why you haven’t already hired him as your Fractional CMO! VIEW JOSH’S RESUME NOW Hear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIAOnline Marketing eBookBy: Joshua Ramsey, Fractional CMOOnline Marketing eBookDownload Joshua Ramsey’s eBook For FreeThis is your step-by-step guide to winning online! DOWNLOAD --- > The CMO Starter Plan is an ideal solution for businesses needing expert marketing leadership without a full-time CMO. Get strategic guidance, proven frameworks, and actionable plans to jumpstart your marketing and drive growth—cost-effectively and efficiently. - Published: 2024-07-31 - Modified: 2025-04-04 - URL: https://jrcmo.com/cmostarter/ CMOStarter30 Day CMO$2,299 one timeEverything in Premium Starter Plus Identify key leverage points in your current lead generation systemsImplement new solutions along with KPI’s that will track effectivenessClosely track changes and KPI’s modifying where necessaryWeek 4 – Comprehensive reporting of KPI effectivenessWatch Explainer VideoGET STARTED --- > Josh Ramsey, As either a Fractional CMO or Digital Marketing Director Adwords, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2024-07-25 - Modified: 2025-03-04 - URL: https://jrcmo.com/adwords-josh/thank-you-for-your-interest-in-working-with-us/ Thank you! We have received your information. You will hear back from us within one business day. Watch A Short Video On Why I Do This FREE & Expectations To Get Started We Just Need A Little Information From You. Give Us Some Details... Then Set A Meeting With Joshua Ramsey, Fractional CMO --- > Follow these simple instructions to connect your Google accounts to JRcmo. Grant secure access to Google Analytics, Google Ads, and other tools so our team can optimize your digital marketing and drive results for your business. - Published: 2024-07-18 - Modified: 2025-04-30 - URL: https://jrcmo.com/starter-plan-access/ Starter Plan AccessWordPress, Domain, HostingFollow the instructions below:WordPress How to log in to your WordPress Website Go to wordpress admin URL (ex: https:example. com/wp-admin) Enter your username & password How to create user After login, go to “users” menu/nav in sidebar. Here you can see list of all users. Next, click on “add new user” in sub menu/nav. Add email, password, and other information with user registration details. Choose user role as admin. WIX Roles & Permissions: Inviting People to Collaborate on Your SiteInvite people to collaborate on your site with Roles & Permissions. Each role includes a list of permissions, so you can control who can make changes on your site and dashboard. You can change collaborator roles, create custom roles, and remove collaborator access as needed. To send an invite:1. Go to Roles & Permissions in your site’s dashboard. 2. Click Invite Collaborators. 3. Enter your collaborator’s email address. 4. Select the checkbox next to the relevant role/s. 5. Click Send Invite. Note:Wix sites have 1 free collaborator seat as standard. To get more collaborator seats, you will need to upgrade your site. If you already have more collaborators than your plan allows, they can remain as collaborators. However, you will not be able to invite new collaborators until you upgrade your site. Keep track of how many collaborator seats you have filled with the progress bar on the Roles & Permissions page of your dashboard’s Settings. Checking the status of a collaborator invitationTo find out if a collaborator... --- > JRCMO Terms and Conditions. These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity (“you”), and JRCMO, concerning your access to and use of the Services. - Published: 2024-03-19 - Modified: 2025-04-28 - URL: https://jrcmo.com/terms-and-conditions/ Terms & ConditionsAGREEMENT TO OUR LEGAL TERMS We are JRCMO (“Company,” “we,” “us,” “our”), a company registered in Texas, United States at 2338 Irving Blvd, Suite C, Dallas, TX 75207. We operate the website https://jrcmo. com/ (the “Site”), as well as any other related products and services that refer or link to these legal terms (the “Legal Terms”) (collectively, the “Services”). You can contact us by phone at 214-466-8332, email at admin@jrcmo. com, or by mail to 2338 Irving Blvd, Suite C, Dallas, TX 75207. These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity (“you”), and JRCMO, concerning your access to and use of the Services. You agree that by accessing the Services, you have read, understood, and agreed to be bound by all of these Legal Terms. IF YOU DO NOT AGREE WITH ALL OF THESE LEGAL TERMS, THEN YOU ARE EXPRESSLY PROHIBITED FROM USING THE SERVICES AND YOU MUST DISCONTINUE USE IMMEDIATELY. Supplemental terms and conditions or documents that may be posted on the Services from time to time are hereby expressly incorporated herein by reference. We reserve the right, in our sole discretion, to make changes or modifications to these Legal Terms at any time and for any reason. We will alert you about any changes by updating the “Last updated” date of these Legal Terms, and you waive any right to receive specific notice of each such change. It is your responsibility to periodically review these... --- > Webinar, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2024-02-07 - Modified: 2024-05-28 - URL: https://jrcmo.com/webinar/ Lorem ipsum dolor sit ametNemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor e et dolore magnam aliquam quaerat voluptatem. Signup NowATTEND ONE OF JOSHUA RAMSEY’S CONFERENCESTAMPA BUILD EXPOIn this webinar, you'll discover Lorem ipsum dolor perspiciatis unde omnis iste natus Consectetur adipiscing accusantium doloremque laudantium Sed do eiusmod sed quia consequuntur magni dolores eos qui But wait, there's more! Lorem ipsum dolor perspiciatis unde omnis iste natus Consectetur adipiscing accusantium doloremque laudantium Sed do eiusmod sed quia consequuntur magni dolores eos qui Lorem ipsum dolor perspiciatis unde omnis iste natus Consectetur adipiscing accusantium doloremque laudantium Register NowCHARLOTTE BUILD EXPOIn this webinar, you'll discover Lorem ipsum dolor perspiciatis unde omnis iste natus Consectetur adipiscing accusantium doloremque laudantium Sed do eiusmod sed quia consequuntur magni dolores eos qui But wait, there's more! Lorem ipsum dolor perspiciatis unde omnis iste natus Consectetur adipiscing accusantium doloremque laudantium Sed do eiusmod sed quia consequuntur magni dolores eos qui Lorem ipsum dolor perspiciatis unde omnis iste natus Consectetur adipiscing accusantium doloremque laudantium Register Now --- > Thank you for registering in our webinar, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2024-02-07 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-registering-in-our-webinar/ Thank you for registering in our webinar! Congratulations on securing your spot for our upcoming webinar, Looking forward to connecting with you soon! Step 8: Verify We Have AccessI Will Exponentially Increase Your Business --- > Thank you for your appointment confirmation. As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2024-02-03 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-your-appointment-confirmation/ Thank you for your appointment confirmation! I'm looking forward to speaking with you! Step 8: Verify We Have AccessI Will Exponentially Increase Your Business --- > As either a Fractional CMO or Digital Marketing Director 2024, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2024-01-08 - Modified: 2025-06-26 - URL: https://jrcmo.com/ Ad Agencies Sell You What They Are Good At... A Fractional CMO Builds A Plan Around The CEO VisionNot Just Sell You One Solution. Fractional CMO EXPERIENCE & RESUME LIKE NO OTHER! NOT OVERPRICED - NOT JUST A DIGITAL EXPERT. I WILL MAXIMIZE THE EFFECTIVENESS OF ANY AD AGENCY OR MARKETING TEAM. STREAMLINE YOUR PROSPECT TOUCH POINTS Keep Leads Warm and ready to buy. It's Time To GROW YOUR LEAD FLOW AND KEEP YOUR SPEND AS LOW AS POSSIBLE. A comprehensive marketing plan you can implement easily and achieve immediate results! experience/ resumeGet The Most OuT Of Your Ad Agency(or marketing team) streamline lead to workflowgrowth through lead generationmarketing plan2 Hour Consultation - Josh Wants To Hear Your Whole StoryThere is no way to understand your story and past marketing successes and failures in a consultation less than 2 hours. Josh prides himself on learning more about you, what you have done, what brought you to look for a new marketing direction and what your vision is BEFORE giving any advice. With decades of experience he has been helping business owners make better decisions on the direction of their marketing. Increase your results and net profit. Start Your Journey - Improve the trajectory of your company. FRACTIONAL CMO – JOSHUA RAMSEY My resume speaks volumes. You will see the difference between working with a Fractional CMO versus an average ad agency or marketing person. The first 2 hours of working with Josh your jaw will be on the ground and... --- > Josh Ramsey, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2024-01-05 - Modified: 2024-05-28 - URL: https://jrcmo.com/system-credentials/thank-you/ Thank you! The information has been sent. I Will Exponentially Increase Your Business --- > Fractional CMO Special - Offer , Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2023-11-30 - Modified: 2024-05-28 - URL: https://jrcmo.com/cmo-special-offer/ Fractional CMO Services Special Offer Turbocharge Your Business Growth with Our December Fractional CMO Special! Ready to take your marketing strategy to the next level? Act now and grab our exclusive Fractional CMO Service for a limited time! What's Included: Full Website Audit Backlink Audit Citations/Online Directories Listings Accuracy SEO Power Wash (5-10 hrs of work on your website) CMO, Joshua Ramsey will review all of your active campaigns and give insights on how to improve! Regularly Priced at $2500 Special Limited-Time Offer: $850 Bonus Offer: Unlock our Starter Package for FREE! Buy NowDon't miss out on this golden opportunity to revolutionize your digital presence and skyrocket your success! Act fast before this offer expires. 30 Day CMO$850 $2500 one time Week 1 – Identify. Week 2 – Implement Fixes. Week 3 - Optimize strategies for further improvement. Week 4 - Full review of completed strategy and create new 90-day plan. Purchase NowStarter Package$1500 FREE 3 hours or research and development of a marketing plan. 40-point SEO report on website. Consulting/training in any area needed. Velocity Plan for success over the next 30-60-90 days. Purchase NowCONSULTATIONFREE Understand what you've done to get to where you are. Identify leverage points that are not being used. Verbally create a plan of action to improve your marketing. SEE FULL PLAN LAYOUTBuy Now --- > Read here to learn more about CRM Training - how Joshua Ramsey, Digital Marketing Director, helps companies take their brand to the next level. See how he has worked with clients to identify the ideal customer, evaluate current digital channels, and plan new media campaigns in order to achieve optimum visibility. - Published: 2023-11-28 - Modified: 2024-05-17 - URL: https://jrcmo.com/crm-training/ Joshua RamseyCRM Training VideosSorry, your browser doesn't support embedded videos. CRM OverviewHow to set up pipeline in opportunitiesHow to add tagsI Will Exponentially Increase Your Business --- > Fractional CMO Services in Albuquerque, New Mexico. Joshua Ramsey offers CMO-level experience without the expense of a full-time marketing executive's salary. Using Outsourced CMO services and Digital Marketing strategies, he’ll help you elevate your brand. Find out more about Josh’s unique approach today! - Published: 2023-11-22 - Modified: 2024-05-13 - URL: https://jrcmo.com/location/albuquerque-new-mexico/ Eliminate Your Biggest Marketing HeadacheI want to prove my experience. call me backSETUP MEETING100k+MARKETING CAMPAIGNS CREATED 15+INDUSTRY VERTICALS 4. 5 yrAVERAGE CLIENT LIFESPAN TAKE A LOOK AT MY EXPERIENCE & RESUME. I WILL BLOW OTHER MARKETERS OUT OF THE WATER! See How I Will MAXIMIZE THE EFFECTIVENESS OF ANY AD AGENCY OR MARKETING TEAM. LET’S STRATEGIZE ON HOW TO STREAMLINE YOUR PROSPECT TOUCH POINTS AND ENSURE YOU DON’T LOSE LEADS. LEARN ABOUT HOW I CAN HELP YOU GROW YOUR LEAD FLOW AND KEEP YOUR SPEND AS LOW AS POSSIBLE. experience/ resumeGet The Most OuT Of Your Ad Agency(or marketing team) streamline lead to workflowgrowth through lead generationGet the most comprehensive marketing plan that you can take direct to any ad agency and achieve immediate results! Read All About The Agile Program NowFRACTIONAL CMO – JOSHUA RAMSEY My resume speaks volumes. You will see the difference between working with a Fractional CMO versus an average ad agency or marketing person. The first 2 hours of working with Josh your jaw will be on the ground and leave you wondering why you haven’t already hired him as your Fractional CMO! VIEW JOSH’S RESUME NOW Invest In Your Future. Take That Next Step. CMO Starter $3,500 CMO Base Monthly $2,914 One Time Everything in Premium Starter Plus Oversight, management, communication with any of your current ad agencies Building out new paid ad campaigns (Google AdWords and Meta) New strategic messaging and content created in the first 2 weeks Implement new content, as needed,... --- > Digital Marketer & Fractional CMO Services. Contact us to learn more about Joshua Ramsey and his experience as a digital marketer. His Fractional CMO services include evaluating and optimizing the ideal marketing strategies for growing your brand. Get in touch today! - Published: 2023-11-16 - Modified: 2023-12-11 - URL: https://jrcmo.com/rating-and-feedback/ RATING & FEEDBACKHow Are We Doing? Good, bad, or ugly... we want to know what you think. My team and I strive to provide the best service possible. We never want our clients to have a less than excellent experience. Please take a moment to let us know what you think. HOW HAS YOUR OVERALL EXPERIENCE BEEN WITH JOSH? $(document). ready(function { $(". rating > span"). on("click", function { const selectedValue = $(this). data("value"); $(". rating > span"). removeClass("selected"); $(this). addClass("selected"); $('#radio-rating-1-'+ (selectedValue - 1) ). prop("checked", true); }); function getUrlParameter(name) { name = name. replace(//, '\\]/, '\\]'); var regex = new RegExp('' + name + '=(*)'); var results = regex. exec(location. search); return results === null ? '' : decodeURIComponent(results. replace(/\+/g, ' ')); } var rateParameter = getUrlParameter('rate'); if (rateParameter ! == '') { $('. rating > span'). click; } }); Anything else to add? We'd love to hear it: 12345 SubmitOffice Address2338 Irving Blvd, Suite C Dallas, TX 75207 josh@strategicpointmarketing. com 214-466-8332 --- > Thank You For Your Review, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-11-16 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-your-review/ Thank you for your review! Below Is A Link To Download Josh's Book. It will fast-track you into your next level of growth! Download Your E-Book for $2. 99 I Will Exponentially Increase Your Business --- > Josh Ramsey , As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2023-11-03 - Modified: 2024-05-28 - URL: https://jrcmo.com/location/ LocationsOffice Address2338 Irving Blvd, Suite C Dallas, TX 75207 josh@strategicpointmarketing. com 214-466-8332 --- > Fractional CMO, Joshua Ramsey. See what people have to say about Joshua Ramsey, Outsourced CMO & Digital Marketer. He’s been in the industry for 20+ years and consistently delivers results. Don't take our word for it...hear from satisfied clients. - Published: 2023-10-31 - Modified: 2024-09-20 - URL: https://jrcmo.com/fractional-cmo-customer-reviews/ Client ReviewsHear What People Are Saying AboutFractional CMO Joshua RamseyHear what actual clients sayabout one of thebest Fractional CMOs in the USAMet Josh at the Austin Build Expo. Right out of the gate Josh was completely engaged working on our concerns. Josh’s attention to detail really made us feel that he was completely dialed in on creating solutions for our company. Josh’s guidance has allowed us to maximize our marketing dollars spent with our last marketing company and allowed us to identify a new company to work with. Josh’s expertise is truly masterful in sales, marketing and technology. We’ve only been working with Josh a few months and I anticipate a very long working partnership. So far my expectations working with Josh and his team have been exceeded in every way. I completely recommend Josh without reservation. If you need a true partner in all your marketing needs Josh and his team are the solution! Contact me and I’ll be happy to share our story! Kurt K. , A-Lert Roof Systems Josh and his team are very professional! His seminars are very educational. A very engaging speaker who taught me how to grow my business. Colby C. Great conference, Josh was a dynamic speaker and communicated lots of information effectively. Ilse U. Impressive professional. Fractional CMO is a new term for my business. I highly recommend for anyone trying to take their business to the next level in SEO. Anthony R. Very knowledgeable and really understand the ins and outs... --- > Site Map - fractional CMO, will help you dominate your competition in every advertising medium. As an outsourced CMO, Josh brings fresh ideas for strengthening your brand. - Published: 2023-10-26 - Modified: 2025-04-04 - URL: https://jrcmo.com/site-map/ Site Map Pages Posts Products https://jrcmo. com/ https://jrcmo. com/10-free-google-tools-for-content-marketers/ https://jrcmo. com/product/1500-words-article/ https://jrcmo. com/a-cmo-can-help-you-streamline-prospects-touchpoints/ https://jrcmo. com/11-tips-to-make-your-company-an-online-sales-machine/ https://jrcmo. com/product/2000-words-article/ https://jrcmo. com/adwords/ https://jrcmo. com/adwords-glossary-descriptions/ https://jrcmo. com/product/3-packages-in-1/ https://jrcmo. com/agile/ https://jrcmo. com/customer-engagement-101-top-5-ultimate-guide-for-customer-success/ https://jrcmo. com/product/30-days-cmo-offer/ https://jrcmo. com/ampd-up-publications/ https://jrcmo. com/design-strategy-explained/ https://jrcmo. com/product/30-days-cmo-services/ https://jrcmo. com/blogs/ https://jrcmo. com/episode-1-part-1-2/ 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Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-10-13 - Modified: 2024-01-16 - URL: https://jrcmo.com/phone-verification/ Business Information EIN *Type your business’s unique nine-digit tax ID number (e. g. , 12-3456789). Legal Business Name *Type your business’s official name as registered with the government (e. g. , ABC Company LLC). Business Identity *Type Direct Consumer since you'll be using the phone number to communicate directly with customers. Business Type *Type your business’s legal structure (e. g. , LLC, Corporation, Sole Proprietor). Business Registration ID Type *This is the number your business is tied to when the business was registered. The vast majority of the business registration ID numbers are their EIN. If that is the case, type EINBusiness Registration Number *Type the EIN number tied to your registration ID type (e. g. , 12-3456789). Business Industry *Type your business’s industry (e. g. , Retail, Healthcare, Technology). Website URL *Type your business’s live website URL (e. g. , www. yourbusiness. com). Business Regions of Operations *Type the region(s) where your business operates which ensure compliance with local rules. If you operate in only one state, write that state (e. g. , Texas), if you operate in multiple states, write the United States. Email Address *Type a valid business email address (e. g. , info@yourbusiness. com). Business AddressType your business’s physical address (e. g. , 123 Main St, Suite 100, Austin, TX 78701). Authorized Representative Auth Rep First NameType the first name of the authorized representative (e. g. , John). Auth Rep Last NameType the last name of the authorized representative (e. g. , Doe). Auth Rep EmailType... --- > Thank you, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-10-13 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you/ Thank you for your review! Thank You For Sharing Your Information. Unlocking Social Media Success: Can a Fractional CMO Help? I Will Exponentially Increase Your Business --- > Digital Marketing Tools. Joshua Ramsey offers an overall marketing strategy that will dominate the competition in your business vertical. Find out more about the marketing tools and resources he offers with his Fractional CMO services. - Published: 2023-09-19 - Modified: 2024-09-12 - URL: https://jrcmo.com/marketing-tools/ Most Important Marketing Tools and Resources From Fractional CMOPowerful Managed WordPress Hosting Live Chat Service CAPTURE AND CONVERT MORE LEADS Citation Builder Citation building made easy Create a free account, pick the sites to get listed on, and let us take care of the rest. Hear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > Grow Lead Flow, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-09-18 - Modified: 2024-10-08 - URL: https://jrcmo.com/fractional-cmo-will-help-grow-your-lead-generation-options/ Grow Your Lead FlowStart with Smart SPENdingYou don't have to spend a lot, but spending it in the right place and tracking your ROI is important. Watch This Video And LearnPlatforms of marketing I believe in Building the funnels the right way with the right budget The ongoing filling of your funnel and modifications you should consider BEFORE Joshua Ramsey, Fractional CMOMETA (Facebook and Instagram) - 10% of lead generation Average weekly spend = $6,030 Google AdWords - 40% of lead generation Average weekly spend = $3,386 Partners were making up 50% of lead generation Average weekly spend = $1,657 Cost Per Lead: UNKNOWNJan to April 2023META (Facebook and Instagram) - 75% of lead generation Average weekly spend = $15,535 Average Leads Per Week = 372 Cost Per Lead = $15. 69 May to Aug 2023META (Facebook and Instagram) - 75% of lead generation Average weekly spend = $2,086 Average Leads Per Week = 248 Cost Per Lead = $8. 42 Attends Will Learn How To Eliminate Marketing Headaches Grab Your Seat A the Conference – RegistEr now! A client telling you exactly what he has learned and experienced. He met joshua ramsey at the same confernce you are thinking about attending. --- > Maximize Effectiveness, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-09-18 - Modified: 2024-10-15 - URL: https://jrcmo.com/fractional-cmo-will-maximize-your-marketing/ Have An Ad Agency? Not Sure They Are Doing A Good Enough Job? How Fractional CMO, Joshua Ramsey Will Work With Your Ad AgencyWhat this video will explain: What most agencies sell you on What agencies SHOULD be doing How Josh Ramsey manages your agency and brings even more to the marketing strategy LEVERAGE POINTSWHAT IS A "LEVERAGE POINT" IN MARKETING? When you are running ads or any lead generation campaign, there is the potential to maximize your lead flow. That can happen in several different ways. Here is an example/case study:Using the right message to match the campaign Leverage Point:A Drug Trial Science company was running ads on Google AdWords. The campaign was set up as BROAD MATCH with keywords related to MIGRAINES. The client was showing up in search for these terms: “organic migraine remedies” and “natural ways to avoid migraines. ” The BOUNCE RATE was 97% (this is terrible)! The reason for the high bounce rate was this... the user was looking for ORGANIC or NATURAL ways to prevent migraines, BUT the landing page referenced using medicine under the care of a doctor as part of a study. OBVIOUS NOW... . The search and the landing page were not matching. We changed the keyword search terms and created a new landing page for the website that used this verbiage: “Alternatives to heavy medications or expensive doctor visits. ” Result:Our bounce rate went down 30% and lead flow went from 0 to 10 per week. OUR SPEND WAS... --- > Streamline prospects touchpoints, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-09-18 - Modified: 2024-10-08 - URL: https://jrcmo.com/a-cmo-can-help-you-streamline-prospects-touchpoints/ You Have Good Lead Generation BUT... You Need To Keep Leads WarmWatch this video and hear one example of how my strategies can work Key Take Aways: Find Relationship Builders Work on the hot buttons or LIkes of your prospects... communicate their language Once you get that lead ... How well does your company keep closing? On average, you have 3-5 minutes to connect with a customer via text or call. Once they've submitted their request for information, you should follow up by email. Your goal is to have the prospect qualify or disqualify themselves in the short time they're engaged (on your website or while responding to an ad). Set your system up in a way that allows prospects to choose the best time for them to meet and take the next step. Create a follow-up system of reminders to be sent to the prospect leading up to scheduled appointments. This helps your sales team be more effective, keep scheduled appointments, and communicate your message. It also provides additional opportunities to educate your prospects on why you're a better choice than the competition. I can tell you 2 areas where most companies fail! They don’t communicate well or keep their system simple. (Don’t complicate things or explain too much too fast. ) They don’t set up an efficient system that provides the best user experience (UX). Attends Will Learn How To Eliminate Marketing Headaches Grab Your Seat A the Conference – RegistEr now! A client telling you exactly what... --- > Joshua Ramsey, Fractional CMO & Digital Marketing Expert. Welcome to the Build Expo CMO event! Get conference notes and download Josh's book. Ready to get started? Set a FREE 2-hour "no hassle" consultation today! - Published: 2023-09-18 - Modified: 2023-12-06 - URL: https://jrcmo.com/marketing-in-one-spot-losangeles/ Welcome to the Fractional CMO Event. Conference NotesDownload Josh's BookSee The Conference OffersSET A FREE 2-HOUR'NO-HASSLE' CONSULTATIONFill out a short business evaluation form to get started. Get your Free 2-hour consultation risk free! Subscribe, Follow, LearnJosh is publishing content every week. Don’t miss some golden bits of information. Connect through our social media. SIGN UP FOR30-DAY CMO$2,500 ONE TIMEClick below for your coupon code and to sign up. SIGN UP WED BEFORE MIDNIGHT GET $1,000 OFF SIGN UP BY FRIDAY 5PM CST GET $500 OFF GET AMARKETING PLAN$1,500 ONE TIMEClick below for your coupon code and to sign up. SIGN UP WED BEFORE MIDNIGHT GET $500 OFF SIGN UP BY FRIDAY 5PM CST GET $250 OFF GET ACCESS TO THE MARKETING STRATEGRY ROOM $50 one timeget josh's book download free! DOWNLOADlike what you hear? Register ONLY for what you want to know about in the future. From podcasts, free class training, upcoming seminars, or if you are thinking about buying - but no ready to put the trigger. We can add you to our 'NO HASSLE HOPPER' once-a-month, short reminder email. --- > Live Chat Service, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-09-14 - Modified: 2024-01-16 - URL: https://jrcmo.com/live-chat-service/ Live Chat Servicecapture and convert more leads get more infoWe provide a 24/7 website-based live chat service that is designed to capture and convert more qualified leads for your business. Industry-trained agents are available in Spanish and English to chat with your website visitors. Consumers Want to Chat: While 89% of consumers would like to use messaging to communicate with businesses, only 48% of businesses are equipped to connect with customers through a message. (Source: Twilio) Shift to Text-Based Communication Preferences: The average American spends 26 minutes texting vs 6 minutes on phone calls. (Source: Infomate) Messaging Means Business: 53% say they are more likely to shop with a business they can message directly. (Source: Facebook) Did You Know... live chat increases online leads by 40% Why outsource live chat? 59% of leads are captured outside of normal business hours. On average, the likelihood of conversion drops nearly 8% for every additional 30 seconds of response times. 21% of live chat sessions are completely unanswered by businesses. Product OfferingsLive Chat AgentsOver 200+ industry-trained agents available in Spanish and English to chat with your website visitors 24/7 One-time set up fee of $200 $20 per lead get more infoVirtual AssistantThe Virtual Assistant provides 24/7 lead conversion with a consistent monthly cost and is a fast and easy way for website visitors to connect with businesses. get more infoSelf Service/Chat Operator RolloverChat agents are available 24/7, but you also have the ability to take your own chats! If you’re not available, inbound... --- > adwords, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-09-06 - Modified: 2024-09-25 - URL: https://jrcmo.com/adwords/ Fractional CMOMy job is to lower your marketing spend by analyzing the best lead generation sources. Then... making modifications to track better and convert more leads. TAKE A LOOK AT MY EXPERIENCE & RESUME. I WILL BLOW OTHER MARKETERS OUT OF THE WATER! See How I Will MAXIMIZE THE EFFECTIVENESS OF ANY AD AGENCY OR MARKETING TEAM. LET’S STRATEGIZE ON HOW TO STREAMLINE YOUR PROSPECT TOUCH POINTS AND ENSURE YOU DON’T LOSE LEADS. LEARN ABOUT HOW I CAN HELP YOU GROW YOUR LEAD FLOW AND KEEP YOUR SPEND AS LOW AS POSSIBLE. Get the most comprehensive marketing plan that you can take direct to any ad agency and achieve immediate results! experience/ resumeGet The Most OuT Of Your Ad Agency(or marketing team) streamline lead to workflowgrowth through lead generationmarketing planClick & Get Your Marketing Headache Solved NOWInvest In Your Future. Take That Next Step. CMO Starter $3,500 CMO Base Monthly $2,914 One Time Everything in Premium Starter Plus Oversight, management, communication with any of your current ad agencies Building out new paid ad campaigns (Google AdWords and Meta) New strategic messaging and content created in the first 2 weeks Implement new content, as needed, and Strategies immediately Personas or Avatars created Budget management Tracking system implemented (Pending your CRM) Watch Explainer VideoGET STARTEDPremium Starter$1,100 Agency Average Monthly $1,628 One Time Baseline Updates PLUS Budgeting Review – Understand how to manage your budget more effectively KPI set for you and your team Tracking Lead Generation and Improvements Deeper dive into your... --- > Sign up for Early Access - Get early access on marketingstrategyroom with $50 one time only - Published: 2023-08-24 - Modified: 2023-11-29 - URL: https://jrcmo.com/marketing-room-signup/ Marketing Strategy RoomUnlocking Social Media Success: Can a Fractional CMO Help? Marketing Room early accessOn Marketing Strategy Room with $50 one time only ChatGPT Client Start Up Video Trainings Email Box Options Pest Control Podcasts Phone Scripts Check Mailers Stock Images Education Materials Social Media Post Cards RadioSign up for early accessSign up for early accessLifetimeVideo TrainingsStock ImagesCheck MailersSign up for early accessSign up for early access --- > Joshua Ramsey, Fractional CMO & Digital Marketing Expert. Follow Josh on all social media accounts to get the most up to date information on all things marketing. Schedule your consultation with Josh today! - Published: 2023-08-15 - Modified: 2023-12-06 - URL: https://jrcmo.com/stay-connected-with-us/ Stay Connected With Us! Follow Us On All Of Our Social Media Accounts To Get The Most Up To Date Information On All Things Marketing! FacebookinstagramLinkedin --- > Joshua Ramsey, Fractional CMO & Digital Marketing Expert. We appreciate your engagement! Receive all conference notes and leave Josh a review online. Ready to level up your lead generation and expand your marketing reach? Schedule a consult with Josh today! - Published: 2023-08-11 - Modified: 2023-12-06 - URL: https://jrcmo.com/marketing-in-one-spot-thankyou-purchase-order/ We Appreciate your EngagementGET THE CONFERENCE NOTESLEAVE JOSH A REVIEW ONLINE. How do you feel josh did speaking? RATE HIM! SIGN UP FOR30-DAY CMO$2,500 ONE TIMEClick below for your coupon code and to sign up. SIGN UP WED BEFORE MIDNIGHT GET $1,000 OFF SIGN UP BY FRIDAY 5PM CST GET $500 OFF GET AMARKETING PLAN$1,500 ONE TIMEClick below for your coupon code and to sign up. SIGN UP WED BEFORE MIDNIGHT GET $500 OFF SIGN UP BY FRIDAY 5PM CST GET $250 OFF SET A FREE 2-HOUR'NO-HASSLE' CONSULTATIONFill out a short business evaluation form to get started. Get your Free 2-hour consultation risk free! get josh's book download free! DOWNLOADlike what you hear? Register ONLY for what you want to know about in the future. From podcasts, free class training, upcoming seminars, or if you are thinking about buying - but no ready to put the trigger. We can add you to our 'NO HASSLE HOPPER' once-a-month, short reminder email. --- > Considering the possibility of hiring a Fractional CMO or Digital Marketing Director? Need some guidance on your current SEO or marketing strategies? Fill out this online business evaluation form and get started with Joshua Ramsey today. - Published: 2023-08-11 - Modified: 2024-10-28 - URL: https://jrcmo.com/free-hour-consultation/ I am so confident in my ability to improve your company... spend Just a little time with me and you will have a full marketing planFREE - Just To Prove I Am The Most Experienced CMO You Will Meet. Watch A Short Video On Why I Do This FREE & Expectations To Get Started We Just Need A Little Information From You. Give Us Some Details... Then Set A Meeting With Joshua Ramsey, Fractional CMO Hear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > thank you for downloading seo ebook, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2023-08-10 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-downloading-seo-ebook/ Thank You YOUR REQUESTED PDF COPY HAS BEEN SENT. Meet With JoshUnlocking Social Media Success: Can a Fractional CMO Help? I Will Exponentially Increase Your Business --- > Marketing Consultant, Josh Ramsey. Need a fast lead-generation strategy? As either a Fractional CMO or Digital Marketing Director, Josh Ramsey will take your brand to the next level. Schedule your risk-free consultation with him today! - Published: 2023-07-31 - Modified: 2024-10-28 - URL: https://jrcmo.com/connecting-google/ Connecting GoogleGoogle My BusinessGoogle AdWordsGoogle AnalyticsSearch ConsoleGoogle My BusinessAdding owners & managers1. Sign In To Your Google My Business Account 2. Click On The “Three Dots” Option 3. Click On The “Business Profile Settings” Tab 4. Click On The “Managers” Button 5. Click On The “Add” Button 6. Enter The Manager’s Email Address* *strategicpointanalytics@gmail. com 7. Select The “Manager” Role 8. Click On The “Invite” Button To Send An Invitation To The Manager Google AdWordsSend a link request Sign in to your Google Ads manager account . From the page menu on the left, click Settings. In the expanded menu, click Sub-account settings. Click the plus button. Click Link existing account. Enter the Google Ads account’s Customer ID number. To link multiple accounts at once, enter one Customer ID per line. Click Preview to review the details of the request. Use this email address: strategicpointanalytics@gmail. com Google Analytics1. Access Admin section of GA4. 2. Select Account Access Management in the Account column. 3. Click blue plus button in upper right corner. 4. Select Add users. 5. Add strategicpointanalytics@gmail. com to “Email addresses” field & select the role of Administrator. 