Joshua Ramsey,
Fractional CMO & Digital Marketer

Enhance your online strategy with tips on effective allocation of your digital marketing budget—drive success with purposeful spending. Are you ready to drive significant growth for your business, but struggling to decide what kind of budget you should be allocating to digital marketing? Fractional CMO, Joshua Ramsey’s conversation with a prospect (summarized below) reveals valuable [...]

What Does a Fractional CMO Do? As businesses continue to evolve and adapt to the ever-changing market, the role of a Chief Marketing Officer (CMO) has become increasingly crucial. However, for small and medium-sized companies, hiring a full-time CMO may not always be feasible or cost-effective. This is where a Fractional CMO [...]

In the ever-evolving landscape of digital marketing, having a seasoned Chief Marketing Officer (CMO) on your team is invaluable. However, for many businesses, the cost of a full-time CMO may not align with budget limitations. Enter Fractional CMO services, a strategic solution that brings the expertise of an accomplished marketing executive without the hefty price [...]

In the realm of B2B marketing, there are lessons to be learned from both success and failure. Cherie and Joe embarked on a journey that took them through the ups and downs of marketing their high-value services. Their story serves as a valuable case study for businesses navigating the complexities of reaching the right audience, [...]

Introduction Broad match- A keyword match type allows your ad to show on searches that are related to the meaning of your keyword, which can include searches that don’t contain the keyword terms. This allows you to reach more searches than with exact and phrase matches.Phrase Match- A keyword match type that allows you to show your [...]

What is customer engagement? Introduction When improving customer relations, we typically think about service and support rather than customer engagement. However, this goes beyond high-quality customer service. Delighting customers and encouraging them to spend more money with your brand isn’t enough. In fact, this could make them feel transactional and less meaningful to your company. [...]