6. Click blue Add button in top right corner. Search ConsoleAdd a new user or delegated owner Open the property in Search Console. Open the Users and permissions page in property settings (Settings  > Users and permissions). This page is visible only if you’re a property owner. Click Add user. a. Enter the Google Account name (strategicpointanalytics@gmail. com). i. Users must have a valid Google Account.... --- > CMO, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-07-19 - Modified: 2024-01-16 - URL: https://jrcmo.com/cmo/ Build Your Own 10minute Marketing Plan Ever CreatedWant to build it yourself? Here's how! Your Marketing Strategy Made Easy USP What it is. Your strategic message must speak volumes louder than any of your competitors. You must be clear as to who you are and what makes you better than anyone else. This is also known as your Unique Selling Position (USP). Avoid Platitudes In other words don't sound like all of your competitors. Everyone has the best customer service, the best quality, but how does that make you UNIQUE? Come up with a truly unique selling position to build your messaging on. Research Competitors and stand out from others If you don't know what everyone else is doing how can you stand out? How clear is you message (be honest) Follow the 3-30-3 Law 3 Seconds to grab attention 30 seconds to ENGAGE them (pull them in) 3 Seconds for them to make an easy decision to get started with you. Set KPI What is a KPI? A KPI is a Key Performance Indicator these are the leverage points or metrics that matter the most to your success. It isn't enough to just track sales. What KPIs impact your marketing and sales process. This is rarely ever one thing but a sequence of points that create a clear picture of the actual results of your marketing efforts. Cost per lead / sale Every time you spend a dollar or TIME networking or other, you are spending $$ that lead... --- > LosAngeles Notes, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-07-03 - Modified: 2024-01-16 - URL: https://jrcmo.com/losangeles-notes/ FRACTIONAL CMO AND GOOGLE PARTNER STRATEGY SESSIONTake Notes and Email Them Directly To YourselfBy Filling Out The Information At The Bottom Of The PageYour email will be used to send your notes to your inboxGet AccessOverviewOverviewWhat is the difference between ad agencies? How do you choose the best for your company? Who Is Joshua Ramsey? What Makes Josh Unique? How many brains do you need to create a marketing campaign/ build a website? What are a few important laws of marketing? What Does Google Care About most? Let's See How Google Works- Google The Following Terms... Add Your Other NotesPlease contact me about this topic. Save & ContinueKeywordsKeywordsWhat Is The Process To Get Sales? Benefits of AdWords, Search Console, AnalyticsFor Your Company - What are the best keyword phrases that you should focus? What Do Your Prospects Enter Into Google To Find You? Add Your Other NotesPlease contact me about this topic. Save & ContinueStrategic MessageStrategic MessageHow Will You take the keywords and implement them into your message? What Is your USP (unique Selling position)? Inside Reality - Outside perceptionWhat is the first thing people think/understand when they land on your website? Benefits - Objections - Vendor SelectionHow Does google adwords play a part in writing content? How/ Why does UX play a part in creating the right message? Interrupting HeadlineEngaging StatementI would like to discuss more about my Strategic Message. Save & ContinueTacticalTacticalOutbound Vrs Inbound marketingWhere do consumers look for your product? AdWords - Notes sectionMeta (Facebook/Insta) - Notes... --- > CMO Conference - As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2023-06-12 - Modified: 2024-05-17 - URL: https://jrcmo.com/attend-cmo-conference/ How To Marketing Systems Like You Never Have Been Taught Before. Impactful Strategies You Can Apply Same Day One-One Feedback LIVE from one of our key leaders Walk Away Feeling Refreshed & Ready Implement What You Learn Don't Miss This In Person Event Laying The Ground Work Week 1 We need to set a firm foundation for understanding your vision of growth for the company. In addition, we would like to hear about what path you're on right now and does this line up with where you want to go! Here is how we do that: Who is your ideal client (specifically in geography and demographic) Allowing us access and information to your current marketing outlets (or potentially where we can place them) Your CMO will create a budget for spending - based on both projected ROI and company revenue goals If you have an ad agency already, this is the time to introduce your 'new trial employee in charge of marketing' Execution Week 2 By week 2 we will be starting to roll out new strategies or implementing tactical changes. We will be watching the core KPIs to see what impact each change has. There may be some additional modifications made as we move through this process. We will then look at how to improve user experience based on the traffic that comes to your website. Next Level Updates Week 3 During week 3 there will be more information to process based on the updates in the previous weeks.... --- > Thank you for your order! Fill out this quick online business evaluation. Josh Ramsey will give you the Fractional CMO insight you need to improve your current marketing strategies for optimal results! - Published: 2023-06-01 - Modified: 2024-08-29 - URL: https://jrcmo.com/short-evaluation-form-after-order/ Thanks For Signing Up! We are ready to dive in. Help us learn more about you and your business by filling out this short This is going to fast track us learning all about you and starting our research. Add a new user or delegated ownerStep 1 Short Eval Form At your convenience, fill out the short form below. This allows us to quickly understand the important details about your company. The more specific you can be on this form, the more precisely we can complete our research. Ultimately this expedites this process. Step 2 We Do Our Homework Before we have a conversation with you, we want to ensure that we understand your business along with the competitive landscape. We are looking for leverage options that will help your company generate more leads FAST. Step 3 Discovery Call At your convenience, we will set a ZOOM meeting that fits with your schedule. During this call, we'll learn more about your company history and discuss how you can improve your marketing. We can also share what your competitors are doing that is working! Date. prototype. toDateInputValue = (function { var local = new Date(this); local. setMinutes(this. getMinutes - this. getTimezoneOffset); return local. toJSON. slice(0,10); }); jQuery(document). ready(function{ jQuery(''). val(new Date. toDateInputValue); /* jQuery(''). each(function{ var dateUiSelf = jQuery(this); dateUiSelf. attr({'type':'text', 'placeholder':'mm/dd/yyyy'}). addClass('isadate'); }); setTimeout(function{ jQuery('. isadate'). hover(function{ var dateUiSelf = jQuery(this); dateUiSelf. attr({'type':'date'}) dateUiSelf. removeAttr('placeholder'); }); jQuery('. isadate'). blur(function{ var dateUiSelf = jQuery(this); dateUiSelf. attr({'type':'text', 'placeholder':'mm/dd/yyyy'}) }); }, 500); */... --- > Joshua Ramsey, Fractional CMO & Digital Marketing Expert. Get CMO influence and watch your company grow. If you're looking for an immediate impact on your current marketing strategy and an overall improvement in lead generation, schedule a meeting with Josh today! - Published: 2023-06-01 - Modified: 2023-12-06 - URL: https://jrcmo.com/limited-30-day-cmo-special/ Get CMO Influence Towards Your Companies Growth. Grab This Offer Before Time Runs Out! 0000Days00Hrs00Min00Sec Immediate Impact On Your Current Marketing 60-90 Days of Marketing Strategy Plan (with KPIs of how you can track success) Now Is The Time Let's Improve Your Lead Generation! Laying The Ground Work Week 1 We need to set a firm foundation for understanding your vision of growth for the company. In addition, we would like to hear about what path you're on right now and does this line up with where you want to go! Here is how we do that: Who is your ideal client (specifically in geography and demographic) Allowing us access and information to your current marketing outlets (or potentially where we can place them) Your CMO will create a budget for spending - based on both projected ROI and company revenue goals If you have an ad agency already, this is the time to introduce your 'new trial employee in charge of marketing' Execution Week 2 By week 2 we will be starting to roll out new strategies or implementing tactical changes. We will be watching the core KPIs to see what impact each change has. There may be some additional modifications made as we move through this process. We will then look at how to improve user experience based on the traffic that comes to your website. Next Level Updates Week 3 During week 3 there will be more information to process based on the updates in the previous... --- > VIP Menu, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-05-16 - Modified: 2024-06-12 - URL: https://jrcmo.com/vip-menu-of-services/ Work directly with Joshua RamseyHear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2023-05-12 - Modified: 2025-04-23 - URL: https://jrcmo.com/dallas-build-expo-flash-consult/ Ad Agencies Sell You What They Are Good At... A Fractional CMO Builds A Plan Around The CEO VisionNot Just Sell You One Solution. Set a flash consult with JRCMO at the Dallas build expo. We spend 10 minutes learning about you and 10 minutes focused on solutions. Fill out the form below: If none of these times work for you (Click Here) var pbtn = 'PRICING'; jQuery(". fusion-tb-header span. fusion-button-text:contains('972. 832. 2487'):visible"). closest('a'). before(pbtn); --- > Tampa Build Expo, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-05-08 - Modified: 2024-05-28 - URL: https://jrcmo.com/tampa-build-expo-fb/ Thank you for your review! Tampa Build Expo First Name *Last NameEmail *Phone *Business / Organization Name Submit Add a new user or delegated ownerHear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > Tampa Build Expo - GA, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-05-08 - Modified: 2024-05-28 - URL: https://jrcmo.com/tampa-build-expo-ga/ Thank you for your review! Tampa Build Expo First Name *Last NameEmail *Phone *Business / Organization Name Submit Add a new user or delegated ownerHear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > Joshua Ramsey, Fractional CMO & Digital Marketing Expert. Get started with a free website analysis. See what's wrong, what's right, and how we can improve on your website for better lead generation. Schedule today! - Published: 2023-04-28 - Modified: 2023-12-11 - URL: https://jrcmo.com/free-analysis/ FREE WEBSITE ANALYSISComplete the information below for yourPersonalized Report. Office Address2338 Irving Blvd, Suite C Dallas, TX 75207 josh@strategicpointmarketing. com 214-466-8332 --- > Thank You For Request an on FREE WEBSITE ANALYSIS, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-04-28 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-request-an-on-free-website-analysis/ Thank you for requesting - FREE WEBSITE ANALYSIS. Your contact information has been shared with Josh and our CMO team. One of our leaders will be responding back to you shortly at the number you provided. I Will Exponentially Increase Your Business --- > As either a Digital Marketing Director or Fractional CMO, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2023-04-20 - Modified: 2023-12-08 - URL: https://jrcmo.com/speaker/ Maximize and Leverage Your Current Marketing - GENERATING MORE LEADS IMMEDIATELYPaid for by Build ExpoFree to the PublicA 3-Part Teaching ExperienceLINK NO OTHER! Hour 19:15 to 10:30Unlock the real truths behind online marketing agencies don't want you to know. Hour 211:30 to 1:00One-on-one interview with a Fractional CMO (Audience Q/A) Hour 32:15 to 3:30Fractional CMO teaching the 7 pillar truths to exponential growth NO COST TO ATTEND. NO GUILT TO BUY. All Learning Fundamentals YOU Can Apply. Add a new user or delegated owner --- > Thank You For Sharing your conference information - As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. - Published: 2023-04-07 - Modified: 2024-05-28 - URL: https://jrcmo.com/digital-marketer-contact-us/thank-you-conference/ Thank you for your review! Thank you! We have received your information. You will hear back from us within one business day. For faster service please call us at 214-466-8332. Thank You For Sharing your conference informationI Will Exponentially Increase Your Business --- > Josh Would Love To See You- He’ll be speaking April 12-13, 2023, At The Dallas Build Expo Come See Us at The Dallas Market Hall - Published: 2023-04-07 - Modified: 2023-12-05 - URL: https://jrcmo.com/friends/ Josh Would Love To See You He'll be speaking April 12-13, 2023 At The Dallas Build ExpoCome See Us at The Dallas Market Hall Register Below We'll Work To Get You An Expedited PassHe starts speaking at 9:30am sharp we'd really love for you to be there at 9am. Your support means the world and we're looking forward to seeing you there. The Address is 2200 N Stemmons Fwy, Dallas, TX 75207. Wednesday, April 12, 2023 Workshops & ClassesWhat Google REALLY Wants From Your Website 9:30 a. m. -10:30 a. m. | Room 1 Joshua Ramsey Marketing & Communications Strategist | Strategic Point Marketing All you really want from Google is clear communication on what you have to do to get leads. No matter what business you own, we all fight for that page 1 placement. But if you take a second to think about it, you probably don’t care about being on page 1 of Google. You really want MORE LEADS! Google Partner for more than a DECADE, Joshua Ramsey will be teaching you an approach that will have your brain spinning with unique ideas that will increase your conversion rate online (CRO). Walk away with exact starting strategies to immediately change your business. What is CRO and how to apply itBuild Your USP (unique selling position) that will draw increased engagementLIVE website analysis providing pinpointed solutions for YOUR WEBSITE. Target Audience: All building and construction professionals Register to AttendSpeaker Bio. Straight talk from a Google Certified Partner that... --- > DALLAS BUILD EXPO April 12-13, 2023Fractional CMO of Dallas Speaking at Dallas Market Hall, FREE For Attendees - Published: 2023-04-06 - Modified: 2023-12-01 - URL: https://jrcmo.com/dallas-build-expo/ DALLAS BUILD EXPO April 12-13, 2023Fractional CMO of Dallas Speaking at Dallas Market Hall FREE For AttendeesExhibit Hours: 10:00 a. m. to 3:00 p. m. Classes Start at 9:30 a. m. Each Day Fractional CMO Dallas will be teaching classes listed below. He is teaching two classes each day one at 9:30 and one at 2:30. These classes are COMPLETELY FREE courtesy of the Dallas Build Expo but they WILL fill up. Be sure to register to attend below! Wednesday, April 12, 2024 Fractional CMO Dallas Workshops & ClassesWhat Google REALLY Wants From Your Website 9:30 a. m. -10:30 a. m. | Room 1 Joshua Ramsey Marketing & Communications Strategist | Strategic Point Marketing All you really want from Google is clear communication on what you have to do to get leads. No matter what business you own, we all fight for that page 1 placement. But if you take a second to think about it, you probably don’t care about being on page 1 of Google. You really want MORE LEADS! Google Partner for more than a DECADE, Joshua Ramsey will be teaching you an approach that will have your brain spinning with unique ideas that will increase your conversion rate online (CRO). Walk away with exact starting strategies to immediately change your business. What is CRO and how to apply itBuild Your USP (unique selling position) that will draw increased engagementLIVE website analysis providing pinpointed solutions for YOUR WEBSITE. Target Audience: All building and construction professionals Register to... --- > Thank You For Request an on Demand Demo, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-04-05 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-request-an-on-demand-demo/ Thank you for requesting your Live Demo. Your contact information has been shared with Josh and our CMO team. One of our leaders will be responding back to you shortly at the number you provided. I Will Exponentially Increase Your Business --- > Follow the career story of Josh Ramsey, a highly accomplished Fractional CMO and Digital Marketing Director, and gain valuable insights into his dedication to client success. Learn more about Josh's impressive background and expertise in marketing by exploring his profile today. - Published: 2023-04-04 - Modified: 2023-07-12 - URL: https://jrcmo.com/learn-about-josh-ramsey/ Joshua Ramsey, Fractional CMO & Digital Marketing Director ExperienceIf this is your first time hearing about Joshua Ramsey, take the time to learn a little more about his story. I started Strategic Point Marketing (an advertising agency) in 2009 - 30 days before my wedding day. If you recall, in 2009 the 'modern day depression' was hurting all types of companies. The advertising agency that employed me for the previous 5 years was not immune to the downturn of the market. As I got back to my apartment to my soon-to-be wife, I was not sure what I was going to do. It was a tough conversation for the first 24 hrs. I quickly realized that I had to either pick myself up and do something or just lie on my couch forever in pity. That is when it hit me. I was good at what I do! In June of 2009 I started my advertising agency. Driving from city to city in a 1992 Toyota Celica, that eventually blew the engine on the highway about 1 hr. south of Kansas City, I made my way across the country speaking at any event I could get into. I was teaching about marketing strategies, how to do it yourself, how to know who was taking advantage of you and anything else I could think of to educate business owners about. In 2010, I drove to Chicago from Dallas. I didn't have enough money to stay in a hotel, so I looked... --- > Testimonials, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-04-04 - Modified: 2024-01-16 - URL: https://jrcmo.com/testimonials/ What Our Clients Say About UsLorem ipsum dolor sit amet, dolor nibh et, sapien vitae velit vivamus faucibus. Nec maecenas eget in amet at lacus, nam amet quis porttitor felis per metus, nibh libero elit, ut turpis sit vitae, vivamus vestibulum wisi pharetra. Vitae tempor sed. Ut erat ante cras, natoque consequat sed tellus interdum integer, in sagittis vel fusce consequat. Amet donec imperdiet quisque sapien turpis, turpis augue mauris hendrerit ut scelerisque odio, non nonummy eleifend sed tincidunt luctus viverra, arcu eget magna viverra urna, justo egestas amet nibh. Augue purus sit nunc erat, mollis adipiscing rutrum cras, non natoque rutrum dolor non pulvinar, a sagittis massa aliquam eu. Aenean lobortis. PEO Client Commercial - M2 PEO - Created By The Strategic Point Marketing Strategic Point Marketing - Case Study by Mark Mettille from M2 PEOLorem ipsum dolor sit amet, dolor nibh et, sapien vitae velit vivamus faucibus. Nec maecenas eget in amet at lacus, nam amet quis porttitor felis per metus, nibh libero elit, ut turpis sit vitae, vivamus vestibulum wisi pharetra. Vitae tempor sed. Ut erat ante cras, natoque consequat sed tellus interdum integer, in sagittis vel fusce consequat. Amet donec imperdiet quisque sapien turpis, turpis augue mauris hendrerit ut scelerisque odio, non nonummy eleifend sed tincidunt luctus viverra, arcu eget magna viverra urna, justo egestas amet nibh. Augue purus sit nunc erat, mollis adipiscing rutrum cras, non natoque rutrum dolor non pulvinar, a sagittis massa aliquam eu. Aenean lobortis. Lorem ipsum dolor sit amet, dolor nibh... --- > Agile, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-04-03 - Modified: 2024-11-13 - URL: https://jrcmo.com/agile/ The MOST Comprehensive Marketing Strategy Plan Ever CreatedREQUEST AN ON DEMAND DEMO YES - WE WILL DO THE DEMO WITH YOU NOW... LIVE* * Live Demos available Monday - Thursday 9:00 AM - 6:00 PM (CST) 8 Pillars On Which Your Marketing is Built the first step is choosing the RIGHT keywords Identifying keywords that you want to rank for seems pretty obvious. However, there is more to just creating a list of words. Here is an example of the keyword list we are going to put together with a short explanation: Tier You will get 3 tiers of keywords based on our research and what the market will allow you to rank for easiest and fastest. Search By Volume See exactly how many users are searching for each keyword. Cost Per Click (PPC) This will give you an idea of how much you will pay per click (NOT per lead – see laws of 3rds if you want to know more about getting leads)Competition Understand your keyword difficulty on a scale from 0-lowest to 100-highest. This is going to clearly tell you what your competition keyword ranking strategy is. T. O. P. This is based on how many people are actually advertising for this keyword. We will be able to tell you specifically how many other companies are bidding. Cross-checking this number with the other columns will give us the CLEAREST picture of what tactical strategy you should apply and manage your budget appropriately. those keywords lead you to... --- > Thank You For Inquiring - As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. - Published: 2023-04-01 - Modified: 2024-05-28 - URL: https://jrcmo.com/digital-marketer-contact-us/thank-you-for-inquiring/ Thank you for your review! Thank you! We have received your information. You will hear back from us within one business day. For faster service please call us at 214-466-8332. Thank You For Sharing your InquiringI Will Exponentially Increase Your Business --- > Thank You For Sharing Your Information, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-04-01 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-sharing-your-information/ Thank You For Sharing Your Information. Here is what to expect in the coming week: Josh's Newest Book will be mailed to you (if you didn't get it at the conference already) Rank ReconA program that has the ability to uncover Google’s algorithms and discover the search marketing secret formula for ranking a website in Google. It does all the work of analyzing the top-ranking websites and providing you with a detailed report of how they got there. With this useful information, the next thing to do is to apply it to your own website and start building backlinks, exactly the way Google wants them. By simply typing-in the keyword that you want to rank for and your website URL, Rank Recon can collate tons of useful information about your competitors and what you can do to outrank them. results will be emailed to you along with... . . A Video from Josh with 5 personal tips about your website and how to fix them. PLUS - If you have Analytics and Search Console please add StrategicPointAnalytics@gmail. com for view only and Josh will review them in your video. If you DON'T have Search Console or Analytics please email Support@StrategicPointMarketing. com and we will guide you through the process of getting that set up. Expect an email in the next week giving you full access to the entire Strategy room for 3 months. Value of this package is $490. Thanks again See If You Qualify For The Basic Starter PackageSet... --- > Josh Ramsey, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-04-01 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-your-interest-in-working-with-us/ Thank you for your review! Below Is A Link To Download Josh's Book. It will fast-track you into your next level of growth! Add a new user or delegated ownerDOWNLOADI Will Exponentially Increase Your Business --- > thank you for downloading ebook, As either a Fractional CMO or Digital Marketing Director, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. Learn more about Josh's unique approach today! - Published: 2023-04-01 - Modified: 2024-05-28 - URL: https://jrcmo.com/thank-you-for-downloading-ebook/ Thank you for your review! Thank YouYOUR REQUESTED PDF COPY HAS BEEN SENT. Add a new user or delegated ownerI Will Exponentially Increase Your Business --- > Looking for strong SEO content for your website? Think you might benefit from CMO Services? Read more about Joshua Ramsey’s outsourced CMO packages and pricing. No matter what your marketing needs, we have a price point for you! - Published: 2023-03-29 - Modified: 2023-07-12 - URL: https://jrcmo.com/cmo-services-core-starter-package/ Core Starter Package Work directly with Joshua Ramsey,JOSHUA RAMSEY, CMO SERVICESCORE STARTER PACKAGE As Much Time As It Takes... In 30 Days You WILL Walk Away With An Effective Strategy! Work with Joshua Ramsey, Fractional CMO. Dissect your current website and overall marketing strategy Assess your best plan moving forward Write a baseline plan for achieving your marketing goals over the next 3-6 months (or longer) CMO Services Include: Defining Company GoalsBrand OverviewSEO ReviewEnhancement IdeasAcquisition IdentificationProcess Options SetCall-To-Action’sGoogle Analytics & WebmasterOne-Time Investment of $700 (DISCOUNTED TO $500 FOR A LIMITED TIME) Hear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > Online Marketing Strategy Case Study. See how Joshua Ramsey, SEO Expert and Fractional CMO, helped a local pest control company in Missouri become a multi-location success-story! Find out how working with Josh can take your business to the next level! - Published: 2023-03-29 - Modified: 2025-05-01 - URL: https://jrcmo.com/case-study-143/ Joshua Ramsey, CASE STUDY 143:How Joshua Ramsey, Took ASingle Pest Control Company from the Heart of Kansas ToA Multi-Location Power House. Main Location Office Location Serviced City Chapter 1:The Story Begins in 2010What it is we discoveredClient Average Ticket $280 Annually** estimated based on limited info. (Residential Only) Client Retention Rate 6 - 8 years or more Cost Of Lead Generation $250 or more Plus many other items that we are not at liberty to explain. Big Picture BreakdownThe company was doing a great job at retention, sales and internal management. Their biggest weakness? OVER SPENDING IN MARKETING. The Owner's MessageGreat Info But What About Execution? "I have heard and tried working with a lot of sales and marketing companies in the past. They have all claimed to have a great plan and it sounded great, but when it came time to implement it – it didn't really go so well. " Ravi Sachdeva Chapter 2:Putting the Plan into MotionJoshua Ramsey Spotted the Problems. We Had to Show Our Superior Execution Tactics Loading... Step 1: Calculate Cost Per Lead We wanted to reduce the cost per lead so applied our proprietary marketing calculation software to identify the best lead sources for the least amount of dollars to be spent. Step 2: Identify the Market We worked for 2-3 months building a consumer bio to understand the market and identify our competitive advantages in the industry. Step 3: Establish and Identify Building on Step 2, we worked to build our brand... --- > Contact Joshua Ramsey to learn more about his specific expertise as an outsourced CMO and Digital Marketing Director. Find out how Joshua can utilize his skills and experience to optimize your marketing efforts. - Published: 2023-03-29 - Modified: 2023-07-12 - URL: https://jrcmo.com/confusing-messages-to-customers/ Confusing Message to ConsumersCASE STUDYOwner: Clyde Davis Target Geography: Entire State of Washington OWNER'S OBJECTIVE Clyde wanted to create an online brand that would allow consumers to clearly understand what his company offered. In addition, the business owner wanted to start online lead generation. NOTE: When Josh started this project the Cost Per Lead was completely unknown. WHAT DOES THE WEBSITE COMMUNICATE? Website Didn't Communicate the Inside Reality There Were Three Levels Consumers Could Engage: 1. Land Development SlopesBuyingPermits2. Planning the Build ArchitectureDrawingsConstructionGantt3. The Building Process MaterialBudgetScheduleThis Was NOT Communicated Through the Current Site In addition wanted to generate leads from the website. It was concluded that generating leads from this website would need additional call to actions that consumers wanted. This strategy would also build authority with prospects. Conclusion of FindingsThe company needed to work on better communicating to prospects that visit their website. The website was the best business card to the public. It is the first foot forward to consumers. SEE HOW THE FULL WEBSITE WAS BUILTCHECK OUT THE FAST LEAD GENERATION STRATEGY --- > Online Marketing Strategy Case Study. See how Joshua Ramsey, SEO Expert and Fractional CMO, helped a local business owner who wanted to increase website visits and get more calls. Find out how working with Josh can take your business to the next level! - Published: 2023-03-29 - Modified: 2023-07-12 - URL: https://jrcmo.com/chuck-in-truck/ From “Chuck In A Truck”To TOP 3 In Dallas In 4 YearsWhen This client started they had big problems. Their site was boring with nothingto set it apart. They gave no valid reason to call them instead of their competitors. Website Statistics The Ranking on Google Was Poor. The web traffic they were getting was useless Fake Website Traffic to Boost numbers Google Analytics The owner wanted to increase website visits from REAL customers and get more calls. See What Happens --- > Fractional CMO, Joshua Ramsey. Where do you start when you want a new website? You need a good Marketing Strategist to map out the details for coders, designers, and user experience. Joshua will show you how to use your website as a tool for communicating the benefits of working with your company. - Published: 2023-03-29 - Modified: 2023-07-12 - URL: https://jrcmo.com/mapping-your-website-will-lead-to-more-engagement/ Mapping Your Website Will Lead to225% MORE ENGAGEMENTWhen you explain your service or product in an easy way for visitors to understand... They will stay longer and be more likely to engage with you. ENGAGEMENT OF THE FIRST WEBSITE WAS 8%A New Website Was Needed – But Where Should They Start... Before You Start Designing and Coding Any Website CREATE A BLUEPRINT Every website should have a good Strategist, like Joshua Ramsey, that will outline the details in an order that coders and designers can understand. PLUS, more importantly, will educate consumers quickly the benefits of working with that company. Take a Look at the Final Created WebsiteHover Over the Icons Below to Learn Interesting Facts About the Website Conclusion of Findings The company needed to work on better communicating to prospects that visit their website. The website was the best business card to the public. It is the first foot forward to consumers. GET THESE RESULTS FOR YOUR COMPANY --- > Joshua Ramsey, Fractional CMO & Digital Marketing Expert. Need a fast lead-generation strategy? Read a case study about a client who got impressive results just by following Josh's marketing strategy. This could be you. Schedule your consultation wiith Josh today! - Published: 2023-03-29 - Modified: 2023-12-06 - URL: https://jrcmo.com/fast-lead-generation-strategies/ Fast Lead Generation StrategyTHE RESULTSWHERE SOLUTIONS START Josh Asked the Owner "What's The First Goal? " ANSWER: We Need Lead Generation! 1ST STEP Josh started with creating educational marketing booklets and landing pages for consumers to engage with. Here's What It Looked Like The image is modified to conceal this client's privacy. The overview style is still the same. Clyde Didn't Agree With This Approach. Clyde Wanted Ads Set up Differently. Josh Explained Why He Disagreed, But Followed Client's Direction. Here's What Clyde Had Created The image is modified to conceal this client's privacy. The overview style is still the same. Josh's reasons for not wanting to use this simple design and small amount of information was based on the user that would consume this information. The persona of client was a high level of education. Josh felt like this simple information would not engage consumers at a high rate of conversions. 3 MONTH RESULT: $1,000 Spend. 0 Conversions. Clyde asked Josh to try another option. The initial campaign was then implemented. When This Didn't Work, Clyde Agreed to Try Josh's Approach RESULTS REVERTING BACK TO THE INITIAL BUILD: $1,000 Spent. 3 Conversions. Average Cost Per Lead $332 FOLLOWING 8 MONTHS: $6,000 Spend. 30 Leads Generated Average $200 Per Lead --- > Online Marketing Strategy Case Study. See how Joshua Ramsey, SEO Expert and Fractional CMO, helped a local business owner who wanted to increase website visits and get more calls. Find out how working with Josh can take your business to the next level!! - Published: 2023-03-29 - Modified: 2023-07-12 - URL: https://jrcmo.com/chuck-in-truck-2/ The Results: Significant increase in REAL websitetraffic and more leads, phone calls and sales than ever before. Improved Online Rankings 2016 5 First Page 459 Page Ranking 2018 4 First Page 1,468 Page Ranking Notes High online rankings help usersp find and then visit your website. This is referred to as OrganicTraffic. WOULD YOU LIKE THESE RESULTS? Find out if your website visitors are real visitors or not, call 972-832-2487 --- > What does a Digital Marketing Director do? A Digital Marketing Director plans and implements marketing strategies that grow a company's brand and promote their products/services. If you think you might benefit from the expertise of a digital marketer, contact Joshua Ramsey today! - Published: 2023-03-29 - Modified: 2025-05-01 - URL: https://jrcmo.com/digital-marketing-director-joshua-ramsey/ Joshua Ramsey, Digital Marketing DirectorWhat Does A Digital Marketing Director Do? Using all available digital platforms, a Digital Marketing Director plans and implements marketing strategies that grow a company's brand and promote their products/services. If you think you might benefit from the expertise of a digital marketer, keep reading. DIGITAL MARKETING DIRECTOR ROLES AND RESPONSIBILITIESSEO Strategies 2 Phone / Skype consulting hours per month (preset)Mock-up of website design templatesLead & Sales Tracking Program (custom for your company – Josh has more than 10 ways to track leads and sales)SEO Team Management Review your current Marketing teamHireTrainTrack progressAdvice on media buys, marketing questions, direction, options, strategies and moreDIGITAL MARKETING DIRECTOR LEVELSAll programs are a minimum of 3 months – cancel any time afterTHIS IS WHAT IS INCLUDED WITH EVERY DIGITAL MARKETING DIRECTOR LEVEL: Elevating Your Business $700 a month. Minimum of 3 months – cancel any time after2 phone / Skype consulting hours a month (preset)All research is done during the callGET STARTED NOWOptimizing Systems $2,0005 hours a month (up to 3 calls)Additional 1-hour prep and researchGET STARTED NOWMaximize and Optimize Your Entire System $3,5008 hours a month (up to 5 calls)2 additional hours of research and strategy / content developmentEmail feedback (10 a month)GET STARTED NOWHear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > What does a Fractional CMO do? Learn more about the duties of a Chief Marketing Officer, why it makes sense to outsource this position, and how Joshua Ramsey can help you dominate your competition! If you're interested in CMO Services, contact us today! - Published: 2023-03-29 - Modified: 2024-05-28 - URL: https://jrcmo.com/fractional-cmo-joshua-ramsey/ Joshua Ramsey, Fractional CMOFRACTIONAL CMO: DEFINITIONWhat does a Fractional CMO do? A Fractional Chief Marketing Officer provides marketing leadership for any company not yet ready to hire full-time for this position. This means you get experienced and focused marketing direction without the associated costs of bringing on a new, senior-level employee. Fractional CMO's can be brought in as consultants on an interim or part-time basis and offer a low-risk option for executive-level experience. A new perspective can be just what your current marketing department needs to give it a boost. Or if you hire Joshua Ramsey... a ROCKET boost! JOSHUA RAMSEY, CMO FOR HIREJOSH OFFRS 2 FRACTIONAL CMO LEVELS:(Each program is a minimum of 4 months – cancel any time after the 4th month) #1 Micro-CMO $6,000 month24 hrs. a month (24 hours of phone or screen share) 4 hours a month in office / person option – Dallas, TX area only Key upgrades of the Program Overview Content Development (2 pages a month) Unlimited Email conversationsBudget Direction and reviewMedia Buy NegotiationFull access to Josh’s Assistant(s)Design Outlines#2 Full-Tilt CMO $12,000 month 50 hrs. a month In person 8 hours month (1 full day) – 250-mile radius of Dallas, TX 8 hours quarter (1 full day) – Outside 250-mile radius of Dallas, TX Full marketing plan creation (3 months to complete)SEO strategies implemented by JR and his teamFull reportingFull access to all developed coded programs created by JR – OneTouchUnlimited Email conversationsBudget management and directionMedia Buy NegotiationLead Tracking programFluid budget sheetsFull... --- > Online Marketing eBook chapters with insider secrets on how to choose the best marketing strategy for your company. Written by Fractional CMO, Joshua Ramsey, this book will give you the tools you need to take your online marketing to the next level. Have questions? Contact Joshua Ramsey today! - Published: 2023-03-28 - Modified: 2023-07-12 - URL: https://jrcmo.com/joshua-ramsey-online-marketing-ebook-chapters/ Online Marketing eBookBy: Joshua Ramsey, Fractional CMOOnline eBook Chapters Chapter 1 Learn How To Choose A Marketing Company Chapter 2 Learn How To Make SEO Work For YouChapter 3 Learn How To Avoid Being Ripped OffChapter 4 Learn How To Beat Discount CompetitorsChapter 5 Learn How To Make More MoneyChapter 6 Learn How To Appeal To Your AudienceChapter 7 Learn How To Market WiselyChapter 8 Learn To Identify Your Target CustomersChapter 9 Learn How To Write Effective HeadlinesChapter 10 Learn How To Choose The Best KeywordsChapter 11 Learn How To Analyze SEO ResultsChapter 12 Learn How To Use Digital ToolsChapter 13 Get Started With Digital Marketing Made SimpleChapter 14 Learn How To Write Powerful ContentChapter 15 Learn How To Dominate The MarketSee Josh At A Conference Near YouGET THE BOOKPODCASTSSET APPOINTMENTGET DEALS --- > Unlock the secrets of successful online marketing with Joshua Ramsey's eBook. Dive into the chapters and gain valuable insights on building a strong digital presence. Download now on JRCMO and take the first step towards achieving your marketing goals - Published: 2023-03-28 - Modified: 2023-07-12 - URL: https://jrcmo.com/josh-ebook-chapter-1/ WHAT TO LOOK FOR IN A DIGITAL MARKETING COMPANY (SEO): Five Things You Must Know Before Trusting A Marketing Service With Your BusinessHelp consumers become educated on making the right choice when hiring a digital marketing company. Identify specific, measurable goals that will lead to your success. We do what we say we will doMake sure that the SEO service that you are going to trust with your own business has been successful and has proven that they can achieve results for you. Your performance online is probably the single most important part of the future of your business marketing. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > Maximize your website's visibility and attract more organic traffic with our ultimate guide on SEO. Learn how to make SEO work for you with expert tips and strategies. Download now on JRCMO and start improving your search engine rankings. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-2/ What Every Business Owner MUST Know About SEOFew business leaders have the knowledge or expertise to learn all about Search Engine Optimization, and since they don’t know much about it, they have difficulty being able to identify professionals they can truly trust with their business. When it comes to rankings in search engine results, business leaders must determine which terms are most valuable for their business. Getting high rankings not only allows you to get found by people looking to buy what you sell, but it allows you to displace your competitors and win over a greater percentage of your market share. How to tell if you are actually improving your site optimization:As you identify your goals, and then keep tracking where you rank now versus your goal, then you can clearly gauge whether or not you are improving. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > Protect yourself from scams and fraud with the insights shared in Chapter 3 of Josh Ramsey's e-book. Discover valuable tips and tricks to help you avoid being ripped off. Visit JRCMO today to access this must-read chapter and learn how to stay safe. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-3/ The SEO GIMMICK: How Digital Marketing Companies Disguise Laziness And Keep Ripping You OffKnowing how to buy provides protection for you and your business. I want you to be that kind of informed buyer when it comes to SEO. Even when SEO is done right, there are a lot of billable hours put into things that most people don’t see. The work we do is to position your website to attract the right traffic. Your SEO service will work to achieve rankings for specific words or word combinations. Those keywords should be based on what people will type into a search engine when they are trying to buy what you sell. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > In Chapter 4 of the Josh Ebook, discover valuable insights and tips on how to avoid being ripped off. Don't fall prey to scammers and fraudsters - read on to learn how to protect yourself and your hard-earned money. Visit JRCMO now to access this informative chapter. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-4/ How To Win Against Low Price Competition: Cracking The Reality VS Perception CodeIn previous chapters we have addressed some fundamental SEO issues, but now we shift focus to what it takes to take that traffic that your website is attracting and turn those visitors into customers. Every element of the website works together to win online traffic, and turn that traffic into loyal, lifetime customers. To achieve the best results, you have to be aware of your flaws, your problems and imperfections. Fix what can be fixed and innovate to ensure that avoidable mistakes never happen again. Then explain the fixes you have made and why you made them. This will ensure your customers can buy from you with greater confidence. Create a winning message that’s focused on delivering exactly what your customers want. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > In Chapter 5 of the Josh Ebook, discover proven strategies and techniques to increase your income and make more money. Whether you're looking to start a side hustle or take your career to the next level, this chapter has valuable insights and actionable tips to help you achieve your financial goals. Visit JRCMO now to access this informative chapter and start boosting your earning potential. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-5/ Two Essential Steps For More Business Profits: How To Know WHAT To Say, And WHERE To Say ItToday’s Business Owners Have Learned From The Past But Many Of Them Learned The Wrong Lesson! The First Step To Effective Marketing Is To Know What To SayThe key is to know what to say to them wherever they are in the buying process. Knowing WHEN to deliver your message is crucialIt’s the content of your message – ensuring that you are always saying the right thing at the right time to the people looking for the information, every single time. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- - Published: 2023-03-28 - Modified: 2023-08-14 - URL: https://jrcmo.com/cart/ Almost There! Finish The Process! Product Price Quantity Subtotal Remove item Coupon: Apply coupon Update cart Cart total : itemsUpdate cartProceed to checkoutGot a coupon? Use it here. --- > In Chapter 6 of the Josh Ebook, learn how to create content that resonates with your audience and drives engagement. With valuable insights and practical tips on audience analysis, content creation, and distribution strategies, this chapter is a must-read for anyone looking to build a strong online presence. Visit JRCMO now to access this informative chapter and start connecting with your audience on a deeper level. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-6/ Brain-Based Marketing: How To Market So That You Get Noticed While Your Competitors Get IgnoredThe Two Marketing Types That You Must Understand To Create A Winning Campaign- Strategic marketing and tactical marketingStrategic marketing: has to do with the words you choose to express your message to your target audience. Tactical marketing: the delivery of the Strategic Marketing message. It has to do with where, when, and how often you share your strategic message. Recognize that your Strategic Message can vary based on your target audience – meaning that your message can be different if you are publishing a website, or sending out mailers, or attending trade shows, creating brochures, implementing a follow-up system, or any other medium. Both Strategic and Tactical marketing are important. Get one or both of them wrong, and you can waste a lot of money on marketing that doesn’t work. Your Strategic Message clearly and simply states what you do, and why you are better or different than your competitors. The key is to utilize the principles of marketing that have always worked and will continue to work and use them within the existing marketing and advertising infrastructure to deliver your message to your decision-making audience. The formula for effective, “human brain-based” marketing: Capture, Engage, Teach, Make an offerDOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- - Published: 2023-03-28 - Modified: 2025-04-29 - URL: https://jrcmo.com/checkout/ We Are Excited To Get StartedBilling InformationReturning customer? Log in hereHave a coupon? Enter your code hereReview Your Order --- > In Chapter 7 of the Josh Ebook, discover effective marketing strategies and techniques that can help you grow your business without breaking the bank. From leveraging social media platforms to maximizing your email marketing campaigns, this chapter offers valuable insights and practical tips to help you market your business wisely. Visit JRCMO now to access this informative chapter and start reaching your target audience with maximum impact. change this to 150 characters - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-7/ The Sales Spectrum: Why 79% Of Marketing Is A Waste Of Money And The Critical Strategy For Getting Profitable ResultsThe Buyer’s Journey is a tool to help you understand the broad categories of prospects that exist... and make decisions about what messages should be used in your marketing. If your business is not really well known in your city, yet you promote your business almost like you are McDonald’s or Apple, buying up billboard space to show people your name and logo, then that will not work. Deliver The Right Message To People Based On Where They Are Along The Buyer’s JourneyRealize that usually half of the decisions are made before anyone ever talks to your company. When the prospect reaches the point that they are engaged with you, it is important to shift toYour Marketing Strategy – and you can use it to continue educating and cultivating prospect’s interest in buying, and especially buying from you. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > In Chapter 8 of the Josh Ebook, learn how to identify and understand your target customers to better tailor your marketing efforts and increase your ROI. This chapter offers practical tips and proven strategies for conducting market research, creating buyer personas, and developing targeted marketing campaigns. Visit JRCMO now to access this informative chapter and start reaching the right customers with maximum impact. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-8/ The Science Of Customers In The Digital Age: Who’s Buying From You? It’s The Best Time In The History Of The World To Own A Business – If You’re Up For A ChallengeWith digital analytics tools and people’s behaviors being recorded on phones, tablets, anddesktop computers, we have at our fingertips (if you know where to look, or if you are willing to pay for the information) more information to help us effectively sell our goods or services to people – more efficiently and productively than ever. When it comes to marketing online, do it right. Take the time and put forth the necessary resources to identify your buyers and then – with a winning strategic and tactical marketing strategy -execute your plan. If people are purchasing once, but not returning, then do some homework. Find those that do provide repeat business or referrals, and identify the characteristics that make them a better prospect – then re-tune your campaign to target those buyers. It is better to shift your focus and change your plan of action than it is to continue working a bad plan. Searching through any significant slip-ups and triumphs with past or existing clients will help you in narrowing your core interest. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > In Chapter 9 of the Josh Ebook, learn the art of writing effective headlines that grab your reader's attention and entice them to click through. This chapter offers valuable insights and practical tips for crafting compelling headlines that drive traffic and engagement. Visit JRCMO now to access this informative chapter and start creating headlines that get noticed. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-9/ Do Your Headlines Destroy Your Business Opportunities? A strong headline is essential in helping people understand what it is that you can do for them. A great headline will capture the attention of your target audience, and help people understand that what you offer can help them solve a problem or deliver something that they want. A headline can be simply built from the things that we know our target audience is looking for. Write Headlines That Tell Your Target Audience Precisely What You Do In Plain EnglishThere’s a huge opportunity for people to connect with their audience if they are just willing to speak their language and tell them WHAT THEY WANT TO HEAR. Build a powerful headline that corresponds with what people are looking for – and make sure that the headline is simple, straightforward, and easy to understand. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > Description: In Chapter 10 of the Josh Ebook, learn how to conduct keyword research and choose the best keywords for your website or content. With practical tips and proven strategies for optimizing your website for search engines, this chapter is a must-read for anyone looking to improve their online visibility and attract more traffic. Visit JRCMO now to access this informative chapter and start choosing the best keywords for your website. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-10/ How To Choose The Correct Keywords: This Advice Could Save You Avoid Wasting Thousands On Marketing This YearWhat’s a keyword? A keyword, at least as it relates to search engine optimization, is a specific word or combination of words that describes the contents of a web page. Appropriate keywords function as tools to allow search engines to deliver the best content to their users. Keywords Are The Foundation Of Your SEO Campaign – Get Them Right, And You Can Succeed; Get Them Wrong And You’re In TroubleChoosing the right keywords is often the difference between getting found in search and not getting found. A negative keyword allows you to “opt out” of searches that include a particular keyword or phrase. The higher the competition for a keyword, the more difficult it is to rank for. Generally speaking, terms with a higher difficulty score will require much more than just on-page optimization if you want to rank on the first page of search results. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > In Chapter 11 of the Josh Ebook, learn how to analyze and interpret your website's SEO results to optimize your online presence and improve your search engine rankings. With practical tips and proven strategies for tracking and measuring your SEO performance, this chapter is a must-read for anyone looking to improve their website's visibility and attract more traffic. Visit JRCMO now to access this informative chapter and start analyzing your SEO results like a pro. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-11/ Don’t Be Fooled: How To Read And Understand An SEO Report To Know If You’re Actually Improving (Or Getting Ripped Off)What you need to do, and what you have to know about website analytics reports in order to make sure that you are not getting ripped off. The best approach to SEO is to be methodical, logical, and planned. To a business owner, this seems like we’re taking it slow and easy. When consumers go to a search engine they have a definite strategy and purpose ... they enter a word or phrase related to their need/want and then to choose which is the best option to supply them that information. Do not expect overnight success. You must take one small step forward in order to achieve the eventual mile. When a consumer does a search, there are between 10-15 websites that appear. There is a high probability that the consumer will never go to page 2. To get more rankings and those rankings higher it takes consistent effort and time. It’s Important To Set High Goals, While Being Certain They’re RealisticSEO is a marathon! To accept SEO guidance without thorough research/analysis of your website is a costly mistake. You have to know what to fix before it can be fixed. It’s generally safe to say that the more page views, the better. If you have pages with lots of content, you may want to measure where people are looking on the page. Acquisition Report: helps you understand what advertising... --- > In Chapter 12 of the Josh Ebook, learn how to leverage digital tools and technologies to improve your online presence and grow your business. From content creation to social media management, this chapter offers valuable insights and practical tips for using digital tools to streamline your workflow and maximize your results. Visit JRCMO now to access this informative chapter and start using digital tools like a pro - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-12/ Marketing Tools That Make Your Job Easy: Digital Tools That Show You What’s Really Going On With Your Website40% of SEO companies and digital marketing companies don’t have a digital marketing plan. Trust Those Who Have Proven Results Through Successful Launches Or Turnarounds. The entire purpose of an SEO company or digital marketing company is to increase your online visibility. Do not make the mistake of just saying you want to be #1 in the search engine results, and then start blindly paying your SEO professional. That would not just be unwise – it would be irresponsible to do that with your business. Be sure to set both long term and short term goals. Yes, you want to be #1, but what can you accomplish in the first month on your journey in that direction? Although increasing your online visibility doesn’t guarantee an automatic surge in lead flow, you should expect that, when the website leads do pick up, you will be paying a lot less for them. In order to duplicate your best month of sales from online generation, you first need to go back 2-4 months prior and identify what strategy and steps were taken. The significant weight of keeping your SEO professional accountable and your website progressing can usually require about 10-15 minutes a month. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookHear Josh Ramsey TeachCONNECT WITH US ON SOCIAL MEDIA --- > In Chapter 13 of the Josh Ebook, get started with digital marketing made simple. This chapter offers a step-by-step guide for beginners looking to establish an online presence and grow their business through digital marketing. From defining your target audience to creating a content strategy, this chapter covers all the basics in an easy-to-understand format. Visit JRCMO now to access this informative chapter and start your digital marketing journey today. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-13/ How To Start Your Digital Marketing Program: A Step-by-Step GuideEstablish A Pattern: Plan, Assign, Perform, Measure – And Repeat Every MonthYou’ve got to plan for your success. Planning allows you to set goals, identify problems, specify solutions, and define next steps toward achieving your goals. Remember that SEO is a process and a way of doing business rather than task you can just check off on a list. If you are determined, organized, and steady, the results will come. Be willing to change, modify, or eliminate channels if they continue to not deliver the kind of results you want. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > In Chapter 14 of the Josh Ebook, learn how to write powerful content that resonates with your audience and drives engagement. With practical tips and proven strategies for creating compelling content across various mediums, this chapter is a must-read for anyone looking to improve their content marketing skills. Visit JRCMO now to access this informative chapter and start writing powerful content that gets results. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-14/ Writing Effective Content: A Template For Creating Powerful CopyIf nobody reads your ad, then your ad may as well NOT EXIST at all. Your ads MUST generate new business or you’re not going to be in business at all. Everything Depends On Capturing the Attention Of Your Audience, So Choose IMAGES With “Stopping Power”Your Headlines Must Capture The Attention Of Your Target Audience Or You Risk Losing That Prospect ForeverDo not expect to come up with the greatest headline of all time overnight. The Greatest Headlines Are Usually Revealed Through Steady TestingEach ad should have a fantastic image and powerful headline. If you ignore either of these ingredients, you do so at your own risk, and your business and all who work there will reap the benefits or pay the consequences of your ad. If your sub-headline effectively communicates to your prospect that if they pay attention further to your ad (or click a link), they will be able to solve a problem or reap a benefit that they really want. Your Educational Content Needs To Provide The Information That Convinces Prospects That They Would Be Foolish To Buy From Anyone Else But YouAim to speak to your audience with copy written at around a 6th or 7th grade level for maximum impact. Make sure that your message is written in a way that works to MAKE THEM CARE. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > In Chapter 15 of the Josh Ebook, learn how to dominate your market and stand out from the competition. With practical tips and proven strategies for establishing your brand, building authority, and creating a strong online presence, this chapter is a must-read for anyone looking to take their business to the next level. Visit JRCMO now to access this informative chapter and start dominating your market today. - Published: 2023-03-28 - Modified: 2023-10-20 - URL: https://jrcmo.com/josh-ebook-chapter-15/ Your Digital Marketing Plan: How To Dominate Your MarketplaceWe’ve discussed what to look for in a digital marketing company – specifically, what you must know before trusting an agency with your business. It All Comes Together – Kick Your Digital Marketing Plan Into Gear And Start Dominating Your Marketplace. Use digital tools to identify interests, behaviors, keywords, measure site and campaign performance, and as you work through these steps, you will succeed. DOWNLOAD CHAPTER NOWLearn about and Attend Josh's ConferenceDownload Joshua’s Entire BookI Will Exponentially Increase Your Business --- > Get valuable online marketing strategies from Joshua Ramsey, Fractional CMO, at a conference near you. You’ll gain insights from his training as a Google Partner, entrepreneur, and Chief Marketing Officer. Learn how to increase sales, avoid deceptive pitches from Marketing companies, and more! - Published: 2023-03-28 - Modified: 2025-06-18 - URL: https://jrcmo.com/marketing-conference/ Attend One Of Josh Ramsey'sEducational SeminarsATLANTA BUILD EXPOAtlanta Build Expo July 23-24, 2025Register NowLOS ANGELES BUILD EXPOLos Angeles Build Expo Aug 27-28, 2025Register NowCharlotte Build ExpoCharlotte Build Expo October 15-16, 2025Register NowSOUTH FLORIDA BUILD EXPO South Florida Build Expo Nov 12-13, 2025 Register NowPhoenix Build ExpoSouth Florida Build Expo December 9-10, 2025Register NowTAMPA BUILD EXPOTampa Build Expo January 21-22, 2026Register NowDALLAS BUILD EXPODallas Build Expo April 23-24, 2025Register NowAUSTIN BUILD EXPO Austin Build Expo May 27-28, 2026 Register NowJoshua Ramsey, Fractional CMOGoogle Partner Teaching – Ways to Avoid Deceptive Strategies Pitched By SEO & Marketing Companies Lessons From A Google Partner, Entrepreneur & Chief Marketing Officer If you are like most business owners, you have been promised the moon, if only you will hire a particular marketing professional. Need clarity? Meet Joshua Ramsey. After years of building companies while selling and buying millions of dollars in media, Joshua has become all too familiar with marketing companies that over-promise and under-deliver. He has turned his passion into teaching business owners how to separate the wheat from the chaff in a field full of marketing companies. Countless business owners have had a silvered-tongued marketing guy guaranteeing a dramatic increase in their business. Yet 85% of the time upon hiring that marketing service, there has been a lack of performance. Find out how to see through the smoke screen. This seminar contains no pitch, fluff, or filler. You will learn specific strategies for holding the marketing or website company of your choice ethically... --- --- ## Posts > Discover the real challenges entrepreneurs face and how to overcome them. JRCMO shares strategies for success in today’s competitive business world. - Published: 2025-06-23 - Modified: 2025-06-26 - URL: https://jrcmo.com/fractional-cmo-strategic-marketing-leader/ - Categories: Podcast HomeJosh Ramsey: Fractional CMO & Strategic Marketing LeaderSummaryJosh Ramsey, founder of JR CMO, shares his journey from traditional media to launching a fractional CMO agency, emphasizing strategic marketing, measurable ROI, and fixing disconnects between ad agencies and actual business needs. He discusses how his methodology empowers business owners to gain clarity, data-backed direction, and marketing confidence without being locked into service packages that don’t serve them. Highlights1. The Gap Between Strategy and Execution Most ad agencies sell what they're good at, not what businesses truly need. Business owners often skip strategic branding and messaging and jump into ad execution, leading to wasted spend. 2. What a Fractional CMO Really Does A true fractional CMO understands the full marketing landscape, from branding to media buying—traditional and digital. Josh’s role is to strategize, structure, and oversee execution, not just manage campaigns. 3. The 8 Pillars of Agile Marketing Josh developed an Agile platform based on 8 core marketing pillars (e. g. , brand style guide, budget, ROI tracking). These pillars ensure businesses have a repeatable, trackable framework to guide growth. 4. Test Before You Invest Josh uses the "water bucket" analogy: allocate small amounts to different marketing mediums (SEO, ads, programmatic, etc. ), observe, and optimize based on results. Advocates for understanding the law of diminishing returns and pivoting budgets when performance plateaus. 5. Perception Is Everything Borrowing from Zig Ziglar: "It’s not what you say, it’s what’s perceived. " Websites must reflect the right visual narrative. E. g. , high-end remodelers... --- > Discover practical strategies for overcoming common entrepreneurship challenges. JRCMO shares insights to help you thrive in business. - Published: 2025-06-19 - Modified: 2025-06-26 - URL: https://jrcmo.com/finding-your-usp-with-ai-joshua-ramseys-guide/ - Categories: Podcast HomeFinding Your USP with AI – Joshua Ramsey’s GuideSummaryThe podcast features a conversation between host Emmanuel Rose and guest Joshua Ramsey, a seasoned marketer and Fractional CMO. Joshua shares insights on building a strong Unique Selling Proposition (USP) by reflecting on personal life experiences and aligning them with business goals. He explains how emotional moments, like childhood abandonment, helped shape his commitment to clients and business ethics. Joshua also discusses how AI tools and SEO strategies can support brand building, and how narrative and psychology play a role in effective marketing. HighlightsUnique Selling Proposition and Personal Narrative Joshua emphasizes the value of personal stories in developing a strong USP. He shares how experiences of abandonment shaped his commitment to never leaving clients behind, resulting in deep client relationships and 100% dedication to projects. Business Mindset and Emotional Intelligence He discusses the importance of self-awareness and emotional triggers in shaping business decisions. Tools like the “trauma egg” help uncover impactful moments that can be transformed into authentic marketing messages. SEO Strategy and AI Use Joshua explains his approach to SEO by recording team meetings, transcribing them, and publishing non-navigable but crawlable content. This technique led to a 7x increase in website impressions and traffic. He uses AI tools to streamline this process while removing sensitive or proprietary data. Fractional CMO and Market Misconceptions He cautions business owners about hiring inexperienced fractional CMOs who are just ad agency owners in disguise. Joshua highlights the need for real strategy, cross-channel experience, and deep... --- > Explore the challenges of entrepreneurship and how to overcome them in this insightful blog from JRCMO. Learn key strategies for managing risks, staying resilient, and building a successful business in today's competitive landscape. - Published: 2025-06-19 - Modified: 2025-06-19 - URL: https://jrcmo.com/authentic-branding-with-joshua-ramsey/ - Categories: Podcast HomeAuthentic Branding with Joshua RamseySummaryIn this episode, Joshua Ramsey, a fractional CMO and founder of a full-stack ad agency and software company, discusses how brands can build credibility and differentiation through authentic storytelling. He explains how personal life experiences form a powerful narrative, which becomes the foundation of a company's USP (Unique Selling Proposition). Joshua emphasizes the importance of combining digital marketing, CRO, branding, and emotional intelligence to create long-term marketing strategies that work across all business sizes and industries — even "boring" ones. HighlightsThe Power of Personal Narrative Joshua stresses that every brand has a story. He shares how his own upbringing and feelings of abandonment shaped his business approach — treating clients with care and never leaving them behind. This narrative becomes part of his USP, turning emotional moments into powerful marketing drivers. USP vs. Branding A USP is rooted in the personal or company narrative — the "why" behind the brand. Branding, however, is built through consistent social proof, visibility, and trust. While branding builds recognition, a strong USP builds emotional connection and differentiation. Holistic Marketing Strategies Joshua outlines how a true CMO (not just a digital consultant) must understand cross-channel marketing: SEO, CRO (Conversion Rate Optimization), print, programmatic ads, and PR. He shares stories of working with clients like trucking companies and restoration firms, showing how different goals (leads vs. PR vs. reputation) require different approaches. Boring Products Need Creative Strategy Even if a product or service isn’t “sexy” (like stair handrails or toilet partitions), marketers... --- > Explore common entrepreneurship challenges and discover how to overcome them with expert insights from JRCMO. Build a stronger, more resilient business. - Published: 2025-06-19 - Modified: 2025-06-26 - URL: https://jrcmo.com/what-is-your-vision-featuring-joshua-ramsey/ - Categories: Podcast HomeWhat is your vision? Featuring Joshua RamseySummaryIn this session, Joshua Ramsey, founder of JR CMO and a seasoned fractional Chief Marketing Officer, shares how businesses can uncover their true value proposition by connecting their operations, innovation, and personal story. He reflects on his journey from traditional advertising to CMO leadership and reveals how deeply personal experiences shaped his passion and marketing philosophy. The episode focuses on aligning brand messaging with actual differentiation and setting smart KPIs across the full marketing funnel — not just the bottom. HighlightsFrom Frustration to Innovation Joshua recounts how early experiences in traditional media showed him that marketing placement without message clarity leads to poor retention. His turning point came when he realized success depends on aligning the message with the audience's perception — not just exposure. Unlocking a Brand’s True Difference Through client stories (like Kevin’s packaging company), Joshua shows that many businesses fail to communicate the "how" behind their quality. He emphasizes surfacing operational excellence (e. g. , sensors, tracking systems) as part of the USP — turning “we’re ethical” into something measurable and marketable. The Real Role of a CMO He cautions businesses against hiring marketers who are simply selling agency services. A true CMO, he argues, advises based on what the business needs, not just what the agency can deliver. This requires strategic, cross-functional insight and honesty. Top-of-Funnel vs. Bottom-of-Funnel Budgeting Joshua introduces the concept of dividing marketing budgets into Top of Funnel (branding, awareness) and Bottom of Funnel (conversion-focused) strategies. He... --- > Facing obstacles in your entrepreneurial journey? JRCMO shares expert tips on managing risk, staying focused, and scaling your business. - Published: 2025-06-19 - Modified: 2025-06-26 - URL: https://jrcmo.com/marketing-playbook-with-joshua-ramsey/ - Categories: Podcast HomeMarketing Playbook with Joshua RamseySummaryIn this episode, Joshua Ramsey, a fractional CMO with over 20 years of experience, unpacks his marketing strategy playbook. He discusses how business owners can create clarity, accountability, and performance through narrative-based marketing, strong KPIs, ethical client relationships, and honest agency partnerships. Joshua also critiques common pitfalls in the marketing world—like overpriced management fees, poor tracking, and rigid agencies—and shares his insights into when to hire a CMO, how to vet agencies, and how to identify truly effective marketing strategies. HighlightsStart with Perception, Not Just Message Joshua emphasizes that in today’s digital age, it's not just what you say or how you say it — it’s what your audience perceives. Brands must craft clear, emotionally-resonant narratives that align with their Unique Selling Proposition (USP) and audience psychology. Narrative as the Foundation of USP Your brand’s story, especially drawn from personal life experiences, should form the core of your USP. Business owners often overlook this emotional dimension, but it’s essential for building trust and authenticity. Ethical Marketing & Avoiding Agency Red Flags Joshua explains how many agencies sell what they’re good at rather than what the business actually needs. He highlights red flags: Agencies that own your data or ad accounts Rigid, one-size-fits-all contracts Overpriced management fees (e. g. , $5,000/month for $1,000 in ad spend) Lack of agility in adapting strategy over time CRO Over Vanity Metrics A website with heavy traffic but 23-second average session times isn’t working. Joshua advises focusing on Client Retention Optimization... --- > Explore the challenges of entrepreneurship and how to overcome them in this insightful blog from JRCMO. Learn key strategies for managing risks, staying resilient, and building a successful business in today's competitive landscape. - Published: 2025-06-19 - Modified: 2025-06-19 - URL: https://jrcmo.com/unforgettable-marketing-campaigns-that-drive-results-2/ - Categories: Podcast HomeUnforgettable Marketing Campaigns that Drive ResultsSummaryIn this episode, Joshua Ramsey shares the inside story of a wildly successful and unforgettable pest control marketing campaign that fused creativity, strategic messaging, and data-backed KPIs. He breaks down how aligning emotional impact with analytical planning can lead to breakthrough results. Joshua also discusses the difference between creative and data-driven CMOs, the role of attribution, and the overlooked power of proper H tags and programmatic advertising in modern marketing. HighlightsUnforgettable Campaign: The Fake Rat Strategy Joshua developed a 12-touchpoint campaign for a pest control company that included sending fake rats and roaches in branded boxes. The emotional shock, humor, and strong message ("It's more than a logo; it's a shield of protection") triggered immediate calls — resulting in six closed sales, including a military base contract (the company’s biggest in 43 years). Aligning Spend with Lifetime Value The campaign was budgeted so that just one closed sale would pay for the entire cost — minimizing risk and maximizing ROI. This approach emphasizes strategic spend, value modeling, and engineering the campaign backward from desired outcomes. Message + Placement = Results Joshua reinforces that marketing fails when the message isn’t clearly placed where the audience will connect with it. It’s not just what you say or how — it’s what the audience perceives. Creative vs. Analytical CMOs He explains the two types of CMOs: Butterfly CMOs – Focused on design, visuals, and branding. Analytical CMOs – Data-driven, metric-focused, and performance-led. Both are needed, but businesses must... --- > Explore the challenges of entrepreneurship and how to overcome them in this insightful blog from JRCMO. Learn key strategies for managing risks, staying resilient, and building a successful business in today's competitive landscape. - Published: 2025-06-19 - Modified: 2025-06-19 - URL: https://jrcmo.com/261-enhancing-client-relationships-with-fractional-cmo-services/ - Categories: Podcast Home261 Enhancing Client Relationships with Fractional CMO ServicesSummaryJoshua Ramsey, a seasoned agency founder and marketing strategist, discusses his transition into offering fractional CMO (Chief Marketing Officer) services. He highlights the difference between strategy and tactics, the critical importance of setting clear expectations with clients, and why many agencies fail to align on measurable business goals. He also shares insights for agencies considering adding CMO services to their offerings and how to do it ethically and effectively. Highlights1. The Strategic vs. Tactical Gap Most agencies focus too much on tactical execution (ads, SEO, content) without anchoring efforts to a clear strategic goal. Ramsey emphasizes: “It’s not just what you say or how you say it — it’s how your audience perceives it. ” 2. The Origin of His Fractional CMO Model After stepping back from day-to-day agency work, he noticed a market gap in the fractional CMO space around 2018–2019. He built a separate brand for his CMO services (JRCMO. com), focused on aligning business strategy with marketing execution. 3. Why Agencies Lose Clients 90% of the time, agencies cannot clearly articulate the business goals they’re working toward for the client. Agencies often avoid hard conversations out of fear of losing the deal — leading to mismatched expectations and client churn. 4. Types of Agencies Ramsey categorizes agencies into two broad types: Yes-Man Agencies: Deliver whatever the client asks. No-Man (Strategic) Agencies: Lead clients with tough but honest insights. 5. The Power of Owning Mistakes He shares a story where his... --- > Explore unforgettable marketing campaigns that drive real results with JRCMO. Learn key strategies, creative approaches, and expert insights to craft impactful campaigns that boost engagement, brand awareness, and ROI. - Published: 2025-02-18 - Modified: 2025-02-28 - URL: https://jrcmo.com/unforgettable-marketing-campaigns-that-drive-results/ - Categories: Podcast HomeUNFORGETTABLE MARKETING CAMPAIGNS THAT DRIVE RESULTSSummaryThe video covers a conversation between host Christian Brim and guest Josh Ramsey, a Fractional CMO. Josh shares his entrepreneurial journey, starting with an ad agency that grew to 13 full-time staff and 15-20 contractors by 2014. He discusses experiencing a significant setback when his mother passed away, followed by the departure of key executives, which led to rebuilding his business. Josh explains how he evolved his business model to focus on training leaders and implementing better organizational structures. He later transitioned into software development and fractional CMO work, driven by both boredom after achieving financial independence before age 40 and seeing market opportunities. Josh details his approach to marketing strategy, particularly in SEO and lead generation, emphasizing the importance of measuring ROI and understanding client needs. He currently ranks first for 'fractional CMO' searches in multiple major cities including Austin, Dallas, Houston, and Tampa. HighlightsIntroduction and Background Host Christian Brim introduces the Profitable Creative podcast and welcomes Josh Ramsey of JRCMO, Fractional CMO. They begin with casual conversation about a listener in Knoxville, Tennessee. Business Growth and Personal Setback Josh describes growing his agency to 13 full-time employees and 15-20 contractors by 2014. He shares the devastating impact of losing his mother and subsequent departure of key executives (COO, CTO, and a senior staff member) within a short period, leading to significant client losses. Business Rebuilding and Leadership Development Josh explains how he rebuilt his business by focusing on relationship-building and implementing better organizational... --- > Uncover the biggest challenges faced by entrepreneurs and discover actionable strategies to overcome them in this expert blog by JRCMO. - Published: 2025-02-18 - Modified: 2025-06-26 - URL: https://jrcmo.com/navigating-the-challenges-of-entrepreneurship/ - Categories: Podcast HomeNavigating the Challenges of EntrepreneurshipSummaryThe video covers a podcast interview between host Aswand Cruickshank and guest Joshua Ramsey, a fractional CMO. Joshua shares his journey from sales into marketing, emphasizing the importance of human connection over technology. He discusses his approach to raising his children with limited technology exposure and his philosophy on marketing and sales. Key insights include his observation that salespeople often sell what they're good at rather than what clients need, and his approach to marketing analytics with a 70-90% success rate for map-based advertising. Joshua reveals that his company offers a unique two-hour consultation process and maintains long-term client relationships averaging three years, with some clients dating back to 2010. He emphasizes the importance of understanding client narratives and measuring marketing success through clear KPIs. HighlightsIntroduction and Background in Sales Host Aswand Cruickshank introduces Joshua Ramsey, whose company ranks first in Google searches for 'fractional CMO'. Joshua shares his early background, growing up around cowboys in Southern Oklahoma, where he developed his 'gift of gab' and communication skills. Technology Impact and Child-Rearing Philosophy Joshua discusses his approach to raising his three children (ages 12, 10, and 6) with limited technology exposure, emphasizing the importance of developing interpersonal communication skills over technological dependence. He shares how his 10-year-old son naturally prefers physical activity over video games. Marketing Philosophy and Sales Approach Joshua presents his key marketing insight that salespeople typically sell what they're good at rather than what clients need. He breaks down marketing components, particularly SEO,... --- > Discover how outsourcing your marketing can boost your ROI in this blog featuring Josh Ramsey. Learn the benefits of expert marketing strategies, cost efficiency, and scalable solutions to grow your business effectively with JRCMO. - Published: 2024-10-11 - Modified: 2025-02-28 - URL: https://jrcmo.com/outsource-your-marketing-to-increase-your-roi-with-josh-ramsey/ - Categories: Podcast HomeMarketing Strategies to Grow Your Private Practice OnlineChapters00:00:44 Introduction and Background The host, Joe Metz, introduces Josh Ramsey as a fractional CMO who helps business owners take control of their marketing strategy. Josh shares his background, including his fascination with the TV show ‘Highlander’ and his desire to experience different walks of life. He discusses his journey from working in sales for various advertising companies to transitioning to the agency side and becoming a CMO. 00:02:01 Five Things to Consider Before Trusting a Digital Marketing Company Josh outlines five key points to consider when evaluating a digital marketing company: 1) Setting proper KPIs (Key Performance Indicators) to measure success, 2) Checking the company’s reputation and reviews, 3) Ensuring they are continuously learning and staying up-to-date, 4) Leading from the front by teaching and sharing their knowledge, and 5) Assigning homework to clients to ensure their involvement and understanding of the marketing strategy. 00:19:21 The Importance of a Unique Selling Proposition (USP) Josh emphasizes the importance of having a strong unique selling proposition (USP) for a business. He advises against using platitudes and instead focusing on what truly makes the business unique and valuable in the marketplace. He also discusses the role of a strategist in extracting the USP and applying it effectively through design and messaging. 00:44:01 Challenges and Lessons Learned as an Entrepreneur Josh shares some of the challenges he has faced as an entrepreneur, including the difficulty of keeping up with bookkeeping and finding committed employees who align... --- > Zoom Meeting with Pro Engineering, June 10, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-10-08 - Modified: 2024-10-10 - URL: https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-june-10-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering - June 10, 2024SummaryMeeting Purpose Discuss updates on recent trade show, website changes, and general business operations. Key Takeaways Ryan got a couple leads from the recent trade show, but felt attendance was lower than expected. The QR code lead capture worked okay, but had to incentivize people to fill it out. The podcast recording with the host suggested by Anastasia had poor camera framing; needs feedback. New website banners added to homepage and blog posts to increase engagement. LinkedIn bio posts getting decent impressions; plan to highlight client projects soon. Need to update CRM caller ID and integrate Zoom phone system better. Topics Trade Show Recap Got a couple leads, but overall attendance seemed low. QR code lead capture form worked by incentivizing prize, but some still didn't want to fill it out. Lessons learned on booth location and staffing for next year. Podcast Recording Issues Camera framing was very poor, just showing Rameen's forehead. Host didn't seem to put effort into setup/quality. Josh recommends providing feedback to Anastasia, as paid service didn't meet expectations. May need to re-record with better framing after getting transcript. Website Updates Added banner to homepage linking to FAQ page. Added banners to blog posts to increase engagement. Working on optimizing tag clouds and keyword density. LinkedIn/Social Posting team bio posts, getting decent impressions/visibility. Plan to highlight client projects once renderings/approvals received. Phone System Ryan still getting used to using CRM phone system/app. Need to update caller ID to... --- > Josh Ramsey, Fractional CMO on the Private Practice Workshop Podcast. Read podcast transcript for more information on topics related to marketing strategies for private practices, particularly for therapists. - Published: 2024-09-27 - Modified: 2024-10-08 - URL: https://jrcmo.com/private-practice-workshop-podcast-josh-ramsey/ - Categories: Podcast HomeMarketing Strategies to Grow Your Private Practice OnlineSummaryThe interview covers various topics related to marketing strategies for private practices, particularly for therapists. Key points discussed include the importance of understanding the target audience's mindset, setting clear marketing goals and KPIs, leveraging organic search through SEO and content creation, measuring ROI, and the role of a fractional CMO in overseeing marketing efforts. The guest, Josh Ramsey, shares insights from his experience as a marketing consultant and emphasizes the need for business owners to have a basic understanding of marketing principles to avoid being misled. Chapters00:00:46 Q: What else should people know about you just right off the bat? Josh emphasizes that people care more about the quality someone brings rather than their name or background. He believes in focusing on how he can help people. 00:01:56 Q: If there’s one topic we hit on the most on this show, it’s marketing. You know, I myself used to run a Google ads agency for therapists, we used to also build websites, do SEO, things like that. And we eventually packaged it into a program called “Fully Booked” to kind of teach therapists the five steps to, to marketing on our end, which is really, yeah, website, paid traffic, organic traffic content, and email marketing. But no, I think it’s great. I mean, you know, strategy has so much to do with it. And a lot of times therapists will hire someone who might be a pretty capable SEO person technically, but they... --- > Zoom Meeting with Bear Iron Works, June 18, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-26 - Modified: 2024-09-30 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-june-18-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – June 18, 2024SummaryMeeting PurposeDiscuss various client projects and tasks. Key Takeaways Discrepancy in Bear Iron Works order numbers needs investigation. Topics Report Ricky working to pull data for impressions, clicks, traffic sources into Eradomics-style report. Needs to show store traffic mapped to leads/sales. May integrate Google Maps data. Bear Iron Works Orders Discrepancy between stated 25 orders ($188k) and data showing only 13 orders. Determined some orders processed manually and not tracked in marketing source report. Need to account for phone orders vs online orders. Reporting Template Create template combining American Pest and McCarthy reporting styles. Show metrics like spend, impressions, clicks, leads, sales. Break out by source/medium (organic, paid, maps, etc). Calculate metrics like cost per lead, cost per sale. Ricky to pull data, Tami to manage/format report. Next Steps Ricky to complete Five Star report for client review. Investigate Bear Iron order discrepancy. Ricky to start building out reporting template. Discuss adding Google Maps as paid source. Josh to share template file with Ricky and Tami. TranscriptRoggen I do not know what brave is. Josh Ramsey So Ricky, look into that and get back to me, please. Okay. Rogan, you've confirmed over email 25 orders equaling a 188k. Josh Ramsey But we're trying to figure out where those 25 orders are because you've confirmed this image, but this image does not equal the 25 orders and 188k. Josh Ramsey Where'd this where this image come from? Shopify. Ricky Ricky pulled it.... --- > Josh Ramsey, Fractional CMO on the Industrial Talk Podcast. The main topic discussed is search engine optimization (SEO) and its importance for ranking higher on search engines and driving more website traffic and business. Read the full transcript here! - Published: 2024-09-24 - Modified: 2024-09-26 - URL: https://jrcmo.com/industrial-talk-podcast-josh-ramsey/ - Categories: Podcast HomeIndustrial Talk with host Scott MacKenzie! SummaryThis is an interview with Joshua Ramsey (Josh), the founder and CEO of Strategic Point Marketing, on the Industrial Talk Podcast hosted by Scott McKenzie. The main topic discussed is search engine optimization (SEO) and its importance for industrial companies to rank higher on search engines and drive more website traffic and business. Josh explains key SEO concepts like long-tail keywords, user experience, website optimization techniques, and how to identify a reliable SEO service provider. He offers free resources like his book and website content to educate business owners on effective digital marketing strategies. Chapters00:04:15 Q: Why is it important for industrial companies to focus on digital marketing, digital sales, and all that stuff? Your online presence acts as your business card, and if you don’t show up in the top search results for your name or business, you are missing out on potential customers who rarely look past the first page. 00:06:54 Q: What is a long-tail keyword? Long-tail keywords are very specific phrases that potential customers use when they have done extensive research and are ready to make a purchase. Focusing on these can help businesses rank higher and faster than trying to target broad, high-volume keywords. 00:17:27 Q: How can a business owner identify a reliable SEO service provider? Look for providers who can demonstrate actual work done, like showing code changes before and after optimization. Avoid those who claim it will take 3-6 months to see results. Legitimate SEO work... --- > Zoom Meeting with A-Lert, June 19, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-23 - Modified: 2024-09-24 - URL: https://jrcmo.com/zoom-meeting-alert-josh-ramsey-june-19-2024/ - Categories: Podcast HomeZoom Meeting with A-Lert – June 19, 2024SummaryMeeting Purpose Discuss A-Lert's AdWords campaign and identify target keywords for paid search ads. Key Takeaways A-Lert has a $530. 75 credit balance from previously pausing AdWords while continuing billing. They are currently using Apex live chat service, with a $1,460 balance in escrow. Decision to start a new $300/month AdWords campaign with 20-30 exact match keywords. Tammy Frost to provide 10-20 high-intent keyword phrases focused on storage unit construction/builders. Topics A-Lert’s Current Services and Billing Previously paused AdWords ads but continued $500/month billing to use up credit balance. Currently using Apex live chat at $100/month base + $20/lead (Apex charges $50 base + $10/lead). Have $1,460 balance in chat escrow after recent $1,500 payment. Reviewing Performance Metrics Organic traffic, engagement, and lead form submissions are up year-over-year. Phone calls down 25% but other metrics positive. Ranking well for "buildings and roofing systems" keywords. Planning New AdWords Campaign Allocate $300/month budget from large escrow balance. Target 20-30 exact match keywords. Focus on high-intent phrases like "companies that build storage units", avoid broad queries. Test for 30 days, review in early August. Next Steps Tammy Frost to provide 10-20 suggested high-intent keyword phrases by early next week. Tami to set up new $300/month AdWords campaign with those keywords. Review campaign performance in 2-4 weeks. TranscriptTammy Frost Hi, Tammy Frost. Hey there. Josh Ramsey How are you? I'm good. Who's this other Tammy Frost Joining? Tammy Frost That's my phone because I just decided to... --- > Zoom Meeting with Pro Engineering, June 24, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-june-24-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering - June 24, 2024SummaryMeeting Purpose Check-in and plan for a more in-depth discussion during Joshua's drive the following day. Key Takeaways Joshua will call Ryan during his 4-hour drive the next day to discuss sales/marketing in more depth. Ryan recently hired someone for account management to free up time for prospecting. Metrics like search impressions and organic traffic are trending upward, but an SEO audit is planned. Need to establish a better tagging/tracking system in CRM for lead status. Topics Sales Process and Roles Ryan hired someone for account management to allow him and Trish to focus on prospecting. They will share their internal workflow with Joshua for feedback. Need to better define lead stages and use tagging in CRM. Marketing Metrics Search impression share on Google Ads is increasing week-over-week. One conversion from Google Ads in the last 30 days when impression share hit 73%. Overall organic traffic is up over 90 days, but not ranking highly yet for target keywords. All metrics are trending positively, so no major changes are needed currently. Next Steps Joshua to call Ryan during the 4-hour drive the next day for a deeper marketing/sales discussion. SEO audit in the next 1-2 weeks. Mid-July meeting to review Google Ads. Guidance on tagging/tracking leads in CRM. CRM usage report. TranscriptJosh Ramsey Hey Ryan Hey, how's it going? Pretty good Kind of Tomorrow, I'm going to be driving. Ryan Labus Do you want to try to connect tomorrow while I'm driving?... --- > Josh Ramsey, Fractional CMO on the Sales Babble Podcast. Read transcript for more information on marketing tactics that salespeople can use to optimize their sales efforts. Learn the importance of understanding target persona, crafting strategic messaging, and measuring campaign effectiveness. - Published: 2024-09-20 - Modified: 2024-09-23 - URL: https://jrcmo.com/sales-babble-podcast-josh-ramsey/ - Categories: Podcast HomeHow to Optimize Sales through MarketingSummaryThe interview discusses guerrilla marketing tactics that salespeople can use to optimize their sales efforts. Josh Ramsey, a fractional CMO, shares various low-cost strategies like engaging with prospects on social media, sending handwritten notes with relevant articles, and creating attention-grabbing direct mail campaigns. He emphasizes the importance of understanding the target persona, crafting strategic messaging, and measuring campaign effectiveness. The discussion covers topics such as the distinction between marketing and sales, defining personas and target markets, setting expectations for conversion rates, and the role of a fractional CMO in guiding marketing strategies. Chapters00:03:51 Q: What’s a fractional CMO? A fractional CMO is a step between a general marketing person and a full-time Chief Marketing Officer, helping companies that have outgrown their current marketing capabilities but can’t yet afford a high-level CMO. 00:04:20 Q: When is the right time for a company to hire a fractional CMO? There’s no definitive answer, but it’s often when a company has plateaued and is trying to figure out a new strategy to grow to the next level. They may have an ad agency but need help holding them accountable and ensuring their marketing efforts are effective. 00:05:48 Q: What’s the distinction between marketing and sales? Marketing is meant to magnify and highlight a salesperson’s efforts, enhancing their visibility and overall strategy. It creates a system to get a foot in the door and warm up prospects before the sales process. 00:08:04 Q: What are some guerrilla marketing tactics for... --- > Zoom Meeting with Bear Iron Works, June 24, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-june-24-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – June 24, 2024SummaryMeeting Purpose Discussing marketing budget optimization and lead generation strategies. Key Takeaways Focus on optimizing costs per lead/sale while maintaining quality leads. Prioritize organic channels like SEO over paid ads initially. Use call tracking to identify lead sources accurately. Explore new marketing avenues such as print publications. Continuously analyze performance metrics for data-driven decisions. Topics Budget Optimization Analyzing current ad spend across platforms like Facebook and Google Ads. Identifying cost per visitor, lead, and sale metrics. Prioritizing organic channels over paid ads initially. Lead Generation Exploring new marketing avenues like print publications (e. g. , machinery trader). Using call tracking to accurately identify lead sources. Considering additional paid channels for lead generation. Performance Analysis Continuously monitoring performance metrics across channels. Making data-driven decisions based on analysis. Maintaining quality leads while optimizing costs. Next Steps Set up call tracking numbers for different channels. Explore new lead generation channels like print publications. Continuously analyze performance data. Adjust strategies based on analysis. TranscriptRoggen Yeah, I'm here. Mike Frick No Hey guys good morning. Josh Ramsey Got my body How's going good how y'all doing? Good, just one second. was just trying to wrap up a little bit of math here. Josh Ramsey Brogan, can you get my email from this morning? Roggen I haven't read it yet. You Josh Ramsey You Okay, I'm ready. You get that email? Roggen I did. just going to find those things right now. So I'm missing six sales.... --- > Zoom Meeting with Pro Engineering, August 19, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-11 - Modified: 2024-09-11 - URL: https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-august-19-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering - August 19, 2024SummaryMeeting Purpose Discuss marketing strategies, budget projections, and website improvements for Strategic Point Marketing. Key Takeaways Need to revise budget projection for the remainder of the year; current trajectory exceeds budget. Website requires redesign for improved user experience and navigation. LinkedIn strategy to focus on brand awareness through consistent, pain-point-focused content. Implement personalized video follow-ups (via Loom) for lead engagement. Topics Lead Follow-up Strategy Shift from overwhelming email newsletters to personalized Loom video messages. Send short (30-60 second) videos via text message for higher engagement. Personalize content by addressing the recipient by name and looking directly at the camera. Use Loom's tracking features to monitor engagement, but be cautious of self-views skewing data. Budget and Spending Current projection shows overspending by year-end (projected $160K vs $143K budget). Only $2K spent of $18K AdWords budget; potential to increase spend if budget allows. Josh to provide updated budget projection for September-December. Website Redesign New layout and improved user navigation needed. Josh to work with designers on new site design. Budget implications to be considered in projection. LinkedIn Strategy Focus on brand awareness rather than immediate lead generation. Create consistent, pain-point-focused content (videos, case studies). Potential future consideration of Sales Navigator for expanded networking. Weekly posting schedule to be developed, featuring job site videos and industry insights. AdWords and SEO Consider increasing AdWords spend to generate more leads. SEO and AdWords review scheduled for the next two weeks. Decisions on modifications to be made based... --- > Zoom Meeting with Bear Iron Works, August 19, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-11 - Modified: 2024-09-11 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-19-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – August 19, 2024SummaryMeeting Purpose Discuss marketing performance, lead generation, and budget allocation for Bear Ironworks. Key Takeaways Meta ad campaigns are generating leads (71 in 19 days) but conversion to sales is low. SEO and Google Ads are performing well, but display network ads may need adjustment. Lead volume is high, but follow-up and conversion processes need improvement. Budget allocation and marketing strategy adjustments are needed to optimize performance. Topics Meta Ad Campaign Performance Two campaigns: landing page ads and lead form ads. Lead form ads performing better (85 leads vs 2 for landing page ads). Cost per lead: $6. 57 for lead form ads, $228 for landing page ads. 71 leads generated in 19 days, with a total spend of $909. 11. Lead Quality and Follow-up Many leads are not ready to buy or unresponsive. Follow-up process needs improvement (34 uncontacted leads in the pipeline). Suggestion to modify the lead form to better qualify prospects. Consideration of hiring a VA to manage initial lead communication. SEO and Google Ads Performance SEO showing strong growth (users up 53% year-over-year). Google Ads performing well, but conversion tracking issues noted. Suggestion to create new landing pages targeting specific search terms. Budget Allocation and Marketing Strategy Social media posts consuming 55% of agency time, questioned ROI. Proposal to reallocate the social media budget to SEO efforts. Discussion on adjusting Google Ads schedule and budget. Consideration of scaling back lead generation if unable to handle volume. CRM... --- > Zoom Meeting with Bear Iron Works, August 26, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-09 - Modified: 2024-09-10 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-26-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – August 26, 2024SummaryMeeting Purpose Impromptu check-in on marketing strategy and upcoming plans for Bear Iron Works. Key Takeaways Sales approaching $200k for August, up from ~$130k reported earlier. Shifting focus to SEO and reducing social media spend. Exploring new markets (islands) for specialized products to avoid mainland competition. Roggen seeking a local assistant for e-commerce/data management to accelerate product expansion. Topics Marketing Performance Update AdWords showing fewer impressions (down ~4k) despite good impression share. Search Console shows organic impressions up, but click percentage down. Overall positive traction on keyword rankings and traffic year-over-year. Meta and social spend adjustments; Christian to provide an overview in the next meeting. Website and Analytics Mobile site performing well; no major issues identified. Exploring Shopify-compatible heat mapping tool (possibly Orange Theory) for user behavior insights. Removed all third-party placements and search partners from AdWords. Product and Market Expansion Interest in specialized "flat-pack" screens for island markets (Guam, Puerto Rico). Potential to target equipment buyers in Caribbean islands via Miami, FL area. Roggen seeking an assistant to accelerate new product page development and system integration. Content and Branding Considering podcast guest appearances for Roggen ($50/month program). Aim: 1-2 podcasts/month, targeting construction/GC audiences. Roggen's YouTube videos showing promise (tens of thousands of views with only 3 posts). Sales and Lead Generation Phone follow-ups on form submissions yielding low answer rates. New lead (Jeff Betten) came through the website on Sunday. Operational Next week's meeting moved to Tuesday at 8:30 AM... --- > Josh Ramsey, Fractional CMO on the Breakthrough Success Podcast. Read podcast transcript for more information on how to enhance sales and operations with data-driven strategies. Learn how to target customers, test tactics, analyze ROI, and overcome revenue plateaus for sustainable growth. - Published: 2024-09-09 - Modified: 2024-09-11 - URL: https://jrcmo.com/breakthrough-success-podcast-josh-ramsey/ - Categories: Podcast HomeHow To Get Off The Revenue PlateauSummary00:09:24 ① Sales Force Enhancement: Understand your target customer personas and where their attention is to effectively reach them00:13:59 – Test marketing strategies with small investments before fully committing to avoid sinking the ship00:15:37 – Use data and math to calculate cost per lead, cost per sale, and ROI to make smart marketing decisions00:07:51 ② Operational Efficiency: Ensure backend processes are in place to properly follow up on generated leads00:02:15 – Continuously adjust and be agile in the marketplace to overcome revenue plateaus00:19:55 – Develop a strong strategic messaging that resonates with your target audience00:01:20 ③ Summary: Acknowledge if you’ve hit a revenue plateau and be open to finding solutions00:04:36 – Hire the right coaches, consultants or agencies that can truly help you break through00:22:24 – Test innovative marketing tactics through small investments before scaling00:15:15 – Analyze data, do the math, and make logical decisions for sustainable growthChapters00:01:20 Q: How can we not feel discouraged if we see a revenue plateau and be open to exceeding it? Be aware that you are stuck on a revenue plateau and don’t lie to yourself about accelerating when the numbers show a plateau. Admit where you are so you know where to build up from next. 00:04:16 Q: How do we get better at hiring people who can help us break out of our revenue plateau? Use assessments and sharpen interview skills to identify the right coaches or employees. Consider a “test before you invest” program to... --- > Zoom Meeting with Pro Engineering, August 26, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-06 - Modified: 2024-09-09 - URL: https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-august-26-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering - August 26, 2024SummaryMeeting Purpose Review marketing strategies and plan next steps for PEC's digital presence and event materials. Key Takeaways AdWords campaign performing well; conversions tracking needs fixing. Marketing materials need refocus on client pain points, not company details. AdWords structure to be reorganized by service type, then geography. Budget increased to $2000/month; phrase match added for key terms. Topics AdWords Performance Review 38 clicks, low cost per click. Strong search impression share and growing impressions. 50/50 split between desktop and mobile traffic. Conversion tracking not working properly, being addressed. SEO Progress Authority score improved from 8 to 16 over past year. Organic search driving most traffic, followed by direct and paid. Keywords steadily climbing in rankings across all page positions. 12 keywords in top 3, 46 in top 10 positions. Marketing Material Redesign Current brochure too focused on company details, not client needs. Suggested pivot to addressing client pain points and unique value proposition. Recommendation to create "disruptor" messaging that stands out. Action: Team to rewrite content focusing on key client questions/problems. AdWords Campaign Restructure Current setup: exact match keywords by location. New structure: Campaigns by service type (Mechanical, Electrical, Plumbing, MEP), then by geography. Budget increase from $1000 to $2000/month. Action: Team to finalize keyword list and geographic targeting. Landing Page Development Tammy working on creating service-specific landing pages. Some difficulty matching current website content to AdWords terms. Action: Team to review and approve final landing page content/structure. Next Steps Move next... --- > Josh Ramsey, Fractional CMO on the Sales Pop Podcast. Discover the benefits of hiring a fractional CMO. Learn how they tailor strategies, bridge marketing gaps, optimize sales collaboration, and leverage AI tools for effective growth. Read entire transcript here. - Published: 2024-09-06 - Modified: 2024-09-09 - URL: https://jrcmo.com/sales-pop-podcast-josh-ramsey/ - Categories: Podcast HomeHow Can a Fractional CMO Improve Your Company’s Bottom Line? SummaryThe interview discussed the role and value of a fractional CMO (Chief Marketing Officer) for companies. Key points included: A fractional CMO provides high-level marketing expertise without the full cost of a permanent executive hire. They assess a company’s needs through in-depth evaluation to provide tailored marketing strategy and direction. Effective marketing requires understanding the company’s core value proposition, crafting strategic messaging, and executing tactical plans. A fractional CMO bridges the gap between basic marketing staff and a full-time CMO, helping companies reach the next level. The discussion highlighted the importance of strategic marketing planning versus just tactics, as well as optimizing the relationship between marketing and sales teams. The use of AI tools in marketing was discussed, emphasizing that while AI can assist, human strategic guidance is still essential. Chapters00:01:25 Q: What is a fractional CMO? A fractional CMO provides high-level marketing expertise between needing a full-time executive and just having basic marketing staff. They can help elevate a company’s marketing to the next level without the full cost of a permanent CMO hire. 00:02:41 Q: How do you assess if you’re the right fit as a fractional CMO for a company? Through in-depth conversations and evaluation to really understand the company’s situation, history, needs and whether the personality and skill set is a good match before providing recommendations. 00:08:27 Q: How do you optimize the relationship between marketing and sales teams? Good marketing should complement and nurture the... --- > Zoom Meeting with Bear Iron Works, August 12, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-04 - Modified: 2024-09-06 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-12-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – August 12, 2024SummaryMeeting Purpose Review marketing strategy, budget allocation, and performance metrics for Roggen's company. Key Takeaways Restructuring monthly meetings to include a comprehensive SEO and performance review on the first Monday of each month. Current budget allocation of 55% to social media may need adjustment based on performance. Improve tracking by implementing call tracking and attribution for better insight into marketing effectiveness. Sales target of $2. 7M for the year is challenging; requires $230k/month for the remaining months. Topics Marketing Performance Review Organic social media: 1,239 engaged sessions, 30. 9% engagement rate. Direct traffic is increasing, which may be a positive sign of brand awareness. Paid search: 4,000 users; Organic: 800 users. Monthly sales are $54,000, with $15,000 from direct traffic. Need to improve attribution tracking in GA4. Budget and Spending Analysis $25,000 left in the marketing budget for the year. Google Organic and Pay-Per-Click are outperforming other channels. Bing spent $2,700 in July with no return; needs evaluation. Consider reallocating budget from underperforming channels to more effective ones. Team Updates and Strategy Christian returning full-time starting September 1st. Implementing programmatic advertising in the next 1-2 weeks. Considering inviting more team members (Mike, Darlene, General Manager) to monthly marketing meetings. Need to compile a detailed performance sheet for April-August showing spend, orders, and sales. SEO and Website Improvements Focus on on-page SEO for product pages. Consider new content initiatives such as blogs and a gallery page linked to social media. Prioritize YouTube... --- > Zoom Meeting with Pro Engineering, August 12, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-09-02 - Modified: 2024-09-03 - URL: https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-august-12-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering - August 12, 2024Summary Meeting Purpose Discuss marketing strategy, budget allocation, and performance metrics for Pro-Inch Engineering. Key Takeaways New Monthly Structure: Tammy will provide a breakdown of budget and time allocation across marketing activities. LinkedIn Strategy: Focus on enhancing LinkedIn presence and potentially hiring a virtual assistant (VA) for outreach. AdWords Optimization: AdWords is performing well but requires optimization; consider increasing the budget and developing new landing pages. Analytics Improvement: Significant gains in engagement metrics and organic search performance have been noted. Topics Marketing Budget and Allocation Ramin will send an updated budget sheet with projected spending through the end of the year. Josh will review the sheet, send it back for approval, and then initiate tracking. The team will analyze lead sources, AdWords spending, and SEO budget to inform future allocation decisions. CRM and Lead Tracking Ryan and Trish are working on tagging leads with accurate incoming sources. The CRM team will generate a report on leads by source from January to the present, including total leads per month. Discussion on adding a dropdown menu for consistent opportunity source tagging. The team will track sales progress by moving leads to "close" or "sold" status in the CRM. Social Media Strategy Focus on enhancing LinkedIn presence and engagement. Consider hiring a VA (estimated cost: $1000-1200/month) for LinkedIn outreach and lead generation. Explore LinkedIn Sales Navigator capabilities. AdWords Performance and Optimization Current spend: $500/month, with 32 clicks in July and an average cost per click... --- > Zoom Meeting with Bear Iron Works, August 6, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-08-30 - Modified: 2024-09-02 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-august-6-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – August 6, 2024SummaryMeeting Purpose Discuss and analyze marketing performance, identify areas for improvement, and plan next steps. Key Takeaways Organic traffic is currently driving more conversions than paid ads. There is a need to improve quality scores for paid ads to increase search impression share and reduce costs. Mobile traffic is high but not converting well; mobile user experience needs to be analyzed. Building out more content pages targeting relevant keywords is essential. Understanding overall industry trends is crucial for contextualizing performance. Topics Paid Ad Performance Analysis Analyze the path exploration report for paid traffic sources and landing pages. Address concerns over users landing on unintended pages like "how to classify soil. " Examine bounce rates and exit pages for paid traffic. Address challenges in accessing certain metrics like bounce rate in Google Ads. Review quality scores, cost per conversion, and budget allocation across campaigns. Organic Traffic Analysis Organic traffic is outperforming paid traffic in terms of conversions and ROI. Review organic landing pages, user flows, and exit rates. Build out more content pages targeting relevant keywords to improve SEO. Mobile Experience Mobile traffic is high but has a lower conversion rate compared to desktop. Analyze and potentially improve mobile site experience and navigation. Consider the possibility of users browsing on mobile but converting on desktop. Implement call tracking to capture mobile conversions more effectively. Industry Trends Understand overall industry sales trends to contextualize performance. Explore data sources like equipment manufacturer associations. Analyze... --- > Zoom Meeting with Pro Engineering, July 9, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-08-28 - Modified: 2024-08-28 - URL: https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-july-9-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering – July 9, 2024SummaryMeeting Purpose Discuss tracking and reporting for sales pipeline, lead sources, and budget allocation. Key Takeaways Need better visibility into sales pipeline, lead sources, and marketing spend effectiveness. Set up dashboards/reporting for each salesperson to track opportunities, lead sources, wins/losses. Ensure lead source is captured for all opportunities. Analyze Google Ads data to understand cost per lead/sale. Develop a multi-channel engagement "funnel" for new leads. Allocate budget based on understanding of what marketing channels are driving sales. Topics Sales Pipeline Tracking Ryan needs to set better KPIs and report pipeline/forecasts to Ramin. Use CRM to track personal pipeline for each salesperson. View opportunities by owner/salesperson using filters. Ensure opportunity source is captured for all deals. Marketing Data Analysis Google Ads showing 0 leads/sales – need to investigate data disconnect. Analyze cost per lead, marketing spend allocation once data is reliable. Set up dashboards to view marketing metrics by channel. Multi-Channel Lead Engagement Develop a defined "funnel" of touchpoints when a new lead comes in. Coordinate outreach via text, email, video all at once. Ideas like sending engaging physical mail/packages. Next Steps Salespeople to update opportunities with source details. Investigate Google Ads data issue showing 0 leads. Josh to propose multi-channel lead engagement process. Set up filtered dashboards for visibility into each salesperson's pipeline. Analyze marketing metrics once data is reliable to guide budget allocation. TranscriptJosh Ramsey Hey Josh hey how are you doing well doing well then how are you doing pretty... --- > Zoom Meeting with Bear Iron Works, July 11, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-08-23 - Modified: 2024-08-27 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-july-11-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – July 11, 2024SummaryMeeting Purpose Impromptu Zoom meeting to discuss various business updates and priorities Key Takeaways June sales were unexpectedly slow, but July has rebounded Need to reset marketing goals/KPIs and align with Tammy on priorities for the next 3-6 months Evaluate lead sources and ensure conversion tracking is set up properly Provide direction on website redesign to better highlight unique selling points Topics Sales and Marketing Updates June sales dropped significantly compared to previous months/last year July sales have rebounded and are looking better Potential political factors impacting search volumes and interest Still receiving paid search traffic but not running any paid ads currently Budget and Forecasting Need to forecast sales numbers for the year to gauge performance Analyze conversion sources (paid, organic, etc. ) to understand what is driving leads Ensure click-to-call is tracked as a conversion event Client Updates Ongoing projects: New Roof, Gray Matters, Ready Pros, Ryan Watson Potential new clients: Caltech, Deluxe Garages, Artie, Leslie, Josh/Chelsea Blue Ribbon may be ending engagement Need to align with Tammy on prioritizing client intake Website Redesign Provided feedback on proposed homepage design for "Industry Leaders Guide" Highlight unique value proposition and core competencies upfront Reorder content sections to lead with key differentiators Create supporting pages for "stability", "workmanship", etc. Next Steps Tammy to reorder website content based on Josh's feedback Josh to review Bing ads budget increase and provide direction Set up a meeting with Tammy to reset goals/KPIs for the... --- > Zoom Meeting with Bear Iron Works, July 15, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-08-19 - Modified: 2024-08-23 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works-josh-ramsey-july-15-2024/ - Categories: Podcast HomeZoom Meeting with Bear Iron Works – July 15, 2024SummaryMeeting Purpose Discuss key performance indicators (KPIs) to track marketing effectiveness and sales Key Takeaways Need to eliminate "unknown" lead sources by better tracking where leads originate Google Ads cost is increasing without corresponding lead growth - need to analyze and optimize SEO efforts should be increased, but balanced against budget constraints Sales forecasting and budget projections for 2023 need to be completed Topics Lead Source Tracking Currently have many "unknown" lead sources that can't be attributed Sales team needs to consistently ask customers how they heard about the company Tracking phone call sources with unique numbers will help reduce unknowns Accurate lead source data is critical for optimizing marketing spend Paid Advertising Analysis Google Ads cost-per-conversion is rising while conversions are flat/declining Bing paid search costs spiked recently without clear rationale Need to analyze why costs increased and optimize targeting/budgets Overall paid search budget may need adjusting based on performance SEO Opportunities Organic rankings and traffic are growing but could be accelerated Creating more location pages and SEO content is recommended Budget constraints limit how much can be invested in SEO currently Sales/Budget Forecasting 2023 sales forecast and marketing budget projections need to be completed Will compare to 2022 actuals to gauge performance Forecasts will guide where to focus marketing investment Next Steps Roggen to complete 2023 sales/marketing budget forecast Joshua to analyze spike in Bing paid search costs Determine optimal balance of budget between SEO, Google Ads, other channels... --- > Zoom Meeting with Pro Engineering, July 24, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-08-15 - Modified: 2024-08-19 - URL: https://jrcmo.com/zoom-meeting-with-pro-engineering-josh-ramsey-july-24-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering - July 24, 2024SummaryMeeting Purpose Discuss and plan marketing strategy, budget allocation, and lead generation efforts Key Takeaways Focus on increasing SEO budget rather than paid ads for now Need better tracking of lead sources and conversion data in CRM Review website analytics (bounce rate, exit rate, etc. ) before increasing ad spend Update and review overall marketing budget plan Topics Current Marketing Performance Paid ads cost $650 per lead currently, which seems high SEO performing better - driving more traffic and leads at lower cost Need to track lead sources more granularly in CRM to attribute properly Budget Planning Current projected yearly marketing spend around $200K Ramin to update and share detailed marketing budget plan Opportunity to increase SEO budget for more content, on-page optimization, etc. Lead Tracking & Analytics Ask Ricky to pull lead source data from CRM for last 60-90 days Have team (Ryan, Trish) continue updating lead stages/status in CRM Review website analytics like bounce rate, exit rate to identify areas to improve Next Steps Ramin to finalize updated marketing budget plan in next 1-2 weeks Ricky to pull lead source data from CRM for last 60-90 days Review website analytics (bounce rate, exit rate, etc. ) for paid ads Regroup in ~2 weeks to discuss budget allocation based on data TranscriptJosh Ramsey Yeah all right so really I mean we can take more time but I don't three segments so I don't know if you have this pulled together or... --- > Zoom Meeting with Pro Engineering, July 15, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-08-06 - Modified: 2024-08-19 - URL: https://jrcmo.com/zoom-meeting-pro-eng-josh-ramsey-july-15-2024/ - Categories: Podcast HomeZoom Meeting with Pro Engineering - July 15, 2024SummaryMeeting Purpose Discuss improvements to lead tracking and sales pipeline management. Key Takeaways Need to add opportunity source/tags to better track lead attribution. Utilize tasks and notes to track sales activities and next steps. Review KPIs like completed tasks to monitor sales team productivity. Prioritize follow-up on high-value leads from sources like Avatar Tracker. Topics Lead Source Tracking Add dropdown or tags to capture opportunity source (e. g. , direct email, SEO, AdWords). Allow tracking of lead sources in the dashboard. Sales Pipeline Management Set up tasks and calendar events for follow-ups and proposals. Add notes on each opportunity to document activity. Use filters to review opportunities by owner, stage, date range. KPI Tracking Track completed tasks as a KPI for sales activity. Spot check notes and call recordings to validate activity. Use advanced filters to analyze opportunities by campaign, stage, etc. High-Value Lead Follow-up Prioritize Avatar Tracker leads as high-value opportunities. Ensure diligent follow-up since these are targeted, paid leads. Next Steps Jimmy/Ricky to add opportunity source tracking capabilities. Review attribution reporting to validate lead source data. Trish/Ryan to update opportunities with source details. Implement consistent task/note usage for activity tracking. Determine ideal method for KPI tracking (tasks vs. calendar). Follow up on Avatar Tracker leads as top priority. TranscriptJosh Ramsey So part of what needs to happen is whenever I click on one of these leads that are one We're seeing that there was an opportunity source and here's PEC.... --- > Zoom Meeting with TCB EnviroCorp, July 17, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-07-31 - Modified: 2024-08-05 - URL: https://jrcmo.com/zoom-meeting-with-tcb-envirocorp-josh-ramsey-jul-17-2024/ - Categories: Podcast HomeZoom Meeting with TCB EnviroCorp, Jul 17, 2024SummaryMeeting Purpose Review marketing performance and plan next steps. Key Takeaways Search impressions and impression share are increasing, but conversions have been declining recently. Analyze the expensive keyword "professional mold removal" and consider changing its match type. Explore running ads on other networks again, as this was successful in 2022. Launch a map ads campaign with a $250 initial budget. Jen’s son is returning from his study abroad in Taiwan. Topics Overall Marketing Performance Search impressions and impression share are up, which is positive. Clicks and conversions have recently declined. Cost per conversion spiked in May but improved after changes. Need to analyze the expensive "professional mold removal" keyword due to its poor conversion rate. Previous Cross-Network Ads Ran successful ads on other networks in 2022. Had a lower cost per click and more conversions then. Need to revisit running ads on other networks. Expanding Ad Schedule Consider expanding ad hours to 5am-10pm to capture more traffic. Be cautious of potentially low-quality late-night leads. Map Ads Set an initial $250 budget for a new map ads campaign. Evaluate the performance after 15 days. Other Check mobile site user experience. Jen’s son is returning soon from his study abroad program in Taiwan. Next Steps Analyze the "professional mold removal" keyword performance and refine as needed. Explore re-launching cross-network ad campaigns. Expand ad schedule hours. Launch map ads with a $250 budget and evaluate after 15 days. Check and optimize the mobile site experience. Tami... --- > Build By Design SEO Overview. Explore the positive SEO results achieved for Build By Design in this blog. Learn how JRCMO enhanced online visibility and attracted more clients with SEO tactics tailored to the construction and remodeling industry. - Published: 2024-07-24 - Modified: 2024-07-25 - URL: https://jrcmo.com/wheeler/ - Categories: unassigned Subject: Build By Design - SEO Overview 1) Less crawled pagesI am not sure where you see that... Search Console – From 7 to 13 pages indexed (meaning Google acknowledges them) SEMrush – pages we crawl: SEMrush report of pages we have built and still crawling to fix: (Note – we gave you MORE pages than what was in the agreement – per this crawl. Note on the chart below (from SEM): More pages crawled (orange) When more pages crawled went up – MORE ERRORS (Green) Errors QUICKLY were fixed. Warnings are due to needing more content from you. We have 7 pages that give those warnings and we can’t create that content without your information. 2) 4 pages - low word count – same as May Other pages/ task errors were fixed to get you found... see results in this document 3) 7 pages - low HTML ratio – same as May Other pages/ task errors were fixed to get you found... see results in this document 4) “New and lost back links” the same 5) Click analysis: - “house plans” 135,000 - “house designs” 22,200 - “home designs” 18,100 - “floor plans” 74,000 - Have you noticed this and made changes to have more clicks I don’t understand where you are getting these numbers from? ? 6) Search performance: - Total clicks13. 04 Impressions Avg CTR Avg position - May 15 115 13. 04 27 - June 9 93 9. 68 17 - Not good from my perspective... --- > Zoom Meeting with Pro Engineering. July 22, 2024. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-07-23 - Modified: 2024-07-30 - URL: https://jrcmo.com/zoom-meeting-with-pro-engineering-josh-ramsey-jul-22-2024/ - Categories: Podcast HomeZoom Meeting with Pro EngineeringSummaryMeeting PurposeDiscuss marketing strategy, budget allocation, and website optimization for Proinge Engineering. Key Takeaways Need to optimize AdWords quality score by improving landing page content and relevance. Conduct exercise to map keywords to appropriate landing pages and assess page quality. Discuss budget allocation across marketing channels (past clients, new leads, retention). Explore geo-targeting once lead flow and conversions improve. Potential to launch Ramsey's podcast internally rather than outsourcing. TopicsAdWords Performance Review Low ad quality scores impacting performance. Analyzing search terms, spend, clicks, conversions. Need to map keywords to specific, optimized landing pages. Organic Traffic Growth Organic traffic up 70% year-over-year from SEO efforts. But AdWords conversions still low, indicating landing page issues. Prioritize improving landing pages with relevant content. Budget Planning Set marketing budget first, then allocate across channels. Discuss budgets for past clients, new leads, retention. Ramsey to meet with Ramin to align on budget allocation. Website Optimization Review landing pages, map to targeted keywords. Prioritize relevant content "above the fold". Potentially create dedicated AdWords landing pages. Geo-Targeting Not enough search volume currently to prioritize geo-targeting. Focus first on improving overall conversions. Can explore geo-targeting once lead flow improves. Podcast Strategy Issues with outsourced podcast production quality. Considering launching internal podcast rather than outsourcing. Gives Ramin practice for interviews/conversations. Next Steps Tammy to send keyword/landing page mapping worksheet. Ramin/Ryan/Trish to review, map keywords, and assess pages. Ramsey to meet with Ramin to discuss budgets. Ramsey to meet with Ryan to discuss KPIs and lead nurturing.... --- > Josh Ramsey, Fractional CMO on the Profit Minds Podcast. This episode covers key differences between a Fractional CMO, an ad agency, and a marketing consultant. Read entire transcript here. - Published: 2024-07-22 - Modified: 2024-09-20 - URL: https://jrcmo.com/profit-minds-podcast-josh-ramsey/ - Categories: Podcast HomeEliminating Your Biggest Marketing Headaches with Joshua RamseySummaryThe interview discussed the differences between a fractional CMO, an ad agency, and a marketing consultant. The key points were: A fractional CMO works hands-on to execute marketing plans and strategies tailored to the client's needs, while an ad agency focuses on specific services they offer. A fractional CMO holds external agencies accountable, ensures messaging aligns with company goals, and manages the overall marketing process. The guest, Joshua Ramsey, explained his 'Agile Marketing Plan' methodology which covers keyword research, strategic messaging, tactical marketing, branding, budgeting, and tracking ROI/KPIs. Ideal clients understand marketing basics and are willing to be educated on core principles to set proper expectations for the engagement. Chapters00:03:43 Q: What’s the difference between a fractional CMO, an ad agency, and a marketing consultant? A fractional CMO works hands-on to execute marketing plans tailored to the client’s needs, while an ad agency focuses on specific services they offer. A marketing consultant provides advice but doesn’t necessarily implement the work. 00:03:43 Q: What distinguishes one from the other and why would somebody wanna choose one or the other?  An ad agency will only sell and provide what they specialize in, not necessarily what the company needs for growth. A fractional CMO assesses the company’s requirements and develops a comprehensive strategy. They can also manage external agencies to ensure alignment with goals. 00:07:11 Q: So what’s the difference between a fractional CMO and a marketing consultant? A fractional CMO implements marketing plans and strategies,... --- > pro-engineering Zoom Meeting. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-07-16 - Modified: 2024-07-22 - URL: https://jrcmo.com/zoom-meeting-with-pro-engineering-josh-ramsey-jul-15-2024/ - Categories: Podcast HomeZoom Meeting with Pro EngineeringSummaryMeeting Purpose Discuss improvements to lead tracking and sales pipeline management. Key Takeaways Need to add opportunity source/tags to better track lead attribution Utilize tasks and notes to track sales activities and next steps Review KPIs like completed tasks to monitor sales team productivity Prioritize follow-up on high-value leads from sources like Avatar Tracker Topics Lead Source Tracking Add dropdown or tags to capture opportunity source (e. g. direct email, SEO, AdWords) Allow tracking of lead sources in the dashboard Sales Pipeline Management Set up tasks and calendar events for follow-ups and proposals Add notes on each opportunity to document activity Use filters to review opportunities by owner, stage, date range KPI Tracking Track completed tasks as a KPI for sales activity Spot check notes and call recordings to validate activity Use advanced filters to analyze opportunities by campaign, stage, etc. High-Value Lead Follow-up Prioritize Avatar Tracker leads as high-value opportunities Ensure diligent follow-up since these are targeted, paid leads Next Steps Jimmy/Ricky to add opportunity source tracking capabilities Review attribution reporting to validate lead source data Trish/Ryan to update opportunities with source details Implement consistent task/note usage for activity tracking Determine ideal method for KPI tracking (tasks vs. calendar) Follow up on Avatar Tracker leads as top priority TranscriptJosh Ramsey So part of what needs to happen is whenever I click on one of these leads that are one We're seeing that there was an opportunity source and here's PEC. Josh Ramsey So that is... --- > Joshua Ramsey on Your Partner In Success Radio Podcast. This podcast covered a wide range of digital marketing topics, including strategic messaging, tactical placement, nurturing leads and more. Read the whole transcript here! - Published: 2024-07-10 - Modified: 2024-07-17 - URL: https://jrcmo.com/your-partner-in-success-radio-podcast-josh-ramsey/ - Categories: Podcast HomeElevating Lead Generation: Innovations in Digital MarketingSummaryThe interview covered a wide range of digital marketing topics, including strategic messaging, tactical placement, nurturing leads through the marketing funnel, leveraging podcasts for marketing, the importance of having a plan and strategy, unique selling propositions on social media, and core values/principles that guide business practices. Key points discussed were the need for a cohesive strategy integrating design, coding, and strategic planning; the importance of understanding the target audience and buyer personas; nurturing leads through timely and relevant messaging; and maintaining ethical practices centered on treating people well and following through on commitments. Chapters00:30:49 Q: Listen, I wanted to, I’ve got a whole bunch of questions for you. Let’s talk about the growing significance, and we’re going to switch topics here a bit. So let’s talk about the growing significance of podcasts and marketing strategies. Podcasts are a great way to share and display information, but they are often not marketed well based on the information provided. Effective podcast marketing involves engaging the audience within the first 9 seconds, providing education in the next 20-30 seconds, and then making a compelling offer/call-to-action. Podcasts that market themselves well by following this approach tend to grow and rank higher. 00:36:36 Q: Could you walk us through the process of nurturing leads and guiding people through a marketing funnel? First, identify the specific products/services the prospect is interested in and not interested in. Focus marketing efforts on the middle 60% of prospects who are open to persuasion.... --- > Bear Iron Works Zoom Meeting. This meeting covers advertising strategies, reviews performance metrics, and discusses next steps for improving lead quality and sales conversions. - Published: 2024-07-03 - Modified: 2024-07-15 - URL: https://jrcmo.com/zoom-meeting-bear-iron-works/ - Categories: Podcast HomeZoom Meeting with Bear Iron WorksSummaryMeeting Purpose Discuss advertising strategies, review performance metrics, and align on next steps for improving lead quality and sales conversions. Key Takeaways Facebook ads generating leads, but low conversion to sales - need to qualify leads better Google Ads performance metrics look promising, but conversion tracking needs improvement Exploring alternative advertising channels like industry publications may be worthwhile Need to track cost per lead, cost per sale by source to optimize ad spend Topics Facebook Ads Spent $1,963 on Facebook ads, generated around 100 leads but only 1 sale ($3,400) Leads not sales-ready, expected to get pricing info immediately Need to adjust targeting, add qualification steps to filter out low-intent leads Google Ads Improved search impression share after match type changes, but conversion tracking is incomplete For grizzlies: $2,760 spend, 3 leads ($920 per lead), estimated 18 sales from this channel Need to sync conversion and source data from Shopify/CRM to calculate true cost per sale SEO $1,800/month budget, generating organic traffic but sales data is needed More technical opportunities exist to increase rankings Alternative Advertising Channels Exploring options like industry publications where competitors advertise Could reallocate some meta budget to test these channels Next Steps Pause Facebook ads temporarily until lead qualification process is revamped Christian to outline Facebook ads optimization plan Sync sales, lead source and conversion data across platforms Set up spreadsheet to track cost per lead, cost per sale by channel Regroup in meeting on Wednesday 6/21 at 11:30am CT to... --- > This is an episode transcript of the "Click & Convert" podcast hosted by Sean Clark. In this episode he interviews Josh Ramsey, Fractional CMO. The discussion revolves around finding the right marketing partner for your business. Read now to see the entire podcast dialogue! - Published: 2024-07-02 - Modified: 2025-06-19 - URL: https://jrcmo.com/click-convert-podcast-josh-ramsey/ - Categories: Podcast HomeNew Podcast Click & Convert - Podcast | Josh RamseySummaryThe interview covers a wide range of topics related to digital marketing, including website design, SEO, content creation, link building, agency selection, lead generation, and marketing budgets. The guest, Josh Ramsey, shares his expertise as a fractional CMO and digital marketing executive, offering insights and strategies for small businesses. Key points discussed include the importance of having a clear marketing strategy, setting realistic goals, tracking ROI, testing agencies before long-term commitments, and utilizing creative offline marketing tactics. The conversation also touches on the evolving nature of SEO, the role of content in driving organic traffic, and the need for businesses to stay updated on the latest marketing trends and best practices. Chapters00:04:02 Q: What does the term fractional CMO actually mean? 00:04:25 A: A fractional CMO is someone who works with companies that have hit a growth plateau to help them get to the next level by overseeing their marketing strategy, revamping systems, hiring better marketing personnel, and providing a fresh perspective. 00:06:29 Q: How would you go about building an effective website? 00:07:21 A: Building an effective website requires understanding the different roles involved, such as designers, coders, and strategists. 00:08:05 The strategist is crucial in helping write content, understanding goals, and ensuring the user experience aligns with the design and coding. 00:12:24 Q: Where do you put SEO in terms of priority for most clients? 00:12:52 A: SEO is typically the second or third priority after setting goals and... --- > This is a transcript of a podcast episode titled "Impactful Marketing" hosted by Deb Krier, where she interviews Josh Ramsey, Fractional CMO. The discussion revolves around finding the right marketing partner for your business. Read now to learn more! - Published: 2024-06-20 - Modified: 2024-07-08 - URL: https://jrcmo.com/marketing-expert-entrepreneur-and-seo-author-on-the-business-power-hour/ - Categories: Podcast HomeMarketing Expert, Entrepreneur, and SEO Author on The Business Power HourSummaryThe interview focused on marketing strategies, with Joshua Ramsey sharing his expertise from over two decades in the field. Key points included the importance of having a clear marketing plan, understanding your target audience (avatars/buyer personas), crafting effective messaging, and measuring success through KPIs. Ramsey emphasized creating content that interrupts, engages, educates, and has a call-to-action. He discussed SEO tactics like keyword density, link building, and user experience. The conversation also covered social media marketing, leveraging unique selling propositions, and the role of AI in marketing. Chapters00:00:52 What is the most important thing that a company needs to be doing? According to Deb Krier, marketing is the most important thing a company needs to be doing, but unfortunately, many companies either skip it or do it wrong. 00:00:04 Are you ready to take your business to the next level? This is a rhetorical question to introduce the topic of marketing strategies for business success. 00:02:55 Tell us a little bit more about how it is that you got to where you are today? Joshua Ramsey started his career in the late 1990s selling traditional media like print, TV, and transit advertising. He then transitioned to working at an ad agency as a junior project manager, where he learned how to craft better messaging. This experience led him to understand the importance of strategic messaging over tactical placement. 00:07:27 You mentioned content and you talk about it in your book. And... --- > Boost Profits With Smart Marketing Tactics. In this podcast, Fractional CMO, Joshua Ramsey emphasizes the importance of understanding a company’s unique needs, developing strategic messaging, and integrating marketing efforts with sales to nurture leads through the buyer’s journey. Listen now! - Published: 2024-06-10 - Modified: 2025-02-18 - URL: https://jrcmo.com/how-can-a-fractional-cmo-improve-your-companys-bottom-line/ - Categories: Podcast HomeBoost Profits Through Smart Marketing Tactics - Podcast. mp4SummaryThe interview discusses the role of a fractional CMO (Chief Marketing Officer) and how they can help companies improve their marketing strategies and bottom line. Josh Ramsey, the fractional CMO being interviewed, explains that a fractional CMO provides high-level marketing expertise without the full-time cost of hiring an executive-level CMO. He emphasizes the importance of understanding a company's unique needs, developing strategic messaging, and integrating marketing efforts with sales to nurture leads through the buyer's journey. The discussion also touches on the complexities of modern marketing, the need for specialized skills like SEO and design, and the potential impact of AI on marketing processes. Q&A00:01:12 Q: What is a fractional CMO? 00:01:27 A: A fractional CMO provides high-level marketing expertise without the full-time cost of hiring an executive-level CMO. 00:01:41 They serve as an in-between solution for companies that need more expertise than a marketing director but cannot afford a full-time CMO. 00:02:41 Q: How do you assess if you’re the right fit as a fractional CMO for a company? 00:03:24 A: Josh spends time understanding the company’s depth, history, and needs through a series of conversations and a business evaluation. 00:03:58 He aims to provide education, decisions, and direction on what should be done and why, ensuring he has the right personality and skill sets for the company. 00:08:27 Q: How do you optimize the relationship between marketing and sales as a fractional CMO? 00:09:14 A: Josh emphasizes keeping the sales... --- > How To Win Clients: Crafting Your Narrative. In today's market, what truly sets you apart is your appeal, your Unique Selling Position (USP). Read our latest blog to discover how to create an unforgettable experience that will resonate with your client and inspire brand loyalty. - Published: 2024-06-10 - Modified: 2024-07-08 - URL: https://jrcmo.com/how-to-win-clients/ - Categories: Blogs Crafting Your Narrative: The Key to Winning More ClientsMaster the art of storytelling to attract and retain clients In the bustling market today, the fight for gaining more clients does not merely end at offering a top-notch service or a groundbreaking product. What truly sets you apart is your appeal, your Unique Selling Position (USP), and more significantly, the narrative that wraps your journey and passion. It hinges on creating a unique, unforgettable experience that resonates with your client on a personal level. This isn't about flashy gimmicks or one-size-fits-all solutions. It's about weaving your personal journey, your ethos, and your passion into the fabric of your brand to connect with your clients on an emotional level. Let me take you on a journey to illustrate how transforming the user experience (UX) can significantly impact client retention and acquisition. Imagine walking into a dentist's office, your mind teeming with the typical anxieties associated with dental visits. But instead of being greeted by the cold, sterile environment you expected, you're offered your choice of refreshment—water, soda, even beer, alongside a variety of candies. This small gesture eases your tension, making the experience memorable even before you've sat in the dentist's chair. Such was the strategy employed by a dentist I recently collaborated with, where focusing on the client's comfort from the moment they stepped into the office significantly increased retention rates. This approach is rooted in the belief that people don't just buy services or products—they crave experiences that evoke emotions... --- > This is a transcript of a podcast episode titled ‘Center Stage’ hosted by John Henson, where he interviews Josh Ramsey, a Fractional CMO (Chief Marketing Officer). The discussion revolves around finding the right marketing partner for your business. Read now to learn more! - Published: 2024-05-20 - Modified: 2024-06-05 - URL: https://jrcmo.com/choosing-the-perfect-legal-marketing-partner-with-fractional-cmo/ - Categories: Podcast HomeChoosing the Perfect Legal Marketing Partner with Fractional CMO Josh RamseySummaryThis is a transcript of a podcast episode titled 'Center Stage' hosted by John Henson, where he interviews Josh Ramsey, a fractional CMO (Chief Marketing Officer). The discussion revolves around finding the right marketing partner for businesses, addressing common frustrations with marketing vendors, setting proper expectations, determining budgets, and deciding when to bring marketing in-house. Key points include the importance of clear communication, defining measurable KPIs (Key Performance Indicators), understanding the different roles in marketing (strategist, designer, coder), and the evolution of search behavior. Josh shares insights from his experience, emphasizing the need for businesses to establish their strategy and vision internally before engaging vendors. He also discusses the 'law of diminishing returns' in marketing spend and provides a framework called the 'crystal ball of marketing' to determine appropriate budgets. The conversation touches on various marketing aspects, including SEO, pay-per-click advertising, and the execution vs. visionary roles in marketing. Chapters00:00:11 Introduction and Background Jon Henson introduces the podcast episode’s topic, which is about finding the right marketing partner for businesses. He emphasizes that the discussion will not be a sales pitch for any particular company. Josh Ramsey is introduced as a fractional CMO with extensive experience in helping businesses with their marketing. 00:01:16 Understanding the Role of a Fractional CMO Josh Ramsey explains the concept of a fractional CMO, which involves providing strategic vision and execution oversight for a company’s marketing efforts on behalf of the CEO. He differentiates a... --- > Get Help With Content Marketing From Fractional CMO. Discover how businesses can stay competitive with effective content marketing strategies. Learn how to navigate the complexities and thrive under the direction of a Fractional CMO. - Published: 2024-04-24 - Modified: 2024-07-08 - URL: https://jrcmo.com/help-with-content-marketing/ - Categories: Blogs Fractional CMOs: Your Secret Weapon for Content MarketingStaying ahead of the curve is crucial for businesses aiming to thrive. Among the plethora of strategies employed to achieve this goal, content marketing has emerged as a powerhouse. However, navigating the intricacies of content marketing can be daunting, especially for businesses without a dedicated chief marketing officer (CMO) or a marketing agency. Hiring a Fractional CMO can provide expertise and guidance for creating and implementing a successful content marketing strategy. Let’s delve deeper into how a Fractional CMO can become a secret weapon in your company's marketing plan. Understanding the Basics of Content MarketingContent marketing is all about providing valuable and interesting content to your audience. The purpose of this strategy is to keep a particular audience interested by consistently providing them with high-quality content. This content should be valuable and engaging to the audience. The goal is to maintain the audience's attention and keep them coming back for more. This strategy aims to ensure that the audience remains engaged and interested in the content being offered. The end goal is to establish your brand as a leading authority in your field, building trust and credibility among your target audience. Content marketing transcends the direct selling approach for your product or service, focusing instead on enlightening your audience. This can be achieved through a variety of formats, including blog posts, video content, podcasts, and infographics, each tailored to meet the preferences of your audience. Content marketing is all about informing and engaging... --- > Need help with PPC? Strategic Pay-Per-Click (PPC) advertising can set you apart from the competition, so don't miss out. Read our latest blog to learn how partnering with a Fractional CMO to leverage your paid ad campaigns can elevate your digital marketing game! - Published: 2024-04-11 - Modified: 2024-07-08 - URL: https://jrcmo.com/fractional-cmo-for-ppc-marketing/ - Categories: Blogs Transform Your Business with a Strategic PPC BoostSee how a Fractional CMO can helpIn today’s fast-paced digital landscape, businesses that leverage Pay-Per-Click (PPC) advertising are setting themselves apart from the competition. However, mastering PPC requires precision, strategy, and a deep understanding of digital marketing dynamics. This is where the expertise of a Fractional Chief Marketing Officer (CMO) becomes invaluable. With a robust strategy tailored by a seasoned Fractional CMO, your pay per click marketing campaigns can drive significant growth, improve your online visibility, and ultimately transform your business. Let’s dive into how this partnership can elevate your digital marketing game to unprecedented heights. Understanding the Role of a Fractional CMO in PPC StrategyA Fractional CMO brings vast marketing expertise and high-level strategy on a flexible basis, serving as the mastermind behind your PPC strategy. They craft a symphony of keywords, ad placements, and bidding strategies that align with your marketing goals, transforming your PPC campaigns into a finely-tuned machine that maximizes your marketing investment. With deep insight, a Fractional CMO meticulously targets and optimizes campaigns across various platforms, helping your business achieve significant growth and enhanced online visibility through effective PPC advertising. Why PPC Needs Expert OversightNavigating Pay-Per-Click (PPC) advertising's complexities requires understanding various crucial factors, from detailed keyword research to accurate audience targeting and strategic ad placement. A Fractional CMO's experienced perspective turns challenges into growth opportunities, making your PPC campaigns more than just advertising attempts—they become deliberate investments aimed at your business goals. Their expertise in search engine... --- > Fractional CMO for Digital Marketing. Can a Fractional CMO help with SEO and Digital Marketing? How can you increase online visibility by optimizing SEO? Get answers to these questions and more in our latest blog. - Published: 2024-02-22 - Modified: 2024-07-08 - URL: https://jrcmo.com/fractional-cmo-for-digital-marketing/ - Categories: Blogs Role of a Fractional CMO in Digital MarketingEnhancing Online Visibility through SEOIn the modern business world, having a robust online presence is a fundamental necessity. With the digital landscape rapidly evolving, marketing teams need to be constantly proactive to keep up with the pace. SEO (Search Engine Optimization) and digital marketing initiatives are two vital components that play significant roles in enhancing online visibility. But managing these components effectively and efficiently requires expertise and foresight. That's where the role of a Fractional Chief Marketing Officer (CMO) becomes crucial. Understanding the Importance of SEO in Digital MarketingSEO goes beyond just achieving top spots on search engine results pages. It's about visibility, trust-building, and establishing your brand as an authority in your industry. A properly optimized website offers a seamless and user-friendly experience, making it simpler for search engines to crawl, index, and comprehend your content. As a result, your website stands a higher chance of appearing when users perform relevant searches. This leads to increased organic traffic and potential customer acquisition. The strategies that go into effective Search Engine Optimization (SEO) include keyword research, content creation, backlinking, technical SEO, local SEO, and consistent tracking of performance metrics. By putting these strategies into practice, businesses can not only increase their online visibility but also gain credibility. In a digital age where customers have a plethora of options at their fingertips, credibility and visibility are critical to not just attracting new customers but also retaining existing ones. At the core, SEO is not... --- > Can A Fractional CMO Help With Social Media? A Fractional CMO is an industry expert who brings a plethora of knowledge about crafting and managing digital marketing campaigns, including social media. Find out more in our latest blog. - Published: 2024-02-19 - Modified: 2024-07-08 - URL: https://jrcmo.com/get-help-with-social-media/ - Categories: Blogs Unlocking Social Media Success: Can a Fractional CMO Help? Discover the key to social media success with insights on how a Fractional CMO can elevate your strategy and propel your brand online. In today's world, social media has become a pivotal aspect of a successful marketing strategy. However, many businesses struggle to unlock its full potential. This is where a Fractional CMO comes in. A Fractional CMO or Chief Marketing Officer is an executive-level professional who provides strategic marketing expertise to a company on a part-time or contract basis. They offer a cost-effective solution for businesses that need high-level marketing guidance but may not have the resources or need for a full-time position or costly marketing agencies. Understanding the Role of a Fractional CMOWhy hire a Fractional CMO? Think of hiring a Fractional CMO as your secret weapon in the complex world of marketing. This industry expert brings a plethora of knowledge in crafting and managing potent marketing campaigns. Their essential function is to assist business team members in optimizing their marketing activities to align with their broader business goals. They take the lead in molding a distinctive brand voice and are often at the helm of multi-faceted campaigns. A Fractional CMO offers valuable insights and direction, allowing your business to thrive in the fast-paced, competitive business landscape of today. Leveraging Social Media for Brand AwarenessExploiting the opportunities provided by social media platforms can be instrumental in elevating brand recognition. A Fractional CMO, armed with their deep understanding of these... --- > Digital Marketing Guide. Adopting a robust digital marketing strategy can be a game-changer in propelling your business forward. Read our guide for insights on the importance of digital marketing and related strategies. - Published: 2024-02-02 - Modified: 2024-02-21 - URL: https://jrcmo.com/digital-marketing-guide/ - Categories: Blogs Digital Marketing Guide: An OverviewTaking Your Business to the Next Level As we delve into the era of digitization, it’s crucial for businesses to keep pace with the rapidly evolving trends in the digital landscape. Adopting a robust digital marketing strategy can be a game-changer in propelling your business forward. This guide will equip you with insights on the significance of digital marketing and strategies to harness its power, ultimately guiding you to elevate your business to new heights. Understanding the Importance of Digital MarketingDigital marketing is a powerful tool in our modern age, offering businesses the ability to connect with audiences in real-time. This approach transcends the limits of traditional marketing methods, providing a cost-effective and efficient alternative. The dynamic nature of digital marketing not only expands a company's reach but also enhances their return on investment. Moreover, it allows for reputation building in a way that traditional marketing never could, fostering a bond between businesses and their target audience in a rapidly evolving digital world. The sheer breadth of digital marketing's impact is a testament to its indispensability in today's business landscape, no matter what products or services you offer. Formulating a Successful Digital Marketing StrategyDeveloping an effective digital marketing strategy is akin to laying a solid foundation for a building. It necessitates outlining clear business objectives and recognizing your target demographics. It requires deep diving into competitor analysis and identifying the most beneficial digital marketing channels for your venture. Financial planning, coupled with the establishment of clear... --- > How Important Is My Homepage to Google? Read our latest blog to explore the role of homepages in Google's algorithm. Gain insights into their importance for optimal online visibility and ranking. - Published: 2024-01-24 - Modified: 2024-02-21 - URL: https://jrcmo.com/how-important-is-my-homepage/ - Categories: Blogs Are Homepages The Most Important To Google? Explore the role of homepages in Google's algorithm—gain insights into their importance for optimal online visibility and ranking. Numerous statements made by individuals employed at Google suggest that the homepage may hold the most significant position in Google's ranking algorithm. In fact, a recent statement from a Googler highlights the homepage as the most important landing page of a website. This differs from the general belief within the search community, which views the inner pages of a website as being of utmost importance. While it is well-known that links play a vital role in indicating which pages of a website are crucial, multiple statements from Google employees suggest that the homepage may hold a more prominent position than previously believed. Then Vs. NowIn the early days of SEO (search engine optimization), the home page was considered to be the most critical part of a website because links from directories and reciprocal linking predominantly directed towards the homepage. This made the homepage the most powerful page of the site. However, nowadays, inner web pages hold greater importance for many websites since individuals tend to link to content or build links to it. SEO strategy emphasizes link building as a way to enhance the rankings of specific inner pages, giving them a better chance of ranking higher in organic search results. What Does Google Say? It was a bit surprising when Gary Illyes, a Google employee, asserted that the homepage is the most important page... --- > Benefits of Using a CRM. No matter the size of your company, you can effectively manage and store vital sales data with the help of customer relationship management (CRM) solutions. Solidify a connection with your customers. Find out how a CRM can serve you and streamline your business processes. - Published: 2024-01-19 - Modified: 2024-02-21 - URL: https://jrcmo.com/why-use-a-crm/ - Categories: Blogs The Benefits of Using a CRMThe use of a CRM platform offers a dual advantage to both businesses and their customers. With the aid of specialized tools, businesses can develop strong and profitable connections with their clientele. Meanwhile, customers are afforded a customized experience and treated with utmost care. This versatile system provides benefits that extend throughout the entire sales cycle - from discovering new prospects and transforming them into repeat customers, to retaining their loyalty and ensuring continued patronage. What Is a CRM? Businesses can effectively manage and store their customers' data with the help of customer relationship management (CRM) solutions. Such data can be analyzed to extract valuable insights, automate marketing and sales processes, and even forecast future sales. A plethora of CRM software providers are available in the market, with each solution designed to cater to specific business goals and objectives. Top Benefits of Using a CRM SystemThe primary advantage of utilizing CRM solutions is to enhance your capacity for overseeing customer relationships. CRMs offer a variety of ways to manage these relationships. Ultimately, every advantage provided by a CRM serves as another means to solidify your connection with customers. Centralize Customer DataOne of the major benefits of utilizing a CRM is the ability to integrate all customer information into a single, easily accessible platform for all stakeholders. This centralized database, containing a wealth of comprehensive customer data, forms the basis for a variety of CRM functionalities, including task automation and a more profound understanding of customer... --- > Are you ready to drive significant growth for your business, but struggling to decide what kind of budget you should be allocating to digital marketing? Fractional CMO. - Published: 2024-01-18 - Modified: 2024-02-21 - URL: https://jrcmo.com/making-sense-of-your-digital-marketing/ - Categories: Blogs Making Sense of Your Digital Marketing Budget: How to Allocate it EffectivelyEnhance your online strategy with tips on effective allocation of your digital marketing budget—drive success with purposeful spending. Are you ready to drive significant growth for your business, but struggling to decide what kind of budget you should be allocating to digital marketing? Fractional CMO, Joshua Ramsey’s conversation with a prospect (summarized below) reveals valuable insights. This blog breaks down key aspects of a digital marketing budget and aims to explain the reasoning behind those scary dollar amounts. Your budget should primarily depend on the outcomes you expect to see. Before arriving at the magic figure, it’s critical to have a good understanding of the size of your target market, the scope and number of marketing programs you run, and how solid your SEO game is. Let’s start at the top. How Big is Your Target? This factor influences the complexity and volume of the campaigns you’ll need. As the saying goes, the bigger the fish, the bigger the bait required. Understanding your SEO and Marketing ProgramsHow well is your SEO performing? And how many marketing campaigns are you running? You’ll need enough resources to manage or implement all of them efficiently, and a robust SEO strategy can often require substantial investment. Cost StructureHere’s where the conversation takes a frightening turn: A ballpark figure suggests a minimum budget of $6,000 per month for the first three months to establish a firm base. Sound terrifying? Let's break it down. During... --- > As businesses continue to evolve and adapt to the ever-changing market, the role of a Chief Marketing Officer (CMO) has become increasingly crucial. However, for small and medium-sized companies, hiring a full-time CMO may not always be feasible or cost-effective. - Published: 2023-12-15 - Modified: 2024-02-21 - URL: https://jrcmo.com/8-signs-your-company-needs-a-fractional-cmo/ - Categories: Blogs 8 Signs Your Company Needs a Fractional CMOWhat Does a Fractional CMO Do? Exactly what is a Fractional CMO? As businesses continue to evolve and adapt to the ever-changing market, the role of a Chief Marketing Officer (CMO) has become increasingly crucial. However, for small and medium-sized companies, hiring a full-time CMO may not always be feasible or cost-effective. This is where a Fractional CMO comes in. A Fractional CMO is an experienced marketing professional who provides strategic guidance to your existing marketing team. This person can work on a part-time or contract basis, without the commitment of a full-time employee. If you're unsure if your company needs a Fractional CMO, here are several things to consider. Signs your company needs a Fractional CMOHow do you know if your business should hire a Fractional CMO? Below, we’ll discuss 8 signs your company could benefit from Fractional CMO services: 1. Your Marketing Strategy is Nonexistent or Ineffective A Fractional CMO can assess your current marketing initiatives, identify any gaps or weaknesses, and develop a comprehensive marketing strategy tailored to your business goals. Remember, a well-crafted marketing strategy is the foundation of any successful marketing campaign. If your current strategy is nonexistent or ineffective, it's time to consider bringing in a Fractional CMO who can help you turn things around and achieve your marketing goals. 2. You Lack Digital Marketing ExpertiseIf your company struggles in the dynamic realm of digital marketing, it's a clear indicator that a Fractional CMO could be beneficial.... --- > We're thrilled to announce our inclusion in DesignRush's list of top Digital Marketing Agencies in Texas. Discover how our expertise can elevate your brand's online presence - Published: 2023-11-17 - Modified: 2024-05-28 - URL: https://jrcmo.com/a-dallas-based-fractional-cmo-digital-marketer/ - Categories: unassigned I'm happy to mention that we've been listed on Digital Marketing Agencies In Texas by DesignRush --- > Thank you for sharing all the pertinent details; it’s greatly appreciated. While my schedule doesn’t permit a call this week, - Published: 2023-10-26 - Modified: 2024-10-14 - URL: https://jrcmo.com/pertinent/ - Categories: unassigned Dear Joshua Ramsey,Thank you for sharing all the pertinent details; it's greatly appreciated. While my schedule doesn't permit a call this week, I've compiled some information to give you a head start in considering whether this partnership aligns with your goals. Currently, I manage two websites: 1. **ETsHomeRepair. com**: An older site crafted with HTML, PHP, and a dash of JavaScript. 2. **ETsRR. com**: A newer site built on WordPress using the Oxygen builder. However, this project encountered a hiccup when the developer paused due to personal reasons. This site, while visually appealing, may not be as lightweight as I'd prefer. Google has even sent me a few warnings about its speed. Firstly, do you have Google Analytics or Search Console set up on either site? If so, I'd appreciate access at StrategicPointAnalytics@gmail. com . At this stage, our focus is on execution rather than creativity, as we already possess a detailed design and layout. You can find the design here: ( https://www. figma. com/file/gBza94HGlNrmYjlse98OOi/ETs-Web-Layout? node-id=0%3A1). I've also attached PDFs outlining our style and brand. However, I must express my reservations about the current design. Based on my extensive experience with websites, I believe this design may not attract the higher-end jobs we desire. The examples I shared, like ( https://www. blue-ribbon-construction. com/) and ( https://www. distinctiveremodeling. com/), offer insights into the quality of design that performs well in our field. Regarding WordPress, while it wasn't my initial preference, I've come to accept it. It facilitates content posting by non-coders,... --- > The Power of Fractional CMO Services. See how leveraging the expertise of a Fractional CMO can unlock the full potential of your marketing efforts without the long-term commitment. Read our latest blog to learn more. - Published: 2023-10-16 - Modified: 2024-02-21 - URL: https://jrcmo.com/fractional-cmo-services/ - Categories: Blogs Unlocking Business Success: The Power of Fractional CMO ServicesIn the ever-evolving landscape of digital marketing, having a seasoned Chief Marketing Officer (CMO) on your team is invaluable. However, for many businesses, the cost of a full-time CMO may not align with budget limitations. Enter Fractional CMO services, a strategic solution that brings the expertise of an accomplished marketing executive without the hefty price tag. What is a Fractional CMO? A Fractional CMO is a part-time, outsourced Chief Marketing Officer who collaborates with your team to develop and execute impactful marketing strategies. This innovative approach allows businesses to access high-level marketing acumen without committing to a full-time executive role. Key Benefits of Fractional CMO ServicesHaving a Fractional CMO is cost-effective. Fractional CMOs offer cost savings compared to hiring a full-time executive, making high-level marketing expertise accessible to businesses of all sizes. These professionals possess invaluable marketing expertise. They bring a wealth of experience and vision to the table, helping businesses navigate shifting marketing landscapes and stay ahead of the competition. CMO services are agile. Fractional CMO services are adaptable to your business needs. Whether you require assistance with a specific project or ongoing guidance, a Fractional CMO can tailor their services accordingly. In addition, a Fractional Chief Marketing Officer offers objective insights. An external perspective can be the difference between success or failure. Fractional CMOs provide a fresh, unbiased evaluation of your marketing strategy, ensuring a holistic and effective approach. Implementing Fractional CMO Services Assessment: A Fractional CMO starts by understanding... --- > Your Roadmap to Growth. Read the latest blog by Joshua Ramsey, Fractional CMO. It's a valuable case study for businesses navigating the complexities of reaching the right audience, particularly in the high-dollar, long-term project landscape. - Published: 2023-10-10 - Modified: 2024-02-21 - URL: https://jrcmo.com/marketing-lessons-learned/ - Categories: Blogs Lessons Learned From a Marketing Disaster: Your Roadmap to GrowthIn the realm of B2B marketing, there are lessons to be learned from both success and failure. Cherie and Joe embarked on a journey that took them through the ups and downs of marketing their high-value services. Their story serves as a valuable case study for businesses navigating the complexities of reaching the right audience, particularly in the high-dollar, long-term project landscape. A Costly Misstep: The Email Marketing Disaster Cherie recalls their initial marketing attempt, explaining that they started with email marketing. Unfortunately, this strategy quickly became a financial disaster, costing them around $4,000 per month with minimal results. Joe also reflects on this failure, taking responsibility for his part in it. He admits that it was a disaster and acknowledges that he didn't follow through on his commitments. While Joe acknowledges the expertise of their marketing consultant, he identifies a critical issue that played a role in their downfall. 4 Marketing Tips for Success from Joshua Ramsey To address their marketing dilemma, Cherie and Joe turned to Joshua Ramsey, an expert in the field. Joshua is known for his logical approach and offered insights that would prove invaluable. Understanding the Target Audience One of the key insights was centered on comprehending the target audience. Joshua emphasized the significance of constructing a persona and determining whether potential clients were cognizant of their offerings, actively seeking them, or entirely unaware. Understanding your audience isn't just a marketing strategy; it's a mindset. It's... --- > When improving customer relations, we typically think about service and support rather than customer engagement. However, this goes beyond high-quality customer service. - Published: 2023-09-14 - Modified: 2024-02-21 - URL: https://jrcmo.com/customer-engagement-101-top-5-ultimate-guide-for-customer-success/ - Categories: Blogs What is customer engagement? IntroductionWhen improving customer relations, we typically think about service and support rather than customer engagement. However, this goes beyond high-quality customer service. Delighting customers and encouraging them to spend more money with your brand isn't enough. In fact, this could make them feel transactional and less meaningful to your company. "What does customer engagement” truly signifies? Although there are plenty of definitions for the buzzword “engagement”, they all have one thing in common. Customer engagement is everything related to the interaction between a company and customers. Paul Greenberg was spot on with his definition: According to this definition, clients choose the way they’d like to be engaged with individually. This is a good point – in giving customers the option to choose, they are much more likely to find an approach that they deem beneficial. As a result, they strengthen their emotional investment in your company. This is a good way to build better customer relationships. Without connecting on a deeper level, it takes a much longer time for a customer to buy a product, if at all In this post, we'll discuss everything you need to know about customer engagement, , and how it can enhance customer relations in your organization. Based on this guide, it's clear that customer engagement positively impacts your business and ensures a stronger customer base. However, it's not so simple to just jump right in. 1. Share valuable contentIn order to establish a strong connection with your customers, be useful to them. Engaging customers... --- > A keyword match type allows your ad to show on searches that are related to the meaning of your keyword, which can include searches that don’t contain the keyword terms. - Published: 2023-09-14 - Modified: 2024-02-21 - URL: https://jrcmo.com/adwords-glossary-descriptions/ - Categories: Blogs GlossaryIntroductionBroad match- A keyword match type allows your ad to show on searches that are related to the meaning of your keyword, which can include searches that don’t contain the keyword terms. This allows you to reach more searches than with exact and phrase matches. Phrase Match- A keyword match type that allows you to show your ads on searches that include the meaning of your keyword. The meaning of the keyword can be implied, and user searches can be a more specific form of the meaning. This allows you to reach more searches than with exact match and fewer searches than with broad match. Exact match- A keyword match type that allows you to show your ads on searches that have the same meaning or same intent as your keyword. Exact match gives you the most control over who sees your ad but reaches fewer searches than both phrase and broad match. This allows you to reach only users who make searches with the same meaning as your keywords, including: Misspellings Singular or plural forms Stemmings (for example, floor and flooring) Abbreviations Accents Negative Keywords- Negative keywords let you exclude search terms from your campaigns and help you focus on only the keywords that matter to your customers. Better targeting can put your ad in front of interested users and increase your return on investment (ROI) Search Terms Used- A list of search terms that a significant number of people have used before seeing your ad. Use this report... --- > Episode 1 Part - Josh Ramsey, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-03-30 - Modified: 2024-01-16 - URL: https://jrcmo.com/episode-1-part-1/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Episode 1 Part 2 - Josh Ramsey, Joshua Ramsey will take your brand to the next level. Using Outsourced CMO services provides CMO-level involvement without having to pay the salary of a full-time marketing executive. - Published: 2023-03-30 - Modified: 2024-01-16 - URL: https://jrcmo.com/episode-1-part-2/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > A fractional CMO is a marketing strategist who can help you with many aspects of your business. This includes SEO, PPC advertising, social media campaigns, content creation and more. - Published: 2022-08-05 - Modified: 2024-02-21 - URL: https://jrcmo.com/why-hire-a-marketing-strategiest-fractional-cmo/ - Categories: Blogs Why Hire a Marketing Strategist (Fractional CMO)? A fractional CMO is a marketing strategist who can help you with many aspects of your business. This includes SEO, PPC advertising, social media campaigns, content creation and more. In this article we'll discuss why you might want to use a fractional CMO and how it can help improve your overall online presence and lead generation efforts. Businesses that turn to a digital marketing strategist can expect to see: Content writing SEO, Google ads and display ads Website development Social media marketing Content WritingContent writing is a critical part of any marketing strategy. Content is the key to building trust with your audience, developing rapport with them and getting them to take action on your calls-to-action. It’s also a great way to build brand awareness, create brand loyalty and sell more products or services. Marketing strategists have many tools at their disposal including social media management, content creation and digital advertising; however at its core it is about telling your story in an authentic way that resonates with customers. By hiring a fractional CMO you get access to all the tools but also someone who understands how those tools work together to achieve the best possible results for you business. SEO, Google Ads, Display AdsYour website is the most important source of traffic and leads for your business. The more people you can reach, the more likely they are to become customers. In order to get more people to visit your site, you... --- > If you’re looking for marketing help, a fractional CMO may be the perfect solution. A fractional Chief Marketing Officer (CMO) is a consultant who provides strategic, operational and tactical advice to companies in all stages of growth. - Published: 2022-08-04 - Modified: 2024-02-21 - URL: https://jrcmo.com/why-hire-a-fractional-cmo-before-a-marketing-consultant/ - Categories: Blogs Why Hire a Fractional CMO Before a Marketing Consultant? IntroductionIf you're looking for marketing help, a fractional CMO may be the perfect solution. A fractional Chief Marketing Officer (CMO) is a consultant who provides strategic, operational and tactical advice to companies in all stages of growth. As a fractional CMO, I've worked with companies of many different sizes—from start-ups to Fortune 200 corporations—and I'm here today to tell you why hiring a full-time marketing head might not be the best use of your resources. A fractional CMO will see the big pictureFractional CMOs can help you see the big picture. The CMO will be able to look at your organization's goals and objectives, and then look at how your marketing team plays into that. They can make suggestions for how to reach those goals with the limited resources at hand, and they'll be able to help you make sure everything is working together as effectively as possible. A fractional CMO will also be able to take a wider view of their own department's work. For example, if your sales team doesn't have a good product catalog on their website, this could affect customer service because customers will call asking questions about products they couldn't find online or through another channel like email or social media marketing campaigns. A fractional CMO would see all of this happening in real time so they could address it quickly by working directly with all departments involved instead of just trying stuff out until something... --- > How to Create and Sell an Online Course. This latest blog by Joshua Ramsey, SEO Expert, discusses the importance of online courses and how to create one. By following his step-by-step checklist, you'll be ready to create and sell a successful online course today! - Published: 2020-08-17 - Modified: 2024-02-21 - URL: https://jrcmo.com/how-to-create-and-sell-an-online-course-from-zero-to-first-launch/ - Categories: Blogs How to Create and Sell an Online Course: From Zero to First LaunchWhen creating an online course, many people still have doubts about where to start and how to guarantee success after launch. One of the advantages brought by the internet was the ease of disseminating knowledge and learning a new competence or skill. The network has reduced travel costs, democratizing access to education to all corners of the world where it reaches. The new form of distance learning - known as distance learning - has also optimized labor costs, allowing a course recorded once to serve thousands of classes. Because it has flexible hours as its main attraction, this modality attracts the public that wants to invest in their education, training and professional updating, but cannot give up responsibilities with work and family. If you are interested and want to know more about setting up an online course , keep reading to get the most important information, in addition to a detailed step by step. Why invest in online courses? Investing in courses and training has never been more important than it is today. The dynamism of the internet is already part of all aspects of our daily lives and, of course, it also affects the job market. Today, the employer expects the best from his employee: the best education and training that places him above the average, thus also leveraging the competitiveness and results achieved by the company. Even with all this demand for performance, fitting studies between... --- > Social Marketing: What It Is and How to Create a Success Plan. In this latest blog, Joshua Ramsey, SEO Expert, discusses the importance and how to's of social marketing. Then he gives a step by step list on how to improve your online presence using social media. Get started now. - Published: 2020-08-14 - Modified: 2025-06-26 - URL: https://jrcmo.com/social-marketing-what-it-is-and-how-to-create-a-success-plan/ - Categories: Blogs Social Marketing: What It Is and How to Create a Success PlanHave you thought about creating social marketing to leave a positive mark on the world? We know that humanity has adopted a more solidary profile in recent decades. More and more people are concerned with supporting causes of social interest. A survey conducted by the Ethos Institute reveals that 50% of Brazilian consumers declare themselves to be adept at supporting or punishing companies based on their social participation. In addition, the survey also reveals that 24% of consumers prefer to buy products or services from companies that have social responsibility at the expense of those that do not have this concern. With that, it is noticed that more and more social responsibility can be seen as a market opportunity for companies. Larger companies that have capital for this can invest in social marketing campaigns to improve their image before the public and leave a positive mark on the world. They must participate in social marketing as a way of aspiring values for the customer, sharing these ideas. Any company that wants to continue to be well regarded and accepted by customers should consider applying social marketing. This is a powerful tool to stand out from the competition, but also a way to improve citizenship relations, using marketing as a basis for support. That is, marketing must be a consequence of social responsibility and not the other way around. In this article, you will follow important information for your strategy.... --- > 11 Tips to Make Your Company an Online Sales Machine. Looking for ways to increase monthly sales? The process starts with lead generation, goes through the training of the team and monitoring of indicators and reaches the marketing strategy and customer experience. Read more in our latest blog. - Published: 2020-08-11 - Modified: 2024-04-08 - URL: https://jrcmo.com/11-tips-to-make-your-company-an-online-sales-machine/ - Categories: Blogs 11 Tips to Make Your Company an Online Sales MachineDo you want to create a real sales machine and increase sales at the end of the month? So, the first thing you should keep in mind is that you need to improve your sales process. I'm not saying that he's bad. It may even be that you already have an incredible dynamic in the company, achieving satisfactory results. But optimizing performance is something that must be done continuously. Thus, the development of a sales machine occurs in several stages. It starts from the generation and qualification of leads , goes through the training of the team and monitoring of indicators and reaches the marketing strategy and the experience delivered to the consumer. There are many different aspects, isn't it? So the sooner you start, the better. Ready to create your sales machine? Read on and we will learn more about the fundamental tactics to succeed in this challenge. Follow me. What is a vending machine? Unite the human expertise of the sales team and use technology to increase the company's performance. You can tell that the sentence above sums up the meaning of a vending machine. This term basically represents having a sales process so efficient that the indexes increase steadily - as if it were automatic. In sales jargon, it is as if the product "sold itself". But building a sales machine is not an easy task. Nor is it something that can be built overnight. In fact, this... --- > 10 Free Google Tools for Content Marketers. When it comes to content marketing, the tools and strategy you use have a big impact on the bottom line. Joshua Ramsey, SEO Expert and Fractional CMO, lists tips for making your content relevant and searchable. - Published: 2020-08-08 - Modified: 2024-02-21 - URL: https://jrcmo.com/10-free-google-tools-for-content-marketers/ - Categories: Blogs 10 Free Google Tools for Content MarketersDo you consider yourself a content marketer? Regardless of how much experience you have or the results you have obtained in the past, you can always improve your performance. Many people see Google only as a search engine. There is nothing wrong with wanting to have your site well positioned in the search results, but you cannot ignore the process necessary to reach that result. When it comes to content marketing, the tools and strategy you use have a big impact on the bottom line. It doesn't matter if you are new to content marketing or if you already have years of experience behind your back, this post may change your future approach. Next, I'll talk a little about 10 free Google tools that every content marketer should use. You may not use them daily. Some may not be suitable for your marketing strategy. Still, I'm sure you'll find one or two that can change your approach for the better. 1. Google AdWords: Keyword PlannerLooking for a tool that helps you find and select the best keywords for your business? While there are many options available, each with its own particulars, Google's Keyword Planner remains one of the best. There are many reasons to like this Google tool, including the fact that it is free and extremely simple to use. As a content marketer, you should always look for keywords that can boost your website or a specific blog post. My advice for using... --- > User Experience (UX): Understand What It Is and How to Apply it to Your Business. Read this latest blog by Joshua Ramsey, SEO Expert, to learn how the user experience of your website can make or break the effectiveness of your online presence. - Published: 2020-08-05 - Modified: 2025-02-14 - URL: https://jrcmo.com/user-experience-ux-understand-what-it-is-and-how-to-apply-it-to-your-business/ - Categories: Blogs User Experience (UX): Understand What It Is and How to Apply It to Your BusinessWhat is user experience and why has this concept gained prominence in the market? I already say that, in a competitive market, UX is a golden word if you want to maintain a competitive edge . But first, let's go to a basic definition. User experience is the experience that the customer has with a product or service. If there is an excellent interaction, it is likely that the user will buy again from the company. But if UX is bad, you lose the customer. In other words, we are talking about an important issue for brands. But how is the user experience planned? There are several elements that contribute to a satisfying experience, from simple and organized design to ease of use. Want to know more about the concept? Check out some topics that we will explore throughout the article: What is user experience Importance UX elements Benefits UX and UI: differences Tips for applying UX in the company. Come on? Good reading. What is User Experience (UX)? User experience (UX) means user experience . It consists of the elements of the customer's interaction with a product or service. As the name says, it is the experience he has with a particular item. For this reason, UX is decisive for the success or failure of a company in the market. In other words, it is how the end customer interacts with the product, creating positive... --- > Website Design Strategy Explained. Need help with designing a website? Read the latest blog by Joshua Ramsey, SEO Expert, on how to choose a website design that will attract visitors and create leads for your company. - Published: 2020-08-03 - Modified: 2024-07-10 - URL: https://jrcmo.com/design-strategy-explained/ - Categories: Blogs Design Strategy ExplainedWhen it comes to design, a lot of people have questions, and it’s really hard to find the right design for your website. But here’s what I’ve come to learn, that there are three main mindsets when it comes to a good design. The first one are coders. And what happens too often is that you, the businessowner, you hire a person or a company to design your website, but what you should be asking is who actually does the design and who actually does the codes. Because these are two different minds that have to come together to make exactly what you’re looking for. Here’s what I mean. What is a coders’ environment that they thrive in? Now, what is a designers’ environment that they thrive in? A coder, probably more of a dim-litted room with web monitors in front of them, and all they see is numbers and lines of code. But a designer, they’re going to thrive in a bright atmosphere that they get their imagination going, and it sparks some type of motion in them that’s going to get them creatively thinking, right? So, there are two different people. But what has to happen is that those people have to come together, and oftentimes they don’t know how to come together, that’s why you have the strategist. The strategist helps you, the businessowner, focus on the bigger concept, the bigger idea and strategy that your company needs to communicate. Every design of every website... --- > SEO Expert, Joshua Ramsey discusses important strategies for improving and optimizing your landing pages - including headlines that make an impact, placement of information on the page, A/B testing and more! Need additional information? Contact Josh today. - Published: 2020-05-22 - Modified: 2024-02-21 - URL: https://jrcmo.com/improve-your-landing-pages/ - Categories: Blogs Improve Your Landing PagesThe 73% of companies that run online advertising, or any type of advertising, do not use landing pages! This blows me away! For a company to pay for advertising on a specific message and not drive users to a specific landing page is absurd. There are several reasons that I want to share as to why not having landing pages is a ginormous mistake. I then want to share some key bullet points for you to think about when you do start building landing pages. Why Have A Landing Page For Advertising? Have you ever looked a an ad online or on TV and then go to research it. Only to see on the website that you have an overwhelming choice of information and direction to choose from? It is maddening. Here is a company that paid between $100 or $5000 to place and ad on TV, Billboard, or online and they don’t have a strong CTA (call to action) or there is a lot of clutter content that distracts the prospect from just getting information only on the draw of that product. Keep Your Information Focused. It is really simple. If you are advertising for a specific product or service – KISS it (Keep it simple stupid). When you are looking for a bike and you click on an ad, you want to land on the bike page, not the home page of Amazon or Walmart. It really is that simple. Here are some simple strategies... --- > How can podcasts help you grow your brand? Digital Marketer Joshua Ramsey outlines exactly what podcasts are, why they are important in any marketing strategy, how to get on the right podcast, and more. Need additional information? Contact Josh today! - Published: 2020-04-22 - Modified: 2024-02-21 - URL: https://jrcmo.com/why-podcasts-will-grow-your-brand/ - Categories: Blogs Why Podcasts Will Grow Your Brand. What Is A Podcast? Podcasting provides a person the opportunity to publicly express their passion for a product or service and reach people who may be looking for unique information. Podcasts easily allow you to grow your band and get more mentions online. Distribution channels for podcasts already exist, ensuring your content will reach listeners. Why Be On A Podcast? You know what a laugh track on a TV show is. It is an undertone of a show that allows the viewers brain confirm that whatever was just said or action done was meant to be funny. Most people tune out the laughing during a show. A study showed that TV execs have found that adding laughter results in the audience laughing longer and more often at the show. It instills positive feelings, thus you feel more like watching that TV show. When you show that you are a likeable, agreeable person on a larger platform you create social proof. Social proof is one of Robert Cialdini's six principles of persuasion which maintains that people are especially likely to perform certain actions if they can relate to the people who performed the same actions before them. People buy from people they like. A podcast can boost your visibility fast! Getting On The Right Podcast Every business owner likes to think as themselves as a completely unique individual, but we tend to be the worst communicators of our brand. Thus, finding the right podcast communicator... --- > Digital Marketing Director and SEO Expert Joshua Ramsey discusses the topic of Search Algorithm Updates and how to know when they'll be rolling out. Learn more about SEO Sensors and the tools that track Google's SERP changes. Still need help? Contact Josh today! - Published: 2020-03-22 - Modified: 2024-04-24 - URL: https://jrcmo.com/how-to-know-when-search-algorithm-updates-are-rolling-out-seo-sensors/ - Categories: Blogs How To Know When Search Algorithm Updates Are Rolling Out – SEO SensorsOften Google will roll out big updates to the Google search results. The frustration is that Google never speaks about the rollouts until they are done and someone in the core SEO community asks about it. The thing that good SEO needs to be doing is watching ‘Sensors’. When you are interviewing SEO agencies it is a smart question to ask what they think about SEO sensors and which ones they use. In the blog below I am going to share some critical information about SEO sensors, how they work and which ones you should be watching. What is a SEO Sensor? SEO Sensors track volatility of Search Engines (Google, Bing, Yahoo, etc. ) SERPs based on daily changes in rankings to monitor any signs that could indicate an update to search engines algorithms. Google rolls out updates to its ranking algorithm often so their results pages can change at any time. Good SEO sensors tool monitor Google’s (and other search engines) behavior, allowing you to determine if your industry is prone to change compared to the rest of search results. Are All SEO Sensors The Same? No. Some sensors will not pick up the changes until a month or more behind the actual updates How do SEO Sensors Work? Sensors check search results for a fixed set of keywords daily. The exact method is a proprietary formula for most companies. In the end the total value reflects... --- > What does a Fractional CMO do for your company? If you've ever considering using cmo services, keep reading. In this blog Joshua Ramsey outlines what you can and should expect from an Outsourced CMO. Want more information? Contact Josh today! - Published: 2020-01-22 - Modified: 2024-02-21 - URL: https://jrcmo.com/what-does-a-fractional-cmo-do/ - Categories: Blogs What a Fractional CMO SHOULD Be Doing For Your Company. #1 and more important INNOVATE the marketSome clients actively look for agencies that can propose new ways to help achieve their business objectives. Copying and pasting one campaign idea from client to client, or project to project, is easy in the short run but you may lose the long game as other agencies experiment with new technologies to enhance their digital campaigns. Past successes is no indication of future success. Agencies should also beware of the sunk cost fallacy, whereby they don’t let go of processes or assets which they have invested a lot in, yet will be outdated in the future. Majority of clients aren’t familiar with analytics terms ‘The average CPC for your inline clicks is below FB average’ might make sense to you, but it will not make sense to Pat who hired you to run FB ad campaigns for his logistics business. ‘Talking terminology’ will make an agency look smart and reputable, but ‘talking human’ will help you build and maintain a more personal, down to earth relationship with your clients. What can you do to turn this nightmare into a dream? Be human. Talk the language your clients understand. Explain the terms. Encourage questions. Create opportunities for real conversations, not just matter-of-fact reporting. Knowing if Your account managers are wasting time in analytics data collection When you have one Facebook page to manage it’s ok. When you have twenty Facebook pages to run, plus a... --- > Fractional CMO Joshua Ramsey uses Nielsen as a resource to compile a list of top media markets in the U.S. This list was created as a tool for businesses to use in identifying target market opportunities. Need help interpreting this information? Contact Joshua Ramsey today! - Published: 2020-01-14 - Modified: 2023-07-12 - URL: https://jrcmo.com/media-markets-size/ - Categories: Blogs The top media markets in the U. S. are listed on this page. Josh Ramsey compiled this list from a resource called Nielsen. This was created as a tool for business professionals to identify target market opportunities. Nielsen is the respected ranker and rater of all things media, and the Nielsen DMA Ranking is a highly accurate list of the nation's markets ranked by population. The information noted to the right of each city is the expert evaluation of each market that the average company pays or should pay for SEO service. It is meant to be used only as a guideline. Need help interpreting this information? Contact Joshua Ramsey, Fractional CMO, today! --- > Traditional ad agencies fall flat when it comes to keeping up with current marketing trends. Offering only “boxed” solutions, a traditional ad agency struggles to manage customized marketing campaigns across diverse platforms and devices. Read more from Joshua Ramsey, Digital Marketing Director. - Published: 2019-11-04 - Modified: 2024-02-21 - URL: https://jrcmo.com/the-traditional-ad-agency-model-is-flawed/ - Categories: Blogs Why The Traditional Ad Agency Model Doesn't WorkThe majority of agencies are built around structure and a foundation of the old aged advertising legacy model. The sad truth is that most agencies are made up of just 1 person claiming that they have a team when really they do all the work. The ones that are actually a full team are designed for long term client partnerships and marketing strategies and plans that often stretch over years. The steady stream of revenue this provides is essential to their operation. However, you will often take years to see the success that you are looking for in the next few months. I would suggest that the agency of the future (like Strategic Point Marketing that I started in 2009) will thrive by being quick and nimble, which results from a flatter organization and a process that would allow for adaptive strategies quicker. Businesses used to (and still do) hire agencies to develop 30-second spots for TV and print tactical media placement planned months in advance, now they are managing customized marketing campaigns across diverse platforms and devices to targeted audiences, all in real-time, with a need for integration across all tactical mediums. This is a new playing field for antiquated agencies and means that agile agencies with less infrastructure yet a veteran team are better equipped to develop great creative at a faster speed. These are the agencies that can react quickly and keep their client’s brands on the forefront of consumers’... --- > When websites stop working properly, there is a checklist of factors to evaluate and troubleshoot. Moving a website often causes things to break or not function properly. Read this blog post for a list of troubleshooting tips to consider before moving your site in order to avoid potential problems. - Published: 2019-09-05 - Modified: 2024-02-21 - URL: https://jrcmo.com/troubleshooting-tips-to-consider-before-moving-a-website/ - Categories: Blogs Troubleshooting Tips To Consider Before Moving A WebsiteWebsites can break just like cars do. When websites stop working properly, there is a checklist of factors to evaluate and troubleshoot. An example of this would be when moving a website. Oftentimes one or more elements are overlooked when migrating a site. This can cause things to go wrong. Trying to figure out why your website isn’t working correctly after being moved is a lot like walking into an unfamiliar, dark room and trying to find a light. Your goal is to turn the light on so you will be able to see. But first you have to locate a switch! Is it a string from the ceiling or a button on the floor? Is it on the wall or is it a lamp you have to find? Just like searching for that light switch, it is often challenging to pinpoint the element you’re looking for. SOMETHING has switched off and is causing your site to break or not function properly. If your site is underperforming after a new launch, then chances are there IS a switch to flip back on. Now you need to identify it. If you think this comparison sounds crazy, have someone blindfold you and put you in a room you have never been in before. Tell them to hide the light switch from you and then try to find it. Watch out for tripping hazards like end tables and such as you walk around! Just like this... --- > Read this Case Study on a pest control client of Joshua Ramsey's, Fractional CMO and Digital Marketing Director. Find out more about his initial assessment, the solutions he proposed, and the result they had on this client's cost per lead over time. - Published: 2019-08-30 - Modified: 2024-02-21 - URL: https://jrcmo.com/pest-control-client-in-st-louis-missouri/ - Categories: Case Study Pest Control Client in St. Louis, Missouri Case Study A Case Study by Joshua Ramsey, Fractional CMO When I initially reviewed this pest control client’s marketing program, I found that he was running three online campaigns simultaneously. ASSESSMENT First I identified the similarities and differences between them. That helped me to calculate the cost per lead from each campaign. The biggest concern I had with this client running three online campaigns was that there was significant crossover. Two of the three campaigns included display ads, as well as paid click ads. By running paid click ads against each other, this client was either duplicating or showing up twice for the same search term. In addition, he was driving up the cost for himself and his competitors. SOLUTION My solution was to cancel one campaign at a time over the first nine months that we worked together. By the end of the nine months, we had identified that none of the three campaigns were producing a low enough cost per lead. We then shifted our strategy to implement one campaign on select, paid tactical locations as a means of producing more leads. We then leveraged relationships with other companies in the same industry to produce additional lead flow. RESULT Over a 4-year period of time, this client and I saw his lead cost drop from more than $250 per lead to under $80 per lead. Year-to-date gross revenue went up from $1. 2 million in 2015 to $4. 3 million during... --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 1, here! - Published: 2018-06-24 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-2-part-1/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 2, here! - Published: 2018-06-24 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-2-part-2/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 3, here! - Published: 2018-06-24 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-2-part-3/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 2 Part 4, here! - Published: 2018-06-24 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-2-part-4/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 1, here! - Published: 2018-06-17 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-1-part-1-2/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 2, here! - Published: 2018-06-17 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-1-part-2-2/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 3, here! - Published: 2018-06-17 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-1-part-3/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- > Learn what Joshua Ramsey, Fractional CMO and Digital Marketing Director, teaches and why he follows it himself. Listen to his Maximize and Optimize Radio Show, Episode 1 Part 4, here! - Published: 2018-06-17 - Modified: 2023-11-29 - URL: https://jrcmo.com/episode-1-part-4/ - Categories: Podcast Learn What Josh Teaches and Why He Follows It Himself. 00:00:04 Are you ready to take your business to the next level? --- --- ## Products > Explore the JRCMO High Voltage Marketing Campaign, designed to amplify your brand with powerful strategies and innovative tools. Unlock high-impact advertising, digital solutions, and measurable results tailored to elevate your business growth. Discover more today! - Published: 2024-08-21 - Modified: 2025-01-22 - URL: https://jrcmo.com/product/high-voltage-marketing-campaign/ - Price: 250.00 USD - Product type: simple - Product categories: Uncategorized Listen In On Live Trainings and Interacting. Learn About High Voltage Marketing Groups This is a best fit for Business Owners or Entrepreneurs who are looking to build or grow their company. Are you a marketing executive wanting to expand your thinking, build methodologies and/or learn how to better manage client relationships? You’re welcome to join this group as well! --- > Discover the JRCMO High Voltage Marketing Live Trainings – hands-on sessions designed to empower your team with cutting-edge marketing strategies. Gain practical insights, boost your skills, and drive real results for your business. Elevate your expertise today! - Published: 2024-08-21 - Modified: 2025-01-22 - URL: https://jrcmo.com/product/high-voltage-marketing-live-trainings/ - Price: 0.99 USD - Product type: simple - Product categories: Uncategorized Listen In On Live Trainings and Interacting. Learn About High Voltage Marketing Groups This is a best fit for Business Owners or Entrepreneurs who are looking to build or grow their company. Are you a marketing executive wanting to expand your thinking, build methodologies and/or learn how to better manage client relationships? You’re welcome to join this group as well! --- > Improve your online marketing efforts with our comprehensive digital marketing review. Our expert team will analyze your website, SEO, social media, and more to provide you with personalized recommendations for boosting your online presence. Order now and take the first step towards a more successful digital strategy. - Published: 2021-07-19 - Modified: 2023-12-06 - URL: https://jrcmo.com/product/digital-marketing-review/ - SKU: service001-5-1 - Price: 750.00 USD - Product type: simple - Product categories: Uncategorized Work with Josh Ramsey for approximately 3 hours over 2 phone calls. He will: Dissect your current website and overall marketing strategy Assess your best plan moving forward Write a baseline plan for the next steps to achieve your marketing goals for the next 3-6 months (or longer) Items Josh will discuss: Company Goals Brand Overview SEO Review Enhancement Ideas Acquisition Identification or Process Options Set CTAs Review of: Analytics (setup and fixes if needed) Webmaster (setup and fixes if needed) --- --- ## FAQs - Published: 2024-10-11 - Modified: 2024-10-11 - URL: https://jrcmo.com/faq-items/000044-introduction-and-background/ - FAQ Categories: ROI The host, Joe Metz, introduces Josh Ramsey as a fractional CMO who helps business owners take control of their marketing strategy. Josh shares his background, including his fascination with the TV show 'Highlander' and his desire to experience different walks of life. He discusses his journey from working in sales for various advertising companies to transitioning to the agency side and becoming a CMO. --- - Published: 2024-10-11 - Modified: 2024-10-11 - URL: https://jrcmo.com/faq-items/000201-five-things-to-consider-before-trusting-a-digital-marketing-company/ - FAQ Categories: ROI Josh outlines five key points to consider when evaluating a digital marketing company: 1) Setting proper KPIs (Key Performance Indicators) to measure success, 2) Checking the company's reputation and reviews, 3) Ensuring they are continuously learning and staying up-to-date, 4) Leading from the front by teaching and sharing their knowledge, and 5) Assigning homework to clients to ensure their involvement and understanding of the marketing strategy. --- - Published: 2024-10-11 - Modified: 2024-10-11 - URL: https://jrcmo.com/faq-items/001921-the-importance-of-a-unique-selling-proposition-usp/ - FAQ Categories: ROI Josh emphasizes the importance of having a strong unique selling proposition (USP) for a business. He advises against using platitudes and instead focusing on what truly makes the business unique and valuable in the marketplace. He also discusses the role of a strategist in extracting the USP and applying it effectively through design and messaging. --- - Published: 2024-10-11 - Modified: 2024-10-11 - URL: https://jrcmo.com/faq-items/004401-challenges-and-lessons-learned-as-an-entrepreneur/ - FAQ Categories: ROI Josh shares some of the challenges he has faced as an entrepreneur, including the difficulty of keeping up with bookkeeping and finding committed employees who align with the company's vision. He also discusses the impact of Stephen Covey's book 'The Seven Habits of Highly Effective People' on his personal and professional life, emphasizing the importance of beginning with the end in mind. --- - Published: 2024-10-11 - Modified: 2024-10-11 - URL: https://jrcmo.com/faq-items/005410-advice-and-resources-for-entrepreneurs/ - FAQ Categories: ROI In the lightning round, Josh offers advice for aspiring entrepreneurs in his industry, emphasizing the importance of developing a strong USP and avoiding platitudes. He also mentions his free resources, including a two-hour consultation, a business evaluation, and an extensive SEO library on his website (jrcmo. com). --- - Published: 2024-10-02 - Modified: 2024-10-03 - URL: https://jrcmo.com/faq-items/lead-notifications/ - FAQ Categories: Lead Gen and Connection Set up a system to alert via text from a pre-set number when a lead needs attention immediately --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/creative-posts/ - FAQ Categories: Content Creation and Posting Post 1-2 creative updates per week (ex: company offerings, industry insights, questions or a poll to increase engagement) --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/proactive-interaction/ - FAQ Categories: Commenting and Engagement Opportunities ​ Join relevant LinkedIn groups and comment on posts that align with company goals Look for opportunities to comment on industry events and news --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/outreach-strategy/ - FAQ Categories: Commenting and Engagement Opportunities ​ Tailor connection requests and messages Use avatars to guide content and engagement strategy --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/engagement-rate/ - FAQ Categories: Tracking and Analytics Likes, comments and shares on posts --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/response-rate/ - FAQ Categories: Tracking and Analytics Time and effectiveness of responses to messages and connection requests --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/new-connections/ - FAQ Categories: Tracking and Analytics Number of new connections and quality of connections --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/lead-conversion/ - FAQ Categories: Tracking and Analytics Number of leads and success rate of converting them into business opportunities (you must close them) --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/weekly-reports/ - FAQ Categories: Tracking and Analytics Weekly update on KPIs and progress towards goals Successes, challenges and areas for improvement --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/response-management/ - FAQ Categories: Account Monitoring and Engagement Monitor and respond to messages, comments and connection requests as the account holder Use of Grammarly to ensure all comments are professionally written and error free --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/engagement-activities/ - FAQ Categories: Account Monitoring and Engagement Comment on relevant posts and industry events Engage with posts from target connections and relevant groups --- - Published: 2024-10-02 - Modified: 2024-10-02 - URL: https://jrcmo.com/faq-items/sales-navigator/ - FAQ Categories: Lead Gen and Connection Use Sales Navigator to search for and find leads based on the avatars Connect with leads and follow up as per stated strategies --- - Published: 2024-09-27 - Modified: 2024-09-27 - URL: https://jrcmo.com/faq-items/000046-q-what-else-should-people-know-about-you-just-right-off-the-bat/ - FAQ Categories: Private Practice-1 Josh emphasizes that people care more about the quality someone brings rather than their name or background. He believes in focusing on how he can help people. --- - Published: 2024-09-27 - Modified: 2024-09-27 - URL: https://jrcmo.com/faq-items/000156-q-if-theres-one-topic-we-hit-on-the-most-on-this-show-its-marketing-you-know-i-myself-used-to-run-a-google-ads-agency-for-therapists-we-used-to-also-build-websites-do-seo-things-li/ - FAQ Categories: Private Practice-1 Josh agrees that strategy is crucial and simply plugging in keywords without a clear plan is ineffective. He emphasizes the importance of having a well-defined brand, target audience, and unique selling proposition before embarking on SEO efforts. --- - Published: 2024-09-27 - Modified: 2024-09-27 - URL: https://jrcmo.com/faq-items/000230-q-in-the-case-of-seo-i-think-it-can-be-harder-to-measure-that-roi-especially-if-im-at-ground-zero-i-have-no-traffic-at-all-and-i-hire-an-seo-you-know-agency-to-take-over-and-then-pa/ - FAQ Categories: Private Practice-1 Josh explains that agencies often claim it takes 3-6 months to see SEO results, but he disagrees with this claim. He believes there should be clear KPIs and expected results communicated upfront by the agency. Josh provides an example where he helped a client rank for 36 keywords in the top 50 Google results within 3 months by implementing 26 specific actions on a dedicated page. He emphasizes the importance of working on the website's core health first before optimizing individual pages. --- - Published: 2024-09-27 - Modified: 2024-09-27 - URL: https://jrcmo.com/faq-items/000336-q-what-marketing-resources-are-recommended-in-starting-a-private-practice-and-heres-another-great-question-you-know-if-you-josh-when-should-a-practitioner-know-before-i-mean-what-shou/ - FAQ Categories: Private Practice-1 For marketing resources when starting a practice, Josh recommends identifying target keywords, analyzing their search volume and keyword difficulty to find opportunities. Regarding when to outsource, he advises against outsourcing if you feel it's a waste from the start. Josh suggests scheduling multiple consultations with potential agencies and looking for ones that provide viable data and a clear plan rather than just pitching. He also recommends downloading his book's first chapter, which covers how to choose the right ad agency. --- - Published: 2024-09-27 - Modified: 2024-09-27 - URL: https://jrcmo.com/faq-items/000515-q-so-a-little-piece-right-there-that-youre-talking-about-theres-two-elements-that-i-would-share-with-you-and-others-to-consider-one-of-them-is-an-underutilized-strategy-that-most-peopl/ - FAQ Categories: Private Practice-1 Josh explains that keyword gap marketing is an underutilized strategy that identifies gaps between what users are searching for, what competitors are targeting, and what the business is targeting. --- - Published: 2024-09-24 - Modified: 2024-09-24 - URL: https://jrcmo.com/faq-items/000415-q-why-is-it-important-for-industrial-companies-to-focus-on-digital-marketing-digital-sales-and-all-that-stuff/ - FAQ Categories: Industrial Talk-1 Your online presence acts as your business card, and if you don't show up in the top search results for your name or business, you are missing out on potential customers who rarely look past the first page. --- - Published: 2024-09-24 - Modified: 2024-09-24 - URL: https://jrcmo.com/faq-items/000654-q-what-is-a-long-tail-keyword/ - FAQ Categories: Industrial Talk-1 Long-tail keywords are very specific phrases that potential customers use when they have done extensive research and are ready to make a purchase. Focusing on these can help businesses rank higher and faster than trying to target broad, high-volume keywords. --- - Published: 2024-09-24 - Modified: 2024-09-24 - URL: https://jrcmo.com/faq-items/001727-q-how-can-a-business-owner-identify-a-reliable-seo-service-provider/ - FAQ Categories: Industrial Talk-1 Look for providers who can demonstrate actual work done, like showing code changes before and after optimization. Avoid those who claim it will take 3-6 months to see results. Legitimate SEO work should show measurable improvements within 30 days. --- - Published: 2024-09-24 - Modified: 2024-09-24 - URL: https://jrcmo.com/faq-items/002219-q-what-are-some-key-questions-to-ask-an-seo-company/ - FAQ Categories: Industrial Talk-1 Josh has outlined 5 key questions and expected answers in the first chapter of his book, which he offers for free. --- - Published: 2024-09-24 - Modified: 2024-09-24 - URL: https://jrcmo.com/faq-items/002607-q-where-can-listeners-find-more-information-from-josh/ - FAQ Categories: Industrial Talk-1 Listeners can request a free copy of Josh's book and access other resources by visiting his website jrcmo. com or connecting with him on LinkedIn under the name Joshua Ramsey. --- - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/faq-items/000351-q-whats-a-fractional-cmo-2/ - FAQ Categories: Optimize Sales-1 A fractional CMO is a step between a general marketing person and a full-time Chief Marketing Officer, helping companies that have outgrown their current marketing capabilities but can't yet afford a high-level CMO. --- - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/faq-items/000420-q-when-is-the-right-time-for-a-company-to-hire-a-fractional-cmo/ - FAQ Categories: Optimize Sales-1 There's no definitive answer, but it's often when a company has plateaued and is trying to figure out a new strategy to grow to the next level. They may have an ad agency but need help holding them accountable and ensuring their marketing efforts are effective. --- - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/faq-items/000548-q-whats-the-distinction-between-marketing-and-sales/ - FAQ Categories: Optimize Sales-1 Marketing is meant to magnify and highlight a salesperson's efforts, enhancing their visibility and overall strategy. It creates a system to get a foot in the door and warm up prospects before the sales process. --- - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/faq-items/000804-q-what-are-some-guerrilla-marketing-tactics-for-salespeople/ - FAQ Categories: Optimize Sales-1 Following and engaging with prospects on social media, sending handwritten notes with relevant articles, creating attention-grabbing direct mail campaigns like oversized postcards or boxes with interesting items. --- - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/faq-items/001033-q-how-can-you-explain-the-difference-between-a-persona-avatar-and-ideal-client/ - FAQ Categories: Optimize Sales-1 A persona is focused on individual characteristics for B2B targeting, while a target market is more about demographics for B2C. An avatar is a term Josh hasn't researched extensively. --- - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/faq-items/001322-q-what-are-some-rules-of-thumb-for-conversion-rates-with-guerrilla-marketing-campaigns/ - FAQ Categories: Optimize Sales-1 Results vary based on the strategic messaging and how well it resonates with the target persona. In Josh's example, one campaign converted 12 out of 150 targets, while an identical campaign the next year got zero conversions. --- - Published: 2024-09-20 - Modified: 2024-09-20 - URL: https://jrcmo.com/faq-items/002114-q-how-can-people-find-josh-online/ - FAQ Categories: Optimize Sales-1 Through his website jrcmo. com, where he has a marketing strategy room with content and ideas, or by emailing him after mentioning this podcast. --- - Published: 2024-09-10 - Modified: 2025-04-16 - URL: https://jrcmo.com/faq-items/they-will-receive-an-email-notification-that-they-have-gained-access-to-the-account-and-will-need-click-accept-invitation/ - FAQ Categories: gad Most agencies or partners will probably want to use a different way to connect through a Google Ads Manager account (formerly known as an MCC).  Using this method, you give access by accepting an invitation your partner will send to you. --- - Published: 2024-09-10 - Modified: 2025-02-24 - URL: https://jrcmo.com/faq-items/step-8-verify-we-have-access/ - FAQ Categories: Google Business listing Verify we have access. --- - Published: 2024-09-10 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-4-open-the-users-and-permissions-settings/ - FAQ Categories: Search Console Click on the Users and permissions section of the Settings screen: --- - Published: 2024-09-10 - Modified: 2025-04-29 - URL: https://jrcmo.com/faq-items/step-5-add-a-user/ - FAQ Categories: Search Console Click on the blue “Add User” button top-right: --- - Published: 2024-09-10 - Modified: 2025-04-29 - URL: https://jrcmo.com/faq-items/step-6-add-user-details/ - FAQ Categories: Search Console In the Add User window that pops up, enter the email address( strategicpointanalytics@gmail. com ) for the person you need to add in the email field, and select the appropriate permissions level. Then click the Add button to complete the process. --- - Published: 2024-09-10 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-7-google-search-console-permission-levels/ - FAQ Categories: Search Console There are three permission level options to choose from when you add a user to a Google Search Console property: Owner Every Search Console Property has to have at least one Verified Owner (a user that has completed the property verification process). Additional users with Owner level permissions are classified as Delegated Owners. Full Users with Full permissions have view access to all data, and can perform some actions including verifying fixes, submitting URL indexing requests. Restricted Restricted users have view only access to most data. --- - Published: 2024-09-09 - Modified: 2024-09-09 - URL: https://jrcmo.com/faq-items/wix/ - FAQ Categories: list-items Roles & Permissions: Inviting People to Collaborate on Your SiteInvite people to collaborate on your site with Roles & Permissions. Each role includes a list of permissions, so you can control who can make changes on your site and dashboard. You can change collaborator roles, create custom roles, and remove collaborator access as needed. https://youtu. be/wRoUnZI-okw To send an invite:1. Go to Roles & Permissions in your site's dashboard. 2. Click Invite Collaborators. 3. Enter your collaborator’s email address. 4. Select the checkbox next to the relevant role/s. 5. Click Send Invite. Note:Wix sites have 1 free collaborator seat as standard. To get more collaborator seats, you will need to upgrade your site. If you already have more collaborators than your plan allows, they can remain as collaborators. However, you will not be able to invite new collaborators until you upgrade your site. Keep track of how many collaborator seats you have filled with the progress bar on the Roles & Permissions page of your dashboard's Settings. Checking the status of a collaborator invitationTo find out if a collaborator has accepted their invitation, go to Roles & Permissions in your site's dashboard. If there is a 'PENDING' label next to their name, they have not yet accepted your invite. In the 'Joined on' column, you can find out when you sent the invite, and how many days are left until their invite expires. Invitation emails are valid for 30 days. Resending an invitationYou can resend a collaborator invitation at any time... --- - Published: 2024-09-09 - Modified: 2025-04-16 - URL: https://jrcmo.com/faq-items/domain/ - FAQ Categories: list-items Go to your GoDaddy Delegate Access page. You might be prompted to sign in. In the People who can access my account section, select Invite to Access. Enter the Name and Email address for the person you're in viting. Select one of the access levels. If you're not sure what this means, read our explanation of access levels. Select Invite. We'll send the person an email invitation to access your account. Once the person accepts, we'll let you know. More info Learn more about delegate access. --- - Published: 2024-09-09 - Modified: 2024-09-09 - URL: https://jrcmo.com/faq-items/__trashed/ - FAQ Categories: list-items To give others access to your Hosting account, add them as FTP users so they can also upload files or manage your site. You can limit what these users can access, and how much they can upload. Go to your GoDaddy product page. Under Web Hosting, next to the Hosting account you want to use, click Manage. Navigate to your GoDaddy cPanel and open FTP Accounts menu. In the newly opened FTP Accounts window you need to fill in all the required fields to add a new FTP user account. Here you need to set the username, password. Then define a directory to which the new FTP user will have access, and select the preferable quota for uploading. Then click on Create FTP Account button to create a new FTP user. In the field below you’ll be able to see the list of FTP users and change their permissions and uploading quota. You’ll also be able to delete the users. --- - Published: 2024-09-09 - Modified: 2024-09-09 - URL: https://jrcmo.com/faq-items/000120-q-how-can-we-not-feel-discouraged-if-we-see-a-revenue-plateau-and-be-open-to-exceeding-it/ - FAQ Categories: Plateau-1 Be aware that you are stuck on a revenue plateau and don't lie to yourself about accelerating when the numbers show a plateau. Admit where you are so you know where to build up from next. --- - Published: 2024-09-09 - Modified: 2024-09-09 - URL: https://jrcmo.com/faq-items/000416-q-how-do-we-get-better-at-hiring-people-who-can-help-us-break-out-of-our-revenue-plateau/ - FAQ Categories: Plateau-1 Use assessments and sharpen interview skills to identify the right coaches or employees. Consider a "test before you invest" program to work with an agency or individual before signing a long-term contract to see their actual results and fit. --- - Published: 2024-09-09 - Modified: 2024-09-09 - URL: https://jrcmo.com/faq-items/000904-q-what-works-best-for-finding-clients/ - FAQ Categories: Plateau-1 Identify your target market personas and build strategies around where they pay attention, such as social media, search engines, or direct mail. Calculate cost per lead and cost per sale for each marketing tactic to determine where to invest more. --- - Published: 2024-09-09 - Modified: 2024-09-09 - URL: https://jrcmo.com/faq-items/001843-q-how-can-we-test-marketing-tactics-without-sinking-the-ship/ - FAQ Categories: Plateau-1 Do small tests and be innovative in the marketplace. Negotiate unique ad placements or formats. Use a mathematical model to project results before investing heavily. Reach out to experienced marketers for case studies and guidance. --- - Published: 2024-09-09 - Modified: 2024-09-09 - URL: https://jrcmo.com/faq-items/002339-q-where-can-we-find-more-information-about-josh-ramsey-and-his-services/ - FAQ Categories: Plateau-1 Visit jrcmo. com for free tools, an SEO library, upcoming conferences, and social media links. Search for "Josh Ramsey marketing" to find his website and offerings. --- - Published: 2024-09-06 - Modified: 2024-09-06 - URL: https://jrcmo.com/faq-items/000125-q-what-is-a-fractional-cmo/ - FAQ Categories: Bottom Line A fractional CMO provides high-level marketing expertise between needing a full-time executive and just having basic marketing staff. They can help elevate a company's marketing to the next level without the full cost of a permanent CMO hire. --- - Published: 2024-09-06 - Modified: 2024-09-06 - URL: https://jrcmo.com/faq-items/000241-q-how-do-you-assess-if-youre-the-right-fit-as-a-fractional-cmo-for-a-company-2/ - FAQ Categories: Bottom Line Through in-depth conversations and evaluation to really understand the company's situation, history, needs and whether the personality and skill set is a good match before providing recommendations. --- - Published: 2024-09-06 - Modified: 2024-09-06 - URL: https://jrcmo.com/faq-items/000827-q-how-do-you-optimize-the-relationship-between-marketing-and-sales-teams/ - FAQ Categories: Bottom Line Good marketing should complement and nurture the sales pipeline, keeping prospects aware and engaged even if sales is focused on immediate opportunities. The marketing process matures leads to be sales-ready. --- - Published: 2024-09-06 - Modified: 2024-09-06 - URL: https://jrcmo.com/faq-items/001105-q-what-are-the-different-roles-involved-in-effective-marketing/ - FAQ Categories: Bottom Line There are three key roles - the designer (visual/UI), the coder (technical/UX), and most importantly the strategist who understands the customer, defines the messaging, and guides the overall direction. --- - Published: 2024-09-06 - Modified: 2024-09-06 - URL: https://jrcmo.com/faq-items/001720-q-how-can-ai-tools-be-effectively-utilized-in-marketing/ - FAQ Categories: Bottom Line AI can assist with content creation ideas, but human strategic guidance is still required to properly develop, optimize, publish and promote that content through the full marketing process. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/000343-q-whats-the-difference-between-a-fractional-cmo-an-ad-agency-and-a-marketing-consultant/ - FAQ Categories: Biggest Marketing Headaches A fractional CMO works hands-on to execute marketing plans tailored to the client's needs, while an ad agency focuses on specific services they offer. A marketing consultant provides advice but doesn't necessarily implement the work. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/000343-q-what-distinguishes-one-from-the-other-and-why-would-somebody-wanna-choose-one-or-the-other/ - FAQ Categories: Biggest Marketing Headaches  An ad agency will only sell and provide what they specialize in, not necessarily what the company needs for growth. A fractional CMO assesses the company's requirements and develops a comprehensive strategy. They can also manage external agencies to ensure alignment with goals. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/000711-q-so-whats-the-difference-between-a-fractional-cmo-and-a-marketing-consultant/ - FAQ Categories: Biggest Marketing Headaches A fractional CMO implements marketing plans and strategies, while a consultant primarily provides advice. A fractional CMO can also manage and hold external agencies accountable for execution. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/001648-q-can-somebody-implement-this-agile-plan-themselves-without-you/ - FAQ Categories: Biggest Marketing Headaches Yes, the Agile Marketing Plan is available as a free resource on the guest's website, allowing clients to try implementing it themselves before potentially engaging further assistance. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/001014-q-whats-your-methodology-how-did-you-come-up-with-the-methodology-that-you-use-for-being-this-fractional-cmo/ - FAQ Categories: Biggest Marketing Headaches The guest's 'Agile Marketing Plan' methodology covers keyword research, strategic messaging (including unique selling proposition), tactical marketing, branding guidelines, budgeting, and tracking ROI/KPIs. It's an evolving process based on understanding buyer psychology and principles. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/001804-q-whats-the-best-uh-whats-whats-a-great-client-for-you-how-do-you-how-do-you-and-how-do-you-find-them/ - FAQ Categories: Biggest Marketing Headaches The best clients understand marketing basics, are willing to be educated on core principles, and can set proper expectations for what should be achieved. Establishing this understanding helps ensure long-term engagements. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/001953-q-whats-that-about-and-tell-us-a-little-bit-about-how-folks-can-get-a-hold-of-that/ - FAQ Categories: Biggest Marketing Headaches The guest offers a free 86-page ebook on his website covering marketing psychology, writing marketing content, evaluating ad agencies, and more. It's a quick read designed to provide actionable information. --- - Published: 2024-07-22 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/002128-q-if-people-want-to-get-a-hold-of-you-whats-the-best-way-to-reach-out/ - FAQ Categories: Biggest Marketing Headaches Visit jrcmo. com and sign up for a free 2-hour consultation. Fill out a business evaluation to allow the guest to prepare by researching your company beforehand. --- - Published: 2024-07-18 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-1-log-in-to-google-business-profile/ - FAQ Categories: Google Business listing There are three roles to choose from. Owners can do anything in the account. Anyone managing your listings, including removing your duplicate listings, will need this level of access. This is what we’ll be asking for. Managers can do almost everything owners can do, but they can’t add or remove users, nor can they remove listings. Why wouldn’t you give agency owners this level of access? Because having the ability to remove listings can become important, depending on your needs, as can having the ability to add additional users. We once had a client lose access to their account when the sole employee with Owner access left the company. Since we had only been given Manager access, we were unable to add another employee. All of the listings had to go through the verification process all over again for the client to fully re-gain access to the account. Site Managers may only work with the content. For example, they can post light edits on your behalf, push out posts, respond to reviews, and download insights. This level of access is suitable for an intern, assistant, customer service specialist, or virtual assistant who might be responsible for handling review responses and keeping post content fresh. --- - Published: 2024-07-18 - Modified: 2025-04-29 - URL: https://jrcmo.com/faq-items/step-2-add-your-business-information/ - FAQ Categories: Google Business listing Sign into Google Business Profile and you’ll see the dashboard below. --- - Published: 2024-07-18 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-3-select-your-business-type/ - FAQ Categories: Google Business listing Click on the name of the location to open it. If you only have one location, you will not be shown this screen. If you are logged into the wrong Google Business Profile account, either you won’t see your location, or you’ll see a screen asking “What’s the name of your business? ” If you have multiple locations, you’ll need to repeat these steps to share access for each location separately. --- - Published: 2024-07-18 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-4-enter-your-location-and-or-location-targeting/ - FAQ Categories: Google Business listing Once you do, you’ll get a pop-up box. It’s going to show the names of everyone who already has access, and their current roles. --- - Published: 2024-07-18 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-5-add-contact-information/ - FAQ Categories: Google Business listing Now you’ll get the option to enter an email address. --- - Published: 2024-07-18 - Modified: 2025-02-24 - URL: https://jrcmo.com/faq-items/step-6-verify-your-business/ - FAQ Categories: Google Business listing Add this email address - strategicpointanalytics@gmail. com --- - Published: 2024-07-18 - Modified: 2024-07-18 - URL: https://jrcmo.com/faq-items/meta-title/ - FAQ Categories: meta tag A meta title (a. k. a. , the “title tag”) tells search engines what the title of a webpage is. This title is typically displayed on search results pages as the clickable headline of a result. Like this:Here’s an example of what it looks like in HTML:Best Homemade Pizza Recipe (1 Hour or Overnight)Note: A meta title is not technically a meta tag, but it functions in a manner similar to website meta tags, as it provides metadata about the contents of the page. Google looks at the title tag of a webpage to understand what the page is about. So that it can rank the page appropriately. Follow these best practices when creating meta titles on your website: Avoid clickbait titles Use title case Avoid generic and vague titles, like “Home” for the homepage Avoid duplicating titles on your webpages Include your target keyword without keyword stuffing Match search intent Make sure they’re descriptive Keep them under 60 characters Tip: Semrush’s On Page SEO Checker can check whether your meta titles are keyword-optimized. By highlighting whether you’ve included your target keyword in your titles without keyword stuffing. --- - Published: 2024-07-18 - Modified: 2024-07-18 - URL: https://jrcmo.com/faq-items/meta-description/ - FAQ Categories: meta tag A meta description summarizes the content of the webpage for search engines and users. It appears below the title on the search engine results page.   Like this:The code for a meta description tag looks like this:Meta descriptions do not directly affect your rankings in Google. But a well-written meta description can encourage users to click on your link instead of scrolling past it. Here are some tips to help you craft effective meta descriptions: Keep them under 120 characters Use sentence case Only include your target keyword where it makes sense; avoid keyword stuffing Be accurate, descriptive, and concise Match search intent Avoid duplicate meta descriptions on your website Semrush’s On Page SEO Checker can check whether your meta descriptions are keyword-optimized.   Open the tool and set up a project for your website. Once complete, navigate to the “Optimization Ideas” tab. You’ll see all your website pages. Click on the “# ideas” button. The content section of the report tells you whether your meta description includes your target keyword without keyword stuffing. --- - Published: 2024-07-18 - Modified: 2025-04-28 - URL: https://jrcmo.com/faq-items/website/ - FAQ Categories: list-items How to log in to your WordPress Website Go to wordpress admin URL (ex: https:example. com/wp-admin) Enter your username & password How to create user After login, go to "users" menu/nav in sidebar. Here you can see list of all users. Next, click on "add new user" in sub menu/nav. Add email, password, and other information with user registration details. Choose user role as admin. --- - Published: 2024-07-18 - Modified: 2025-04-29 - URL: https://jrcmo.com/faq-items/ga4/ - FAQ Categories: ga4 Navigate to "Admin" and click on "Account Access Management" under the "Account" column. --- - Published: 2024-07-18 - Modified: 2025-04-29 - URL: https://jrcmo.com/faq-items/2-create-a-ga4-property/ - FAQ Categories: ga4 Click on "+" for "Add users. " --- - Published: 2024-07-18 - Modified: 2025-04-29 - URL: https://jrcmo.com/faq-items/3-provide-your-business-details/ - FAQ Categories: ga4 Enter this email address - strategicpointanalytics@gmail. com - and choose the "Editor" option. --- - Published: 2024-07-18 - Modified: 2025-04-16 - URL: https://jrcmo.com/faq-items/4-provide-your-business-objectives/ - FAQ Categories: ga4 Click "Save" to confirm that you have invited a new user to grant access for your GA4 account. --- - Published: 2024-07-18 - Modified: 2024-07-19 - URL: https://jrcmo.com/faq-items/4-click-the-plus-button/ - FAQ Categories: Google AdWords Sign in to your Google Ads manager account . From the page menu on the left, click Settings. In the expanded menu, click Sub-account settings. Click the plus button. Click Link existing account. Enter the Google Ads account’s Customer ID number. To link multiple accounts at once, enter one Customer ID per line. Click Preview to review the details of the request. Use this email address: strategicpointanalytics@gmail. com --- - Published: 2024-07-18 - Modified: 2025-02-24 - URL: https://jrcmo.com/faq-items/step-1-sign-in-to-search-console-with-your-google-account/ - FAQ Categories: Search Console Navigate to https://search. google. com/search-console/ in your browser and log in to your Google Search Console account. Make sure you are logged in using the Google account that is the Owner of the website property you want to share (see more detail about Google Search Console permissions below). --- - Published: 2024-07-18 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-2-enter-your-websites-domain-or-url-prefix-to-add-a-property/ - FAQ Categories: Search Console If you have access to more than one website property in Google Search Console, make sure the correct property is selected in the drop-down menu on the top-left side of the screen: --- - Published: 2024-07-18 - Modified: 2024-09-10 - URL: https://jrcmo.com/faq-items/step-3-verify-your-website/ - FAQ Categories: Search Console Click on the Settings link at the bottom of the left menu bar: --- - Published: 2024-07-18 - Modified: 2025-04-16 - URL: https://jrcmo.com/faq-items/add-your-business-info/ - FAQ Categories: gad Sign in to your Google Ads account. --- - Published: 2024-07-10 - Modified: 2024-07-10 - URL: https://jrcmo.com/faq-items/003049-q-listen-i-wanted-to-ive-got-a-whole-bunch-of-questions-for-you-lets-talk-about-the-growing-significance-and-were-going-to-switch-topics-here-a-bit-so-lets-talk-about-the/ - FAQ Categories: Innovations in Digital Marketing Podcasts are a great way to share and display information, but they are often not marketed well based on the information provided. Effective podcast marketing involves engaging the audience within the first 9 seconds, providing education in the next 20-30 seconds, and then making a compelling offer/call-to-action. Podcasts that market themselves well by following this approach tend to grow and rank higher. --- - Published: 2024-07-10 - Modified: 2024-07-10 - URL: https://jrcmo.com/faq-items/003636-q-could-you-walk-us-through-the-process-of-nurturing-leads-and-guiding-people-through-a-marketing-funnel/ - FAQ Categories: Innovations in Digital Marketing First, identify the specific products/services the prospect is interested in and not interested in. Focus marketing efforts on the middle 60% of prospects who are open to persuasion. Determine the average buying cycle for your offering and nurture prospects with the right messaging at the right frequency during that cycle - not too often to annoy them, but consistently enough to stay top-of-mind. Online funnels can help qualify leads by allowing them to self-select what they're interested in before providing contact information. --- - Published: 2024-07-10 - Modified: 2024-07-10 - URL: https://jrcmo.com/faq-items/004456-q-what-are-some-practical-tips-for-boosting-engagement-on-social-media-platforms/ - FAQ Categories: Innovations in Digital Marketing Identify your unique selling proposition (USP) - what differentiates you from competitors. Ensure your social media content effectively communicates your USP and inside reality, not just an outside perception that may be inaccurate or incomplete. Understand your target persona's perception of your USP. --- - Published: 2024-07-10 - Modified: 2024-07-10 - URL: https://jrcmo.com/faq-items/004906-q-what-are-some-of-the-core-values-or-principles-that-guide-you-in-your-work-and-your-life-and-how-do-you-stay-true-to-them/ - FAQ Categories: Innovations in Digital Marketing Treating people the way I want to be treated and doing what I say I will do. Following through on commitments, having strong ethics/morals/values, and striving to make those around me better every day. --- - Published: 2024-07-10 - Modified: 2024-07-22 - URL: https://jrcmo.com/faq-items/add-a-new-user-or-delegated-owner/ - FAQ Categories: Connecting Search Console Open the property in Search Console. Open the Users and permissions page in property settings (Settings  > Users and permissions). This page is visible only if you’re a property owner. Click Add user. a. Enter the Google Account name (strategicpointanalytics@gmail. com). i. Users must have a valid Google Account. ii. An email group cannot be added as a user. b. Choose the permission level (role) to grant the user. c. Save your changes. From the page menu on the left, click Settings. In the expanded menu, click Sub-account settings. Click the plus button. Click Link existing account. Enter the Google Ads account’s Customer ID number. To link multiple accounts at once, enter one Customer ID per line. Click Preview to review the details of the request. --- - Published: 2024-07-08 - Modified: 2024-07-19 - URL: https://jrcmo.com/faq-items/6-enter-the-managers-email-address/ - FAQ Categories: connecting google *strategicpointanalytics@gmail. com --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/000052-what-is-the-most-important-thing-that-a-company-needs-to-be-doing/ - FAQ Categories: Business Power Hour According to Deb Krier, marketing is the most important thing a company needs to be doing, but unfortunately, many companies either skip it or do it wrong. --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/000004-are-you-ready-to-take-your-business-to-the-next-level/ - FAQ Categories: Business Power Hour, Perfect Legal Marketing Partner This is a rhetorical question to introduce the topic of marketing strategies for business success. --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/000255-q-tell-us-a-little-bit-more-about-how-it-is-that-you-got-to-where-you-are-today/ - FAQ Categories: Business Power Hour Joshua Ramsey started his career in the late 1990s selling traditional media like print, TV, and transit advertising. He then transitioned to working at an ad agency as a junior project manager, where he learned how to craft better messaging. This experience led him to understand the importance of strategic messaging over tactical placement. --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/000727-you-mentioned-content-and-you-talk-about-it-in-your-book-and-one-of-the-things-that-i-loved-was-in-the-book-you-talk-about-you-know-it-is-so-important-to-have-the-right-message-and-so-man/ - FAQ Categories: Business Power Hour Ramsey explains that marketing principles don't change, but the situation, company, and messaging do. He emphasizes understanding the advantages of ownership, objections, and vendor selection from the customer's perspective. Effective messaging matches the customer's perception and overcomes their objections. --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/000248-you-have-a-brand-new-ebook-out-that-is-how-some-seo-companies-disguise-laziness-there-it-is-there-it-is-and-hide-poor-strategies-so-were-going-to-talk-a-lot-about-seo-because-i-think/ - FAQ Categories: Business Power Hour Ramsey's new ebook discusses how some SEO companies disguise laziness and hide poor strategies, which ties into the discussion on the importance of understanding and implementing effective SEO tactics. --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/000708-q-tell-us-more-about-why-it-is-absolutely-critical-to-have-a-good-headline/ - FAQ Categories: Business Power Hour Ramsey explains the four principles of a good headline: interrupt, engage, educate, and call-to-action. A good headline interrupts the monotony, engages the reader, educates them, and includes a call-to-action. Headlines should be crafted with the target audience (avatar/buyer persona) in mind and overcome objections. --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/005919-you-have-any-final-thoughts-that-you-want-to-leave-everyone-with/ - FAQ Categories: Business Power Hour Ramsey's final thoughts emphasize the importance of having a marketing plan before hiring an agency or consultant. The plan should be built around the company's needs and wants, with a clear understanding of the unique selling proposition and target audience. He also cautions against spending money on tactics like link building before optimizing on-page SEO and website content. --- - Published: 2024-06-20 - Modified: 2024-06-20 - URL: https://jrcmo.com/faq-items/005145-leverage-unique-selling-propositions-to-differentiate-from-competitors/ - FAQ Categories: business-power-hour2  Continuously test and iterate based on data and KPI performance --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/000011-introduction-and-background/ - FAQ Categories: Perfect Legal Marketing Partner Jon Henson introduces the podcast episode's topic, which is about finding the right marketing partner for businesses. He emphasizes that the discussion will not be a sales pitch for any particular company. Josh Ramsey is introduced as a fractional CMO with extensive experience in helping businesses with their marketing. --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/000116-understanding-the-role-of-a-fractional-cmo/ - FAQ Categories: Perfect Legal Marketing Partner Josh Ramsey explains the concept of a fractional CMO, which involves providing strategic vision and execution oversight for a company's marketing efforts on behalf of the CEO. He differentiates a fractional CMO from a marketing consultant or strategist, highlighting their hands-on involvement in implementation. Josh shares a story to illustrate how a fractional CMO operates, working with a client to develop a compelling narrative and train the marketing team. --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/000512-frustrations-with-marketing-vendors/ - FAQ Categories: Perfect Legal Marketing Partner Jon and Josh discuss common frustrations that business owners face with marketing vendors, such as misaligned expectations, poor communication, and failure to deliver desired results. Josh shares examples of clients experiencing issues with pay-per-click advertising campaigns and emphasizes the importance of setting clear KPIs (Key Performance Indicators) and expectations upfront. --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/001315-setting-expectations-and-hiring-the-right-vendor/ - FAQ Categories: Perfect Legal Marketing Partner Josh advises that businesses should establish their internal strategy and vision before working with a marketing agency. He suggests interviewing agencies, asking for case studies (including their worst ones), and setting clear expectations and KPIs. Josh also recommends understanding the agency's strategist's experience and qualifications. --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/001910-determining-marketing-budgets/ - FAQ Categories: Perfect Legal Marketing Partner The discussion turns to determining appropriate marketing budgets. Josh introduces the concept of the 'law of diminishing returns' and shares a story about a garage door company to illustrate how to optimize budgets across different marketing channels. He mentions a tool called the 'crystal ball of marketing' that can help predict returns on marketing investments based on data inputs. --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/002235-bringing-marketing-in-house/ - FAQ Categories: Perfect Legal Marketing Partner Jon and Josh explore the decision of when to bring marketing efforts in-house by hiring a full-time or part-time employee instead of relying on vendors. Josh emphasizes the importance of setting clear expectations, KPIs, and defining what would lead to termination. He also discusses the challenges of finding individuals who excel at both analytical and creative aspects of marketing. --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/003021-approach-to-seo-and-evolving-search-behavior/ - FAQ Categories: Perfect Legal Marketing Partner The conversation shifts to SEO (Search Engine Optimization) and how Josh approaches it when working with new clients. Josh highlights the evolution of search behavior, with users now using longer phrases and questions in their searches. He recommends creating a 'bubble map' of keyword phrases to target rather than focusing solely on individual keywords. Josh also discusses the importance of understanding search terms and negative keywords in pay-per-click advertising. --- - Published: 2024-05-20 - Modified: 2024-05-20 - URL: https://jrcmo.com/faq-items/003845-closing-thoughts-and-advice/ - FAQ Categories: Perfect Legal Marketing Partner In closing, Josh emphasizes the importance of understanding one's personal and business narrative, as well as the psychology behind decision-making. He suggests an exercise called the 'egg diagram' to help identify impactful life moments that shape decision-making processes. Josh's final advice is to start by identifying what has worked well and what has failed in the past, then set goals for different time frames to create a roadmap for moving forward. --- ---